Subscribe
Share
Share
Embed
HAPPY NEW YEAR FOLKS! It has been quite a while...exactly 56 days since my last episode! On this episode, I explain where I've been and what I've been up to. As 2018 starts off in full swing, I drop some knaw-ledge bombs on this episode, Tai Lopez style 😜. On a more serious note, I talk about books that have made a longlasting impact in my personal, professional and business life. I categorise them into: LIFE CHANGING BOOKS The ONE Thing by Gary Keller The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life - by Mark Manson Ego is the Enemy by Ryan Holiday ENTREPRENEURIAL MINDSET SHIFTING BOOKS The Millionaire Fastlane by MJ DeMarco (cheesy title but huge nuggets of knowledge) UNSCRIPTED by MJ DeMarco Start with Why by Simon Sinek ECOMMERCE/COMMERCE BIOGRAPHIES Delivering Happiness by Tony Hsieh’ Elon Musk: Inventing the Future by Ashlee Vance Ready Fire Aim - Michael Masterson CONSUMER PSYCHOLOGY, COPYWRITING / CRO Influenceby Robert Caldini Nudge - Richard Thaler The Ultimate Sales Letter - Dan Kennedy Cashvertising: How to Use More Than 100 Secrets of Ad‑Agency Psychology to by Drew Eric Whitman Ogilvy on Advertising Predictably Irrational by Dan Ariely OTHER GREAT BOOKS Facebook Advertising / Paid Media: The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising by Erik Du Plessis World History: Silk Roads by Peter Frankopan Key Person of Influence by Kevin Harrington and Daniel Priestley Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff (on my to-read list) Mindset by Carol Dweck Think and Grow Rich by Napoleon Hill --- SPONSORS: This episode is brought to you by: .STORE .STORE domains are getting mainstream adoption by brands such as Emirates (www.emirates.store), Jimi Hendrix (www.jimihendrix.store), and F1 (www.f1.store). If you want a short and snappy domain name for your retail brand or your online store, you can now get a .STORE domain name for just £4.99 or about $6.99 using the coupon code 2XSTORE at www.get.store. and Klaviyo Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs. Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on www.klaviyo.com.
Show Notes
HAPPY NEW YEAR FOLKS!
It has been quite a while...exactly 56 days since my last episode! On this episode, I explain where I've been and what I've been up to.
As 2018 starts off in full swing, I drop some knaw-ledge bombs on this episode, Tai Lopez style 😜. On a more serious note, I talk about books that have made a longlasting impact in my personal, professional and business life.
I categorise them into:
LIFE CHANGING BOOKS
- The ONE Thing by Gary Keller
- The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life - by Mark Manson
- Ego is the Enemy by Ryan Holiday
ENTREPRENEURIAL MINDSET SHIFTING BOOKS
- The Millionaire Fastlane by MJ DeMarco (cheesy title but huge nuggets of knowledge)
- UNSCRIPTED by MJ DeMarco
- Start with Why by Simon Sinek
ECOMMERCE/COMMERCE BIOGRAPHIES
- Delivering Happiness by Tony Hsieh’
- Elon Musk: Inventing the Future by Ashlee Vance
- Ready Fire Aim - Michael Masterson
CONSUMER PSYCHOLOGY, COPYWRITING / CRO
- Influenceby Robert Caldini
- Nudge - Richard Thaler
- The Ultimate Sales Letter - Dan Kennedy
- Cashvertising: How to Use More Than 100 Secrets of Ad‑Agency Psychology to by Drew Eric Whitman
- Ogilvy on Advertising
- Predictably Irrational by Dan Ariely
- Facebook Advertising / Paid Media: The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising by Erik Du Plessis
- World History: Silk Roads by Peter Frankopan
- Key Person of Influence by Kevin Harrington and Daniel Priestley
- Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff (on my to-read list)
- Mindset by Carol Dweck
- Think and Grow Rich by Napoleon Hill
---
SPONSORS:
This episode is brought to you by:
.STORE
.STORE domains are getting mainstream adoption by brands such as Emirates (www.emirates.store), Jimi Hendrix (www.jimihendrix.store), and F1 (www.f1.store).
If you want a short and snappy domain name for your retail brand or your online store, you can now get a .STORE domain name for just £4.99 or about $6.99 using the coupon code 2XSTORE at www.get.store.
and
Klaviyo
Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs. Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on www.klaviyo.com.
★ Support this podcast ★
Creators and Guests
What is 2X eCommerce Podcast?
Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.
Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.
2X your eCommerce growth with insights from Kunle and handpicked experts.
Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce