How to Win podcast with Peep Laja

Summary 
This week on How To Win: Spencer Fry of Podia, the all-in-one platform for publishing, promoting, and selling content online. You'll learn how Podia succeeded in the face of heavy competition. Why the benefits of having multiple products outweigh the downsides for Podia. How Podia's long-term investment affects everything from product creation to marketing decisions. And more.

Key Points
[00:05:00] - Selling courses, downloads, and webinar access all in one place.

[00:07:45] - The long-term view is distilled across the entire team.

[00:10:45] - COVID led to their biggest month ever, 3-4 times bigger than before.

[00:14:30] - Having multiple products.

[00:20:30] - Website and email revenues compared to course sales.

[00:21:15] - Customer progression: from website, then email, before selling products.


Mentioned:
Podia
Spencer Fry on LinkedIn

My Links:
Twitter
LinkedIn
Website
Wynter
Speero
CXL


Creators & Guests

Host
Peep Laja
Founder @ Wynter, CXL, Speero. B2B strategy. Messaging. Host of How to Win podcast.

What is How to Win podcast with Peep Laja?

Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.