WEBVTT

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Ashley Worley: I hadn't planned
on being behind the mic.

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I think she's really the impetus.

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You saw her dragging
me into this interview.

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I was like, cool.

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Your mic's set up.

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Let's, you know.

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Dr. Catherine Ross: I really
wanted to make sure she got here.

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Because honestly, if you're gonna
give advice to folks out there in

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the world of college or university
broadcasting, maybe even high schools,

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the companionship of the faculty to
the student is one of the big products.

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She brings, you know, we
plan our ideas together.

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We talk about, well, what do you
think the students would like?

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Neil McPhedran: Welcome to Continuing
Studies, a podcast for higher education

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podcasters to learn and get inspired.

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I'm Neil McPhedran, founder of Podium
Podcast Company, and HigherEdPods.com.

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Jennifer-Lee: And I'm Jennifer-Lee,
founder at JPod Creations.

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Podcasting is broadcasting.

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We want you to know you're not alone.

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In fact, there are many of you
higher ed podcasters out there, and

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we can all learn from each other.

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Neil McPhedran: And a reminder, on that
note about learning from each other.

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I've talked about it a couple
times in previous episodes, but our

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Slack channel is live in Higher Ed
Pods, and so that's a great place

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to connect with other podcasters.

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All you need to do is become a
member of Higher Ed Pods, so in

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the top right corner, just hit
that and sign up, become a member.

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Really easy, really quick.

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And then through that you'll get your
invitation to join the Slack channel.

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We'd love to have you there.

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Jennifer-Lee: It's a great place to be.

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I'm really enjoying a lot of the
conversations with the other podcasters.

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Like we were talking about
monetization the other day.

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Because sometimes as podcasters
you feel a little lonely.

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So it's a great resource, I think.

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And so get in there and let's have
some more amazing discussions.

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Neil McPhedran: Love it.

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Yeah.

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And swaps.

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That's another one that's come up.

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Promo swaps.

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So if you're looking to connect with
other higher ed podcasters and do

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something like that, that is the place,
and we're gonna start to really focus

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in on that coming back to school.

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So today, Jen, in this episode,
we are chatting with Dr. Ross

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from the Ask Dr. Ross Show.

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And we had a fantastic conversation.

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Catherine Ross is the Professor of
English at University of Texas at Tyler.

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Dr. Ross teaches British literature,
and she launched her podcast Ask Dr.

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Ross a couple of years ago, and they
are just going into their next season,

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starting right around now, actually.

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And it's a really super interesting
podcast where they answer the

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important and nagging questions
parents and potential college

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students raise about higher education.

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So topics they've covered off include
things like preparing for college,

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avoiding student debt, secrets of
good grades, so on and so forth.

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Dr. Ross is the host.

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She has a co-host as well, and
the co-host is Ashley Worley.

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She's an honors in mass communications
student and the producer as

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well of Ask Dr. Ross podcast.

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Jennifer-Lee: She hops on the
podcast as well, which we thought

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was really neat, because you
can really see how much Dr. Ross

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appreciates having Ashley on her team.

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And she really wants everyone to know,
like even when we contacted them for

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an interview, that Ashley has really
brought the podcast to a new level.

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I love seeing that dynamic between
teacher and student because sometimes

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I think as students, we're kind of
scared of our professors a little bit.

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So I love the bond that they have and it
really rings through in their podcast.

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Neil McPhedran: Yes, absolutely.

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Yeah, it was great.

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And actually it was interesting
'cause at first we were going to

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just be interviewing Dr. Ross.

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And then quickly early on into the
interview, Ashley was there in the

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background and she pulled Ashley in.

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And then Ashley's sort of part
of the interview as well too, so.

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Which I really liked, Jen, how that
worked out, actually, in the end.

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And in retrospect, we probably should
have just sort of said in the beginning,

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let's interview them both together.

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But I love how it all worked out,
where we interviewed them both and

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kind of indicative, I would say,
of the relationship they have.

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Let's get into it.

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Dr. Ross, it's great to have you here.

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Dr. Catherine Ross: Oh, I'm happy to
see you all and talk with you again.

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Jennifer-Lee: We actually met Dr. Ross,
usually Neil and I meet the people

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that we interview first time here,
virtually, and we got to meet Dr. Ross

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at our first ever Higher Ed PodCon.

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So we were like, you have
to be on our podcast.

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So it was really nice to finally like
meet someone face-to-face instead

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of just writing a cold email and be
like, you don't know who we are, but

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we'd love you to come on our podcast.

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Dr. Catherine Ross: Yeah.

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Well, I do know who you are and I'm
happy to be here, so don't worry.

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Jennifer-Lee: Don't worry.

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There we go.

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Neil McPhedran: That's great.

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That's awesome.

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So, we're calling you Dr. Ross, because
that's the name of your podcast.

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So I feel like I can't call you anything
else actually, when we talk to you here.

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So Ask Dr.

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Dr. Catherine Ross: You're welcome
to call me Catherine if you want.

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Neil McPhedran: Okay.

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But I love the ring to Dr. Ross.

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So the podcast, Ask Dr. Ross,
maybe you could just tell us a

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little bit about the podcast and
the reason that you launched it?

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Dr. Catherine Ross: Well, okay, so I'm in
the College of Arts and Sciences at the

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University of Texas at Tyler, and we were
given the opportunity to purchase a public

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radio station about three years ago.

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Everybody was very excited about it.

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And the dean, who was a friend
of mine, came to me and said,

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we are gonna need content.

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I want you to start a podcast
about going to college.

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And I said, okay.

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It sounds like fun.

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I've never done it before.

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And originally we have a broadcast
professor here who did television,

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and she seemed to think she
could get me launched okay.

