The First 90 Days of Being a CMO (#183)

Jim shares a fantastic LinkedIn Live conversation with Growth Hit's head of growth, Jordan Summers. They dive into a very tactical discussion about How to succeed (not get fired) as a newly hired Head of growth for a business, brand, or startup.

TOPICS DISCUSSED IN TODAY’S EPISODE

• The first 90 days
• Starting Strong
• Quick wins vs long term goals
• Mistakes to avoid
• Building trust
• Defining KPI’s
• Marketing and sales
• Business health vs growth KPI
• Building a team
• Deploying frameworks
• Qualitative vs quantitative research
• Non-linear leaps

Resources:

• Growth Marketing OS (Operating System) 
• GrowthHit
• Jim Huffman website
• Jim's Linkedin
• Jim's Twitter

Additional episodes you might enjoy:

Startup Ideas by Paul Graham (#45)

Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)

How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)

Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)

How We're Validating Startup Ideas (#51)

 

What is If I Was Starting Today?

What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.