S01E01 – Inside Marketing Design at ConvertKit

How I get my work done as the sole marketing designer at email marketing software company ConvertKit

Show Notes

Kicking off the series with a solo episode about my work as the sole marketing designer at ConvertKit – a remote tech company making email marketing software for creators. Hear about how I run web projects, the challenges I face in my role and our approach to marketing.

See the video and transcript at insidemarketingdesign.co/at/convertkit

0:45 - Why I created this series & what to expect

02:05 - About ConvertKit & the team

05:00 - My marketing design responsibilities

10:50 - Design and project management tools

13:10 - The process for working on a web project

24:35 - Performance & success metrics

28:30 – Challenges I face in my role

33:15 - Areas of growth

34:30 - The impact of marketing design at ConvertKit

35:50 - What I love about my job

Follow me on Twitter @charliprangley and check out my personal website at charlimarie.com

Links mentioned in the episode

• ConvertKit
• Measure What Matters (Book about OKRs)
• Standardized design salaries at ConvertKit (video)

What is Inside Marketing Design?

Every episode of Inside Marketing Design will give you an in-depth look at the processes, principles and people who make marketing design happen at a different tech company.