Zero Ambitions Podcast

This episode is all about a retrofit programme gone wrong in Preston and the effort required to fix it.

It's a story that was covered in the pages of Passive House Plus back in 2018 under the headline "Disastrous Preston retrofit scheme remains unresolved" and until recently we thought it remained unresolved.

We're joined by Filipe Amarante and Joanna Curtis to talk about the Preston Retrofit Catastrophe and all the work that National Energy Action has been doing to fix the grotesque damage that was wrought on a community in the 2010s. It's a project that's consumed at least four years and—in truth—will require many more to make good.

It's not a hopeless story though. The work NEA has carried out is full of lessons for anyone who works in retrofit to learn. They've taken a worst case scenario—one so bad it's hard to imagine how you could make it any worse—and developed a remediation programme that mitigates the worst of the situation while laying out a best-practice template for how one should approach place-based retrofit programmes.

They're also hosting a NEA webinar about the programme on 10 June: sign up here.


Notes from the show


**SOME SELF-PROMOTING CALLS TO ACTION**
We don't actually earn anything from this, and it's quite a lot of work, so we have to promote the day jobs.
  • Follow us on the Zero Ambitions LinkedIn page (we still don't have a proper website)
  • Jeff and Dan about Zero Ambitions Partners (the consultancy) for help with positioning and communications strategy, customer/user research and engagement strategy, carbon calculations and EPDs – we're up to all sorts
  • Subscribe and advertise with Passive House Plus (UK edition here too)
  • Check Lloyd Alter's Substack: Carbon Upfront
  • Join ACAN
  • Join the AECB 
  • Join the IGBC
  • Check out Her Own Space, the renovation and retrofit platform for women



**END OF SELF-PROMOTING CALLS TO ACTION**


What is Zero Ambitions Podcast?

Zero Ambitions is a consultancy and weekly podcast about sustainability and the built environment.

We find interesting and experienced guests who know what they're talking about, usually to discuss how we navigate the complexity of decarbonisation and sustainability in the built environment and its many related sectors.

Hosted by Jeff Colley and Dan Hyde, publishers of Passive House Plus magazine (UK and Ireland), the podcast has now grow into a consultancy, Zero Ambitions Partners.

The consultancy specialises in defensible sustainability communications. We create the strategy that makes built environment leaders stand out, enabling them to occupy positions that are distinct and defensible.

As with the podcast itself, we help organisations to communicate about what they do and the value that they offer. Usually, this means strategies to change a conversation from price to value and how to futureproof an offer with evidence that makes its claims watertight.

If you're a leader, or want to become one, we help you to make sense of where you stand in your sector, how to improve your positioning, how to communicate this to the market you operate in, and how to highlight the difference between you and your peer group.

If you can engage your value chain by speaking about what matters to them, you can educate your key stakeholders and turn them into evangelists for your cause.

Book a ‘ZAP Defensibility Audit’, but brace yourself
- Uncover value and opportunities that you may 
not have recognised
- Find out if your sustainability claims are defensible
- Find out if your claims are too meek
- Change the conversation from price to value