Is that a content strategy or a content plan?

Is that a content strategy? A plan? Or is it a vision?

We've realized that a lot of the terminology in our space is actually really confusing. Let's make sure that when we say the word "strategy" that we are all actually talking about the same thing.

Here are a few of the resources we mentioned in this episode:

* https://hbr.org/2019/10/5-simple-rules-for-strategy-execution
* https://hbr.org/2018/04/your-strategic-plans-probably-arent-strategic-or-even-plans
* https://hbr.org/2019/01/the-strategy-puzzle-of-subscription-based-dating-sites
* https://www.eugenewei.com/blog/2017/5/11/jpeg-your-ideas

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What is The Animalz Content Marketing Podcast?

In-the-trenches content marketing advice from the world's best content marketing agency. Hosted by Ty Magnin, CEO, and Tim Metz, Director of Marketing and Innovation.