300: How to Create Your Own Framework to Set You Apart as a Speaker & Thought Leader with Carol Cox

Show Notes

Do you know that one of the most powerful elements of your presentations is showcasing your own framework?

Having your own framework differentiates you from others - you’re building your thought leadership and intellectual property.

Having a framework is a tremendous asset for your business - you can use it for sales conversations, on your website and marketing materials, and of course for your presentations.

A framework helps your audience to remember you and your content - it also helps you to remember your own content!

This applies to lead generation presentations, thought leadership talks, and keynotes - and how you use a framework will depend on the type of talk you’re giving.

 

In this episode, you'll learn:

• What makes a good framework
• The process I use when I create new frameworks
• How I use frameworks in my presentations and webinars
• The steps you can take to start creating your own framework
• Tips on what *not* to do when creating your framework
• Lots of examples to guide and inspire you 

Join our Thought Leader Academy to create your signature talk and framework: https://www.speakingyourbrand.com/academy/ 

This is the audio from a live training I did on Crowdcast. You can watch the video at https://www.crowdcast.io/c/syb-frameworks/. 

About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. 

Links:

Show notes at https://www.speakingyourbrand.com/300/ 

Join our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 

Connect on LinkedIn: https://www.linkedin.com/in/carolcox

 

Related Podcast Episodes:

 

• Episode 299: [Case Study] All the Ways You Can Leverage Your Own Framework with Amber De La Garza
•  
• Episode 288: A Framework for Creating a Signature Talk for Income and Impact with Carol Cox

JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.

What is Speaking Your Brand: Public Speaking Tips and Strategies?

It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to level up your public speaking to get more and better, including paid, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.