Dog Whistle Branding

I’m joined by Susan Pieper, Founder of DMOS Collective, an American manufacturing company that produces well-designed, virtually indestructible, and portable badass performance shovels.

Learn more about DMOS by visiting their website:

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What is Dog Whistle Branding?

Weekly Tac-planning on marketing, brand strategy, and category design for early & growth stage veteran small businesses, keeping you in the fight and not face down in a rice paddy!