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Well, honestly, it took
having a student like Ashley.

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My first producer was another
student who was very experienced

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with the machinery to do it.

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But anyway, Neil Gray asked me, Dean
Gray asked me to talk about college

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life, and I was thrilled to do that,
because one of my big concerns right

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now about higher education is a lot
of people have a really skewed idea

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of what it's like and what we do, and
there's a lot of bad press out there.

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And I thought, well, I think
we can tell a better story.

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The other thing too though, about it
was that I, I didn't pick the title.

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I did not want to have my name in
it, but the folks on the team who

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were managing the radio station liked
that title, and so, there you go.

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And, but anyway, Ask Dr. Ross
does seem to work just fine.

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Neil McPhedran: Got a great ring to it.

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Dr. Catherine Ross: Yeah.

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Jennifer-Lee: It sounds like, I have
to say because like growing up here

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in Canada, and I think they had some
in America, in America as well, but

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it seems very like old school radio
program, like, Dr. Ross where you

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call in for your medical questions.

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Like, I like it.

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Neil McPhedran: Calling in
for your college questions.

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Dr. Catherine Ross: Yeah.

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Yeah.

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Jennifer-Lee: A little spin.

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Yeah.

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Like college.

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Dr. Catherine Ross: Right.

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Right.

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Well, and it also gave
us a kind of a hook.

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So what is the question for this day?

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You know, and sometimes we actually
get students who call in, although

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not as many as we would've liked.

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In fact, Ashley has to plant questions
with some of her classmates sometimes.

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Neil McPhedran: We won't tell anyone.

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Dr. Catherine Ross: Yeah.

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But we knew that there were questions
we wanted to answer, so, there you go.

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Jennifer-Lee: And can you tell us,
she's sitting in the room and we've

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met her and she's lovely, and we
know that she's your driving force.

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Can you tell us a little bit
more about Ashley and her role?

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Dr. Catherine Ross: Sure.

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Well, the first year I had a young
man who was actually the editor of

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our newspaper and did a lot of digital
things and he was, what I said in my

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talk there, he said he was real hot,
fast, zippy kind of a fella and he kind

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of oftentimes outpaced me, you know, the
old school lady here, but he moved on

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and I was desperate to get a new person.

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And Ashley, who is an honors student in
our College of Arts and Sciences, and

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who is also, uh, communications major and
does her own movies, what else do you do?

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Ashley Worley: Oh, I write and
just stuff in my free time.

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I write, like to write books.

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I do a little bit of
illustration just for fun.

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And mostly short films though.

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Dr. Catherine Ross: But she's very
technical and I am very untechnical,

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and so Ashley originally volunteered
to do it just for the experience.

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After about three or four months, I
was able to get the dean to pay her.

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So it's now her college job and
boy does she take it seriously.

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Jennifer-Lee: I love the fact that, this
is something Neil and I are learning

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on the podcast, beyond just having
listens in college and university

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podcasts, but they're creating
different roles within the institutions.

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And when I went back to university,
some of the college jobs were like

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working in the cafeteria, working at
the student union building and stuff.

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But it's neat that a lot of them are
having these jobs that are gonna be

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things that you could potentially
go to work for later in life.

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So I always find interesting that
when Neil and I look at university

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podcasting, it's beyond the microphone.

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People don't realize
the power of podcasting.

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It's not just people talking
and giving awareness.

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It's creating other jobs and
opportunities for people.

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Dr. Catherine Ross: Oh, exactly.

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In fact, as soon as I got back from
the conference, I went straight

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to the dean and, because everybody
was talking about student interns.

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And Ashley worked so hard, there are
days when I wonder if I'm, you know, the

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abusive employer that, the stuff she does.

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So I anticipate, especially as we add
more podcasts, the goal of this, now, I

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just have to tell you, the sad story is
we ended up selling our radio station.

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There were a number of
sort of political issues.

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'Cause we were originally
using some national public

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radio kinds of programming.

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And finally it just got to be too thorny.

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So now, however, we have all this
equipment, and the job of the

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communications department is to
start growing the podcasting program.

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Now, it's interesting, I'm not in
communications, I'm in English.

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I'm an English professor, but I guess
the good news is I'm a pretty good voice

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for this, and apparently people wanna
ask me questions, so I'm ready to answer.

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Neil McPhedran: That's great.

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So you're in between seasons right
now, so you'll have another season

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starting as school comes back then?

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Dr. Catherine Ross: Correct.

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Correct.

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And we've already got four
episodes ready and loaded.

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Ashley Worley: We actually,
ours is dropping today.

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The first episode of
season three drops today.

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Neil McPhedran: Yeah.

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Oh wow.

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Excellent.

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That's exciting.

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So, coincide with the beginning of
the school year, so that's great, so.

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Dr. Catherine Ross: Right.

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There, it was, the first one is like ten,
ten bits of advice from Ashley and Dr.

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Ross about how to start out well in the
college year, I think is what it's called.

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Something like that.

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Neil McPhedran: That's great.

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So the audience then, for the podcast
is, I was interested, actually,

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you called out, it's for family
and prospective students, and

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obviously existing students as well.

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That, that I thought, I like that
it's very focused on new students and

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prospective students, basically, but not
just the students, the larger family,

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which is kind of part of decision
making process, et cetera, I guess.

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Dr. Catherine Ross: Yeah, yeah.

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Well we, you know, the universities,
all universities and ours is like

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this with always bringing people in.

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We have the top twenty-five percent
graduates of the local high schools.

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They bring them in and take them
through and show them what UT Tyler's

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like, and parents come with them.

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Let's face it, the parents
are mostly paying for it.

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Although, many of our students
are working at least halftime.

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Again, this comes back to my wanting to
tell the story better so people know.

