The Katie Lance Podcast

What apps do you actually need to create great social media content?

In this video, I’m sharing the content creation apps I use just about every day on my iPhone - from recording and editing videos to creating Reels, organizing B-roll, repurposing content and using AI to speed up my workflow.

The good news? You don't need dozens of apps to create great content!
I’m a big believer in keeping your content creation process simple. Your phone can do a LOT on its own, and a few go-to apps can make creating, editing and repurposing content so much easier.

In this podcst, I share how I use:
📱 DualShot Recorder to record horizontal and vertical video at the same time
🎥 My iPhone camera for quick videos and B-roll
✂️ CapCut for video editing, templates and transitions
📸 Instagram and TikTok's native creation tools
💼 LinkedIn for repurposing short-form video
▶️ YouTube and YouTube Studio for uploading and checking analytics
🎨 Canva for downloading graphics and carousels I've created
🤖 ChatGPT and other AI tools for captions, ideas and content support

I also share some of my favorite simple content workflows - including how I organize B-roll, batch four or five videos at once, turn everyday moments into content and repurpose one video across multiple platforms.

If you're a Realtor, small business owner or content creator who feels like content creation takes way too much time, I hope this gives you a few ideas to simplify your process!

👍 If this video was helpful, like, subscribe and share it with someone who could use it.
CONNECT WITH KATIE:
📲 Instagram: https://www.instagram.com/katielance/
🎥 YouTube: https://www.youtube.com/katielance
🎙️ Watch on YouTube: https://youtu.be/jImf4o4BmA4
💡 Free resources: https://katielance.com/freebies
📅 Free Content Grid: https://katielance.com/contentgrid
✨ #GetSocialSmart Academy: https://katielance.com/academy
🎤 Hire Katie to speak: https://katielance.com/speaking

#ContentCreation #SocialMediaTips #VideoMarketing #RealtorMarketing #ContentCreator

What is The Katie Lance Podcast?

Welcome to my podcast! Some of you know me as a social media strategist, speaker, author or entrepreneur, but, like so many of us, I wear multiple other hats. In this podcast, I plan to share with you more about what makes me tick, my backstory, how I think about business, parenting and so much more. Of course this wouldn't be a Katie Lance podcast if we didn't talk about social media from time to time!