Introducing Ethics in Marketing

This is an introductory episode of Ethics in Marketing. The goal of this episode is to give you some context and tell you what to expect from this podcast.

Show Notes

Episode 0. The goal of this episode is to give you some context and tell you what to expect from this podcast.

What is Ethics in Marketing?

A podcast for marketers who strive to become more ethical professionals. We discuss all aspects of ethics in marketing. We examine marketing tactics and tools, and unearth ethical issues. We explore questions like: how can we recognize ethical grey areas? What does it mean to be an ethical marketer? And how do we translate ethical awareness into ethical action? This podcast brings together interviews with marketers, academics, business leaders, ethicists, and authors.