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One of the first things that high school
students seem to learn is that they think

00:11:10.265 --> 00:11:14.255
all professors are really terrifying and
hate you and want to force you to fail.

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And my students will say, you are
really different than what the high

00:11:17.255 --> 00:11:19.015
school teachers told us you were like.

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And that's a part of it.

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But also the audience out there of
adults who are suspicious about higher

00:11:24.485 --> 00:11:30.305
education, I want them to hear how
hard we work to be inviting and help

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students belong and feel connected.

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Jennifer-Lee: Yeah, it's so interesting
about all the misconceptions

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that happen in high school.

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I would also say too, that sometimes,
and it depends where you are, is I just

00:11:42.330 --> 00:11:46.905
feel in general, and I don't know what
country does it better, but I feel like

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sometimes high school doesn't prepare you
enough either for college or university.

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Dr. Catherine Ross: You know, Jen,
I'm really glad you said that.

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In fact, I recently wrote an article
with a friend of mine who's a principal

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of a high school, who's also an
English teacher, about this disconnect

00:12:02.115 --> 00:12:03.645
between high schools and colleges.

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And you know, the first thing I noticed
when I went back to grad school, I'd been

00:12:07.275 --> 00:12:10.995
teaching at a boys preparatory school in
Dallas before I went back to grad school.

00:12:10.995 --> 00:12:16.590
And I couldn't believe how different the
critical work in English literature was

00:12:16.590 --> 00:12:19.560
at the university, 'cause of course it
was cutting edge compared to what we were

00:12:19.680 --> 00:12:21.240
teaching our high school students to do.

00:12:21.660 --> 00:12:24.480
And I thought, oh my god,
you know, this is not good.

00:12:24.480 --> 00:12:28.110
These parents are paying lots of
money to write a kind of essay

00:12:28.110 --> 00:12:30.360
that was popular fifteen years ago.

00:12:30.630 --> 00:12:32.070
And I think that's one of the
things that happens a lot.

00:12:32.070 --> 00:12:35.775
High school teachers, you know, they're
remembering college from their days

00:12:35.775 --> 00:12:37.705
and there's not always that connection.

00:12:37.885 --> 00:12:41.505
And of course, I think high school
teachers are often anxious about

00:12:41.595 --> 00:12:43.065
interfacing with us as well.

00:12:43.065 --> 00:12:48.315
So I would like, one of my big goals in
the coming years, is to reach out to more

00:12:48.315 --> 00:12:52.845
and more high schools, to the students,
the teachers, the parents, and to help

00:12:52.845 --> 00:12:55.930
them see how different college really is.

00:12:55.930 --> 00:12:56.709
It's friendlier.

00:12:57.380 --> 00:12:58.839
The work is very different.

00:12:59.140 --> 00:13:00.850
The lifestyle is different.

00:13:01.060 --> 00:13:04.030
And, you know, nothing can prepare
you for that, no matter, I dunno

00:13:04.030 --> 00:13:06.880
if it's big in Canada, but in the
US a lot of students are taking

00:13:06.880 --> 00:13:08.859
what they call dual credit courses.

00:13:09.239 --> 00:13:12.730
And these are college level courses,
but a lot of times they're taking

00:13:12.730 --> 00:13:17.925
'em as a fourteen or fifteen year old
student and they're not getting the

00:13:17.925 --> 00:13:22.925
experience of attending classes twice
a week for an hour and twenty minutes.

00:13:23.105 --> 00:13:27.705
And having to manage their own time
and figure out how to use the library

00:13:27.705 --> 00:13:28.740
in a new way, things like that.

00:13:29.835 --> 00:13:32.355
Jennifer-Lee: Well, there's a
big shift that happens from going

00:13:32.355 --> 00:13:35.715
from, well, even high school, even
if you don't end up going into

00:13:36.225 --> 00:13:37.785
post-secondary education right away.

00:13:38.025 --> 00:13:41.445
It's very different because I remember
thinking it's like you go, you know,

00:13:41.445 --> 00:13:43.545
it's very cliquey in university.

00:13:43.725 --> 00:13:47.085
The teachers kind of treat you differently
and then, all of a sudden, this thing

00:13:47.085 --> 00:13:50.235
you've been doing forever, you leave
it and it's like you're an adult and

00:13:50.355 --> 00:13:52.135
everyone acts differently around you.

00:13:52.135 --> 00:13:53.095
Like it's way different.

00:13:53.115 --> 00:13:55.035
It's like, okay, you gotta get a job.

00:13:55.035 --> 00:13:55.844
Pay your bills.

00:13:56.115 --> 00:13:58.665
It's like everyone starts
back at the same level.

00:13:58.665 --> 00:14:01.735
I remember going to college and it's
like everything's out the window now.

00:14:01.735 --> 00:14:04.214
It is a very different feeling.

00:14:04.214 --> 00:14:05.655
Everyone treats you like an adult.

00:14:05.685 --> 00:14:08.895
No one's treating you with like,
oh, you're a high school student.

00:14:08.954 --> 00:14:09.344
Dr. Catherine Ross: Yeah.

00:14:09.375 --> 00:14:09.555
Yeah.

00:14:09.735 --> 00:14:13.984
Well, you know, one of the series we're
working on is I took some students

00:14:13.984 --> 00:14:17.425
from their freshman year in October
and interviewed them, and then we

00:14:17.425 --> 00:14:20.574
interviewed them again in February
and we just interviewed him again.

00:14:20.905 --> 00:14:24.415
The first one is, oh, you know, I
was so anxious about the professors

00:14:24.415 --> 00:14:26.755
and I didn't know what advising
was and all these sort of things.

00:14:26.935 --> 00:14:28.704
Now they're very cool.

00:14:28.704 --> 00:14:30.025
They've got it down.

00:14:30.085 --> 00:14:34.525
One of 'em has already become a resident
advisor and he's grown a mustache

00:14:34.675 --> 00:14:38.814
and he looks like a real grownup
and, but he also moves with greater

00:14:38.814 --> 00:14:41.515
assurance and he changed his major.

00:14:42.015 --> 00:14:43.815
He, he didn't know you could do that.

00:14:43.815 --> 00:14:47.145
And of course, actually in the
conversation that we had from the very

00:14:47.145 --> 00:14:51.675
first interview, I'm sure I talked about
that because I've experienced that a

00:14:51.675 --> 00:14:54.975
lot with students, is they come and
think, oh, I wanna be an accountant, I

00:14:54.975 --> 00:14:56.895
wanna be a lawyer, I wanna be a doctor.

00:14:56.895 --> 00:15:00.705
And they take a philosophy class and
they go, oh my god, that's so different.

00:15:00.705 --> 00:15:05.280
Or they take a psychology class
or an English class and learn that

00:15:05.280 --> 00:15:07.170
there's something else they can do.

00:15:07.469 --> 00:15:11.250
The other thing that I think a lot of
students don't realize is the name of

00:15:11.250 --> 00:15:14.640
your major doesn't mean that's what
you'll end up doing in life, you know.

00:15:14.849 --> 00:15:18.599
That there's skills, especially with
like an English major or philosophy

00:15:18.660 --> 00:15:22.050
major, which are in our college, you
know, what job do you get with that.

00:15:22.050 --> 00:15:25.090
Well, you get about twenty-seven
different kinds of jobs, because

00:15:25.090 --> 00:15:29.020
of the soft skills you learn about
critical thinking and communicating and

00:15:29.020 --> 00:15:31.000
doing research and solving problems.

00:15:31.000 --> 00:15:33.520
And that's a big change for a lot
of students is that they come to

00:15:33.520 --> 00:15:37.630
college thinking they're gonna prepare
to be a certain kind of worker.

00:15:38.439 --> 00:15:42.850
And what they learn is that, boy, that's
four years down the line, you've got

00:15:42.850 --> 00:15:44.230
some other things to learn how to do.

00:15:44.290 --> 00:15:45.510
Would you agree with that, Ashley?

00:15:45.579 --> 00:15:45.850
Ashley Worley: Yeah.

00:15:45.850 --> 00:15:46.189
I'd say so.

00:15:46.830 --> 00:15:49.170
Dr. Catherine Ross: Yeah, now
Ashley didn't go to a high school.

00:15:49.290 --> 00:15:53.610
She is a product of homeschooling,
which I think is part of the reason

00:15:53.610 --> 00:15:56.790
why she's so good at what she does,
because she's a real self-starter.

00:15:57.330 --> 00:16:00.840
And a lot of the students that are not
homeschooled, that have gone to our public

00:16:00.840 --> 00:16:03.780
high schools, and I don't mean to say
anything ugly about our high schools, but

00:16:04.560 --> 00:16:08.430
they're more rigid and I think students
don't have quite as much freedom the way

00:16:08.430 --> 00:16:10.590
Ashley had to sort of develop her skills.

00:16:11.100 --> 00:16:16.425
So yeah, going back to this, I
really love the idea of parents of

00:16:16.425 --> 00:16:19.844
high school students, high school
students, teachers in high schools,

00:16:20.055 --> 00:16:21.974
for them to be part of our audience.

00:16:22.545 --> 00:16:23.084
Neil McPhedran: That's great.

00:16:23.354 --> 00:16:29.385
I love how you're tackling this
challenge, as we just described here.

00:16:29.535 --> 00:16:33.255
Why do you think podcasting is
such a, a good medium to do this?

00:16:33.285 --> 00:16:36.195
Like what have you sort of over the
last couple of years doing this,

00:16:36.465 --> 00:16:37.605
I'm sure you've seen some change.

00:16:37.635 --> 00:16:40.215
It started as a radio show,
which is really interesting.

00:16:40.215 --> 00:16:42.965
I like to talk a little bit more
about that, but just podcasting

00:16:42.965 --> 00:16:47.355
overall, like why do you think it's
a good channel medium for this?

00:16:47.865 --> 00:16:51.595
Dr. Catherine Ross: Well, for one
thing we know it's in that social

00:16:51.595 --> 00:16:53.935
media area that everybody uses now.

00:16:54.295 --> 00:16:57.415
Someone said the great thing about
podcasting, it's something for your

00:16:57.415 --> 00:16:59.275
ears to do when your eyes are busy.

00:16:59.365 --> 00:16:59.575
Neil McPhedran: I like that.

00:17:00.085 --> 00:17:00.355
Dr. Catherine Ross: Yeah.

00:17:00.355 --> 00:17:02.155
It's a great, it's a great line, isn't it?

00:17:02.155 --> 00:17:02.305
Yeah.

00:17:02.305 --> 00:17:02.665
Neil McPhedran: Yes.

00:17:02.755 --> 00:17:03.444
I'm gonna use it.

00:17:03.685 --> 00:17:05.994
Dr. Catherine Ross: And we also, by
the way, use that as an excuse to

00:17:05.994 --> 00:17:11.515
not worry about having to do video
of our program, because whereas there

00:17:11.515 --> 00:17:14.994
may be some folks who wanna see what
we look like and may be surprised

00:17:14.994 --> 00:17:16.765
the way we look, given our voices.

00:17:17.035 --> 00:17:22.155
But anyway, yeah, I, I really think that
there's, well, I see students on their

00:17:22.155 --> 00:17:27.135
phones all day long, you know, with
earphones or earbuds, and so there's that.

00:17:27.165 --> 00:17:31.725
It's just the way now, Ashley, would
you agree that, that it's just so

00:17:32.475 --> 00:17:35.475
regularly used now by kids, by students?

00:17:35.535 --> 00:17:39.585
Ashley Worley: I think so, and I think
the big advantage to trying to spread

00:17:39.585 --> 00:17:43.455
any kind of a message, but also this
one through podcasting specifically,

00:17:43.755 --> 00:17:46.665
is just because of how accessible
it is, like she was talking about.

00:17:46.755 --> 00:17:52.649
I know that there's a lot of entertainment
focus in podcasting, as far as I can

00:17:52.649 --> 00:17:58.470
see, but using it also for education or
having the advantage of this platform

00:17:58.470 --> 00:18:03.240
where you can blend the entertainment
aspects and the educational material.

00:18:03.419 --> 00:18:07.379
It makes it really easy and a
more digestible way of delivering

00:18:07.379 --> 00:18:08.520
that to students, I think.

00:18:08.585 --> 00:18:09.035
Dr. Catherine Ross: Yeah.

00:18:09.515 --> 00:18:13.295
Another thing we started doing is
we started shortening our podcast.

00:18:13.325 --> 00:18:17.345
We originally were doing, we would
interview for an hour and a half and we're

00:18:17.345 --> 00:18:18.815
cutting it back to twenty-five minutes.

00:18:18.815 --> 00:18:21.245
'Cause I think that's
more accessible also.

00:18:21.245 --> 00:18:22.655
It's part of the story, isn't it?

00:18:22.925 --> 00:18:23.165
Neil McPhedran: Yeah.

00:18:23.165 --> 00:18:23.705
That's great.

00:18:23.975 --> 00:18:27.005
Jennifer-Lee: There's a stat recently,
they said most podcasts should be

00:18:27.005 --> 00:18:28.550
between twenty to forty minutes.

00:18:28.685 --> 00:18:31.455
'Cause that's what the majority of
people are listening to at the moment.

00:18:31.455 --> 00:18:34.165
I truly believe content dictates.

00:18:34.575 --> 00:18:37.445
And I think you could have a
shorter podcast or a longer

00:18:37.445 --> 00:18:39.965
podcast depending on what you have.

00:18:40.264 --> 00:18:42.754
And it's interesting to go to
the, you were talking about

00:18:42.754 --> 00:18:43.595
accessibility and stuff.

00:18:43.685 --> 00:18:46.595
There was a stat that I, I would like
to find a newer stat on it, but a few

00:18:46.595 --> 00:18:50.345
years ago they said, most people listen
to a podcast to learn something new.

00:18:50.910 --> 00:18:54.050
And that was eighty-five percent
of the population for podcasting.

00:18:54.050 --> 00:18:58.620
So it's like, yes, entertainment's there,
but most people are listening to learn.

00:18:59.250 --> 00:19:01.290
Dr. Catherine Ross: Well, and you know,
one of the things I like about what

00:19:01.290 --> 00:19:05.250
Ashley does is, you know, she posts
with description of what's coming.

00:19:05.595 --> 00:19:07.515
And so people know what
they're listening to.

00:19:07.515 --> 00:19:11.325
We try to make a title that is
clear about what you will learn.

00:19:11.325 --> 00:19:13.615
If you wanna learn this one,
this is the one to learn from.

00:19:13.665 --> 00:19:16.395
Jennifer-Lee: I was gonna say,
speaking of learning something

00:19:16.395 --> 00:19:18.675
new, I just had a question about
this, 'cause it was interesting.

00:19:18.675 --> 00:19:20.475
I heard it yesterday.

00:19:20.475 --> 00:19:23.625
I was in a coffee shop and just
ironically, two teachers were

00:19:23.625 --> 00:19:29.475
talking about using AI in English
and written papers, usuing Grammarly,

00:19:29.665 --> 00:19:32.985
and how the students, it's changing
the way that they write and they

00:19:32.985 --> 00:19:37.365
don't have those hardcore skills of
learning English in a proper way.

00:19:37.574 --> 00:19:41.865
So I was just wondering, because obviously
you're in the post-secondary space, maybe

00:19:41.865 --> 00:19:45.945
it's episode for your next season, are
you gonna do anything on how to prepare

00:19:45.945 --> 00:19:50.254
to use AI properly when you're a student?

00:19:50.325 --> 00:19:53.024
Dr. Catherine Ross: I just
finished sitting in for two days

00:19:53.235 --> 00:19:55.594
on the Harvard Open AI Summit.

00:19:56.054 --> 00:19:59.504
And heard the fellow from Princeton
who, you know, it was that Princeton

00:19:59.835 --> 00:20:03.324
under his work with his grad
students that created ChatGPT.

00:20:03.345 --> 00:20:07.410
And he gave a very interesting talk
about what he thinks AI is going

00:20:07.410 --> 00:20:11.460
to do, and then different workshops
about where we're gonna take it.

00:20:11.790 --> 00:20:13.050
I'm actually an early adopter.

00:20:13.050 --> 00:20:16.620
I've been using it ever since I
started seeing what it could do.

00:20:17.010 --> 00:20:20.130
And it's my view that it will
become as common in everybody's

00:20:20.130 --> 00:20:21.450
use as a calculator is.

00:20:21.690 --> 00:20:24.840
And I think one of the ways it's gonna
do, and this is one of the areas that

00:20:24.840 --> 00:20:27.090
worries me, is it will write for you.

00:20:27.450 --> 00:20:30.480
And I know a, one of the things that came
out in this workshop yesterday, with all

00:20:30.480 --> 00:20:35.540
these folks from Harvard and Cambridge and
Stanford and MIT, was that a lot of people

00:20:35.540 --> 00:20:38.150
use it regularly to compose their emails.

00:20:38.840 --> 00:20:43.460
And I will admit to having taken an email
that I was, you know, I remember one of

00:20:43.460 --> 00:20:47.720
them, I was really mad at my students for
doing something and I composed this email.

00:20:47.720 --> 00:20:50.250
I thought, oh, if I send that,
that's gonna really tick 'em off

00:20:50.270 --> 00:20:51.560
and it will not be successful.

00:20:51.710 --> 00:20:56.450
So I sent it through AI and it made
it much better, you know, so that

00:20:56.450 --> 00:20:58.040
there's good reason to do that.

00:20:58.100 --> 00:21:02.060
Although the big worry for teachers
of English is that students will not

00:21:02.060 --> 00:21:04.635
learn how to write and think through.

00:21:05.054 --> 00:21:09.615
The thing I like about AI is that
it predicts and it surveys what

00:21:09.615 --> 00:21:11.145
is out there in general usage.

00:21:11.415 --> 00:21:14.655
One of the hardest things for students
to learn how to write is to write

00:21:14.655 --> 00:21:17.175
like more sophisticated writers write.

00:21:17.895 --> 00:21:21.959
And so that's really what AI does
when you ask it to write something,

00:21:22.169 --> 00:21:26.610
it will pull on the sort of common
vernacular, which is usually a much more

00:21:26.610 --> 00:21:30.810
sophisticated level than high school
students and college students are used to.

00:21:31.260 --> 00:21:34.199
Yes, there's a big issue
about using it ethically.

00:21:34.500 --> 00:21:38.820
It's biased, and they pointed that out in
one of the workshops, how biased it could

00:21:38.820 --> 00:21:41.250
be, kind of western white world bias.

00:21:41.650 --> 00:21:45.885
But it's ubiquitous already and
it's going to be a part of our life.

00:21:45.885 --> 00:21:50.325
And so I'm teaching, I have all my
students take their first assignment

00:21:50.775 --> 00:21:56.595
and before they write it themselves,
ask AI to write it and then say,

00:21:56.595 --> 00:21:58.335
okay, now, don't look at that.

00:21:58.635 --> 00:21:59.355
Put that aside.

00:21:59.355 --> 00:22:00.375
And now you write it.

00:22:00.375 --> 00:22:03.075
And we'll compare them, so they can see.

00:22:03.315 --> 00:22:04.875
But yeah, it's gonna be a big problem.

00:22:04.875 --> 00:22:05.745
And you know, it's interesting.

00:22:06.225 --> 00:22:08.534
Some folks are saying, no AI, period.

00:22:08.534 --> 00:22:09.465
It's a terrible thing.

00:22:09.945 --> 00:22:11.264
I think that's a big mistake.

00:22:11.504 --> 00:22:12.215
Neil McPhedran: Agreed.

00:22:14.294 --> 00:22:15.225
You gotta, I think you're right.

00:22:15.225 --> 00:22:16.455
It's a good way to look at it.

00:22:16.455 --> 00:22:18.794
It's gonna be ubiquitous
like the calculator is.

00:22:18.794 --> 00:22:21.375
There was a lot of pushback
over that, wasn't there.

00:22:21.425 --> 00:22:22.825
I wasn't around we, we
weren't around then.

00:22:22.845 --> 00:22:24.885
But I mean, I've read
about that, so, yeah.

00:22:24.889 --> 00:22:27.524
Dr. Catherine Ross: Well I do
think, you know, the fear is that

00:22:27.524 --> 00:22:31.105
people will not learn how to do
the things that AI does for them.

00:22:31.525 --> 00:22:35.425
And that's gonna be my argument to them
is that, yes, AI will do it for you,

00:22:35.695 --> 00:22:40.975
but you need to be able to do it too
and be able to also make it your own.

00:22:41.004 --> 00:22:45.355
Because, so for example, this morning I
was writing an email to the provost about

00:22:45.535 --> 00:22:50.024
a problem I have with a funding for my
fellowship and I wrote two versions on

00:22:50.024 --> 00:22:54.074
my own and then I ran it through ChatGPT
and I still like mine better, you know?

00:22:54.375 --> 00:23:00.344
But I do think it can help students see
the difference between a kind of clunky,

00:23:00.524 --> 00:23:06.165
not very elegantly phrased sentence,
and a more elevated level of sentence

00:23:06.254 --> 00:23:07.814
structure that they can start imitating.

00:23:09.375 --> 00:23:12.735
Jennifer-Lee: See, this is gonna
be like a four part podcast

00:23:12.764 --> 00:23:15.534
episode on the Dr. Ross show.

00:23:15.794 --> 00:23:16.125
Neil McPhedran: Yeah.

00:23:16.215 --> 00:23:17.445
Dr. Catherine Ross: Well,
let me add one other thing.

00:23:17.715 --> 00:23:22.064
I'm part of a, the American College
University Association has got a

00:23:22.064 --> 00:23:27.495
national institute on AI this, starting
this month, and I'm part of that.

00:23:27.495 --> 00:23:28.845
There're four of us at UT Tyler.

00:23:28.845 --> 00:23:29.925
I've been asked to be part of that.

00:23:30.044 --> 00:23:33.604
So I'll be somebody you
can consult about AI.

00:23:33.955 --> 00:23:37.814
Because I'm really looking forward
to what this big consortium

00:23:37.814 --> 00:23:38.620
is gonna be able to teach me.

00:23:40.500 --> 00:23:44.180
Neil McPhedran: I am going to do a plug
here for another podcast that we work

00:23:44.180 --> 00:23:47.000
with which is called Normal Curves.

00:23:47.090 --> 00:23:51.130
And it's two statistics professors
that have just launched a podcast.

00:23:51.150 --> 00:23:52.230
It's a really good podcast.

00:23:52.620 --> 00:23:56.670
Their episode this past Monday, so if
you're listening to this, that would

00:23:56.670 --> 00:24:00.990
be sort of August 12th basically that
dropped, is there's the MIT study

00:24:00.990 --> 00:24:04.530
that came out about a month ago that
was basically saying, your brain

00:24:04.530 --> 00:24:08.790
is mush on AI and it's ruining our
brains and our critical thinking.

00:24:09.660 --> 00:24:13.890
They rip the paper apart 'cause it's
actually really bad science of the paper.

00:24:13.890 --> 00:24:15.570
So that's not a true proposition.

00:24:15.570 --> 00:24:16.800
But anyway, listen to the episode.

00:24:16.800 --> 00:24:17.400
It's really good.

00:24:17.400 --> 00:24:18.240
It's super interesting.

00:24:18.240 --> 00:24:19.290
Dr. Catherine Ross: I will,
I'm glad to know that.

00:24:19.295 --> 00:24:20.515
Neil McPhedran: Normal, normal curves.

00:24:21.015 --> 00:24:24.574
I, I wanna just circle back to the
show though, because I like how you've

00:24:24.604 --> 00:24:26.554
anchored everything in a question.

00:24:26.764 --> 00:24:29.405
And back to your point about
the title, you're totally right.

00:24:29.435 --> 00:24:30.935
You guys do a good job with that.

00:24:30.995 --> 00:24:34.415
So instead of tackling a theme and
doing an episode about a theme, you're

00:24:34.415 --> 00:24:37.955
still doing that, but you've brought
it to a question to start with.

00:24:38.495 --> 00:24:39.905
I like that format a lot.

00:24:39.905 --> 00:24:43.955
You, maybe just sort of, for someone
who's thinking about tackling the same

00:24:43.955 --> 00:24:49.470
problem or coming up with a show for
family and students like you have.

00:24:49.710 --> 00:24:51.540
Am I right about anchoring
it in a question?

00:24:51.540 --> 00:24:52.920
It seems like a really good strategy.

00:24:52.950 --> 00:24:55.860
Dr. Catherine Ross: Well, I, we kind
of fell into it to be honest, but it

00:24:55.860 --> 00:25:00.629
actually fits with a kind of basic
teaching principle, which is that

00:25:00.810 --> 00:25:04.980
the really best way to focus a course
is to have it focus on questions.

00:25:05.220 --> 00:25:06.090
Big questions.

00:25:06.270 --> 00:25:08.460
Rather than saying, I'm
gonna tell you this.

00:25:08.760 --> 00:25:10.260
Let me ask you a question.

00:25:10.290 --> 00:25:12.630
You know, what makes
for a meaningful life?

00:25:13.020 --> 00:25:15.480
What makes a really effective novel?

00:25:15.720 --> 00:25:18.180
Why do people go to war?

00:25:18.210 --> 00:25:20.610
I mean, I'm making really big
ones there, but you can make

00:25:20.610 --> 00:25:21.780
them more and more nuanced.

00:25:22.170 --> 00:25:25.920
And when you ask a question,
then you're inviting people in.

00:25:26.340 --> 00:25:31.230
Part of my job is to answer the question,
but also to get other people to answer it.

00:25:31.230 --> 00:25:35.085
So, for example, one of the early
ones with my first producer,

00:25:35.085 --> 00:25:40.125
Nathan, who was very upset about
politics, and so I brought in

00:25:40.125 --> 00:25:41.504
the political science professor.

00:25:41.865 --> 00:25:45.495
And he was able to, you know,
why is it so crazy right now?

00:25:45.735 --> 00:25:48.014
Professor Bryant could
talk to him about that.

00:25:48.375 --> 00:25:51.705
Did the same thing with, he was very
upset about the economic situation.

00:25:51.705 --> 00:25:55.785
I brought in an economics professor
and she was able to explain to

00:25:55.785 --> 00:25:58.575
him about the ebb and flow of
economies and things like that.

00:25:58.575 --> 00:26:01.274
I don't think he was convinced
at all, but we gave him the

00:26:01.274 --> 00:26:03.585
opportunity to ask his questions.

00:26:04.225 --> 00:26:09.615
Jennifer-Lee: I think a lot of
higher ed could really use yours

00:26:09.615 --> 00:26:12.565
as an example to take a question
and build a topic around it.

00:26:12.565 --> 00:26:16.395
Because I think a lot of the times when
people, and this goes for any podcasters,

00:26:16.395 --> 00:26:20.415
a lot of times when people are doing a
podcast, specifically when it's related to

00:26:20.415 --> 00:26:26.715
an institution or a business or a brand,
they try to think of titles and topics

00:26:26.715 --> 00:26:31.485
that are not necessarily searchable, or
things that people are inquiring about.

00:26:31.725 --> 00:26:35.804
Or they have a great topic, but then
they try to do a title that's too sexy

00:26:36.165 --> 00:26:40.260
and they like spend like twenty minutes
trying to crack down on the title, and

00:26:40.260 --> 00:26:41.820
it's like, no, just tell me what it is.

00:26:42.090 --> 00:26:43.440
Am I gonna learn how to do math?

00:26:43.440 --> 00:26:46.680
Because that's what you gotta
remember when I'm, I am the listener,

00:26:46.680 --> 00:26:47.910
I'm searching for these topics.

00:26:47.940 --> 00:26:48.840
I wanna know why.

00:26:49.200 --> 00:26:50.740
Like, I love your topics.

00:26:50.760 --> 00:26:51.930
Like they're so easy.

