OneSignal Podcast

The OneSignal podcast aims to educate listeners on product, industry, and best practices to build a great customer messaging practice. Episode 11 has host Josh Wetzel welcoming messaging personalization expert, Kyle Williams, to the podcast. Formerly Google & Kahuna, Kyle co-founded a sales/marketing advisory company, Dogpatch Advisors, where they develop cutting edge outbound marketing personalization campaigns for some of the most successful SaaS companies.

Show Notes

The 11th OneSignal podcast, hosted by Josh Wetzel, welcomes Dogpatch Advisors Kyle Williams. Kyle has been at the cutting edge of outbound campaign development work for some of the most successful software startups in the world (Google Cloud, Segment, Envoy, Drift & OneSignal). Kyle joins us to talk about the components of great messaging, addressing Gartner's (80% of marketers will abandon by 2025) personalization prediction, and what's important as marketers strive to improve the quality bar.

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What is OneSignal Podcast?

A podcast dedicated to helping businesses improve their customer engagement. Covering growth, retention, technical, and industry trend topics, brought to you by OneSignal, the world's most popular customer engagement solution used by 1+ million businesses sending more than 10 billion daily messages.