HEY for Work

Basecamp takes the wraps off HEY for Work.

Show Notes

Basecamp is winding down a busy year with one more thing: the rollout of its HEY email service for the workplace. Co-founders Jason Fried and David Heinemeier Hansson talk about privacy, marketing, onboarding, and the other considerations that went into making HEY for Work. They also reflect on the roller coaster ride of the last year.

Show Notes

HEY - 00:41

HEY for Work - 00:46

Jason Fried on Twitter - 00:56

DHH on Twitter - 00:57

HEY's spy pixel blocker - 14:12

"The Spy Who Emailed Me," one of our episodes about tracking pixels - 14:35

"Two Weeks," our episode about the chaotic launch of HEY - 17:05

"Winston Sat At His Computer," one of our episodes about worker surveillance - 19:24

"Don't Promise" (Signal v. Noise) - 27:16

DHH did not write this copy about hygge for the Danish tourism board - 32:48

What is Rework?

A podcast by 37signals about the better way to work and run your business. Hosted by Kimberly Rhodes, the Rework podcast features the co-founders of 37signals (the makers of Basecamp and Hey), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship.