Show Notes
If you're going to manage properties yourself in Salt Lake City, you're going to need to know how to do the marketing to find tenants.
This class is Module 3 of 46 in a series called Real Estate Investing Secrets.
Topics covered in this module include:
- The 6 “Property Management Mastery” modules included with this course.
- How to change your thinking about renting a property to a tenant that can improve your marketing and tenant screening.
- How early should you start marketing your property for rent? Why start then? What are the advantages? And, what must you do if you cannot start then?
- A Comprehensive Tenant Marketing Plan
- How do you deal with marketing for a tenant when purchasing a property to rent immediately?
- What are Fair Housing laws and why are they critically important for you to understand and follow them as a landlord?
- Do you need to do all the marketing we suggest? What if you could only do 1 thing? 2 things? 3 things? Includes a discussion of the Pareto Principle (80/20 Rule).
- The top marketing sites for marketing your property for rent.
- To syndicate or not? A brief discussion.
- The importance of spying on your competitors and what specifically to look for and how to utilize what you discover.
- What to include in your ad? And, how to think about your marketing.
- Why hiring a professional photographer… even if you have an amazing camera on your phone… is strongly encouraged and the unexpected reasons behind this suggestion. Examples of amateur versus professional photos.
- How to increase the quantity of your tenant leads. How to increase the quality of your leads. When to use each strategy in your business.
- What’s one thing you need to include in your ad and understand for each step in your tenant screening process?
- How to utilize yard signs and directional signs to generate tenant leads.
- What should you use YouTube for when marketing for tenants? And, how to do it.
- What should you do with flyers for your rentals?
- How to use postcards to neighbors and when do we typically use them when marketing properties?
- How do we suggest using Facebook for marketing your properties?
- A method to market your property that may or may not be available in your market, but why you should use it if it is available.
- What are the rare circumstances where we’d utilize Open Houses to fill rental vacancies?
- When should you create, maintain and use a Buyer’s List when marketing properties?
- Plus much more...
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