What apps do you actually need to create great social media content?
In this video, I’m sharing the content creation apps I use just about every day on my iPhone - from recording and editing videos to creating Reels, organizing B-roll, repurposing content and using AI to speed up my workflow.
The good news? You don't need dozens of apps to create great content!
I’m a big believer in keeping your content creation process simple. Your phone can do a LOT on its own, and a few go-to apps can make creating, editing and repurposing content so much easier.
In this podcst, I share how I use:
📱 DualShot Recorder to record horizontal and vertical video at the same time
🎥 My iPhone camera for quick videos and B-roll
✂️ CapCut for video editing, templates and transitions
📸 Instagram and TikTok's native creation tools
💼 LinkedIn for repurposing short-form video
▶️ YouTube and YouTube Studio for uploading and checking analytics
🎨 Canva for downloading graphics and carousels I've created
🤖 ChatGPT and other AI tools for captions, ideas and content support
I also share some of my favorite simple content workflows - including how I organize B-roll, batch four or five videos at once, turn everyday moments into content and repurpose one video across multiple platforms.
If you're a Realtor, small business owner or content creator who feels like content creation takes way too much time, I hope this gives you a few ideas to simplify your process!
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#ContentCreation #SocialMediaTips #VideoMarketing #RealtorMarketing #ContentCreator
What is The Katie Lance Podcast?
Welcome to my podcast! Some of you know me as a social media strategist, speaker, author or entrepreneur, but, like so many of us, I wear multiple other hats. In this podcast, I plan to share with you more about what makes me tick, my backstory, how I think about business, parenting and so much more. Of course this wouldn't be a Katie Lance podcast if we didn't talk about social media from time to time!