Marketing Cloud Insiders

With expert insight from Jonathan Beeston find out everything from what MPO is, to what the biggest challenges are and how to overcome them.

Show Notes

This engaging session packs in everything you need to know about MPO. In under 30 mins you'll have the mindset of a modern marketer that knows how to access all your cross-channel marketing data, interpret it in the context of your Financial Services KPI's and be empowered to know where best to invest your future spend.
This episode references:  
2021 State of Marketing Report Summary Blog:  https://www.salesforce.com/blog/top-marketing-trends-navigate-change/
2021 State of Marketing - Download Full Report: https://www.salesforce.com/form/pdf/6th-state-of-marketing/?sfdc-redirect=227
Datorama: https://datorama.com/

What is Marketing Cloud Insiders?

Topical debate and insight for the UK Financial Services marketer community, brought to you by Miles Lamont and Joanne Taylor with special guests. Stay up to date with what's happening and coming up - hit subscribe to be notified of new episodes.