Gretchen Huestis: Times May Be Changing, But the Promises You Make to Employees Never Should

In this episode, our Group Director of Brand-led Change, Gretchen Huestis reads: "Times May Be Changing, But the Promises You Make to Employees Never Should." 

Gretchen looks at why turbulent times are the right time to revisit your brand purpose and its associated values--and how to bring them forward into a very tangible employee experience.

What is Siegel+Gale Says?

Siegel+Gale Says is a podcast highlighting our brand consultants’ points of view in audio format. Each episode draws on the rigor and expertise of our practitioners across the US and around the world.

Siegel+Gale is a premier brand strategy, design and experience firm. For the last 50 years, we have helped build the world’s leading brands through strategies, stories and experiences that are elegantly simple and unexpectedly fresh. When organizations have complex brand building questions—whether around mergers & acquisitions, strategic positioning, brand identity, experience, or growth—they turn to our experts.

You can read more thought leadership pieces, explore our work and get in touch at siegelgale.com