The Jeff Crilley Show

One of my guilty pleasures is watching The Office with Michael Scott. In almost every episode, there's a meeting in the conference room, and Michael Scott is training them on something. There are jokes. It goes off the rails. I'm not sure anybody learns anything, so that's the wrong way to do it. My next guest is going to explain the right way to do it. Don Kersting is in the studio. He's the founder and principal of Kersting Creative.

Show Notes

One of my guilty pleasures is watching The Office with Michael Scott. In almost every episode, there's a meeting in the conference room, and Michael Scott is training them on something. There are jokes. It goes off the rails. I'm not sure anybody learns anything, so that's the wrong way to do it. My next guest is going to explain the right way to do it. Don Kersting is in the studio. He's the founder and principal of Kersting Creative.

Creators and Guests

Host
Jeff Crilley
Having seen the failures of the public relations industry first-hand from within the news room, CEO Jeff Crilley founded Real News PR® with a vision to equip his company with a team of media experts.

What is The Jeff Crilley Show?

Jeff Crilley is a former news reporter, who spent more than 25 years in newsrooms across the country. He’s an Emmy Award winning journalist, who decided to make the jump from news in 2008, when he founded his own PR Firm, Real News Public Relations.

Today, the firm has more than 100 clients, and Jeff continues to tell the stories of interesting people he meets along the way.

These are those stories.