00:26:51.990 --> 00:26:55.560
And now I know that Ashley was the
inspiration probably for this, but how

00:26:55.560 --> 00:26:57.620
can homeschoolers prepare for college?

00:26:57.930 --> 00:26:58.940
Very straightforward.

00:26:59.215 --> 00:26:59.935
I know what I'm gonna get.

00:27:00.515 --> 00:27:02.285
Ashley, did she do a good job on that one?

00:27:02.795 --> 00:27:04.385
Ashley Worley: I think
it was a fun episode.

00:27:04.385 --> 00:27:08.615
We had several of my friends, one of
whom I was at the same homeschool co-op

00:27:08.615 --> 00:27:10.265
with for college prep in high school.

00:27:10.685 --> 00:27:13.685
We all got to come and have a
conversation about that together.

00:27:13.715 --> 00:27:18.755
But yeah, I think the questions do
help with keeping on a topic and making

00:27:18.755 --> 00:27:22.355
sure that we're giving something very
practical and that's useful to the

00:27:22.355 --> 00:27:23.740
audience member, whoever they might be.

00:27:24.705 --> 00:27:28.005
Dr. Catherine Ross: And also in line
with this notion of I want to dispel

00:27:28.005 --> 00:27:29.595
misconceptions about higher education.

00:27:29.625 --> 00:27:33.375
When I got ready to introduce Ashley
at the PodCon in our workshop,

00:27:33.615 --> 00:27:37.795
she asked me not to identify
her as a homeschooled student.

00:27:38.455 --> 00:27:41.639
And the reason is that there's
a lot of negativity about that.

00:27:41.939 --> 00:27:47.189
And, you know, she doesn't come from
the fringe types of folks who do

00:27:47.520 --> 00:27:50.790
homeschooling, but she was afraid that
that would give the wrong impression.

00:27:50.909 --> 00:27:54.810
And once you met her, you knew,
I mean, and my god, this girl has

00:27:54.810 --> 00:27:58.800
done, her work ethic is unbelievable.

00:27:59.149 --> 00:28:02.670
And I'll add this, when we went to the
conference, her parents came with us.

00:28:03.180 --> 00:28:06.389
And I got to meet her parents
and now I know why she's so good,

00:28:06.420 --> 00:28:07.620
'cause they're just wonderful.

00:28:07.860 --> 00:28:11.430
Her father was actually an actor
in New York, in LA for a while.

00:28:11.520 --> 00:28:14.730
Before we did our presentation,
we went up to their hotel room and

00:28:14.730 --> 00:28:17.040
said, would you all listen to us
and make sure we got this right?

00:28:17.129 --> 00:28:19.440
And what was really charming is
her father says, well, I didn't

00:28:19.440 --> 00:28:20.879
expect it to be that good.

00:28:21.524 --> 00:28:25.004
You know, I've got a really high
standard and, and that really

00:28:25.064 --> 00:28:29.115
lifted our wings because we
weren't sure how it come across.

00:28:29.115 --> 00:28:34.094
So anyway, yeah, I think that whenever
we can answer questions and help

00:28:34.094 --> 00:28:38.415
people out of confusion, I mean,
that's what my whole job is as a

00:28:38.415 --> 00:28:40.215
professor, that's what I'm always doing.

00:28:40.215 --> 00:28:43.334
You know, you read a novel and, you
know, or this chapter, and why did that

00:28:43.334 --> 00:28:45.495
character do that ridiculous thing?

00:28:45.495 --> 00:28:47.475
Or why did the writer write it that way?

00:28:47.475 --> 00:28:49.005
And what does this mean?

00:28:49.005 --> 00:28:54.780
And so explaining all of
that is sort of what I do.

00:28:55.410 --> 00:28:56.460
Neil McPhedran: Yeah,
I think it's excellent.

00:28:56.460 --> 00:29:00.450
I mean, when you first introduced
yourself and your show, the title and

00:29:00.450 --> 00:29:04.110
your name, it works well together and
I got an idea what the show was, and

00:29:04.470 --> 00:29:06.300
so it's very memorable and I like it.

00:29:06.330 --> 00:29:09.240
You mentioned a few minutes ago in
our conversation when you came back

00:29:09.240 --> 00:29:13.980
from PodCon, you went to the dean and
you talked about sort of opening up

00:29:13.980 --> 00:29:18.440
the aperture on podcasting overall,
and now with the change in the radio

00:29:18.440 --> 00:29:20.420
station and the equipment or whatever.

00:29:20.720 --> 00:29:23.330
Is there anything you can sort
of give us insight into there?

00:29:23.330 --> 00:29:24.230
I think that's interesting.

00:29:24.590 --> 00:29:26.630
Where are you guys going with
podcasting then in general?

00:29:26.630 --> 00:29:29.120
Dr. Catherine Ross: Well, and again,
this is a little tricky because I'm

00:29:29.120 --> 00:29:32.870
in the English department and he's
tasked the communications department

00:29:33.140 --> 00:29:37.820
with developing things, but I think
they look at my podcast as sort

00:29:37.820 --> 00:29:39.500
of a model for people to follow.

00:29:39.740 --> 00:29:42.860
We now have a professor, in
fact, I passed out her cards.

00:29:43.100 --> 00:29:44.930
It's called Averse Reaction.

00:29:45.754 --> 00:29:48.245
It's one of the English
professors, she's an Americanist.

00:29:48.514 --> 00:29:50.104
It's about verse and poetry.

00:29:50.135 --> 00:29:54.304
Uh, and so she did that and
it's, as you say, kind of an

00:29:54.304 --> 00:29:56.314
evergreen freestanding thing.

00:29:56.605 --> 00:30:01.145
The professor who came to talk about
politics is working on a political,

00:30:01.145 --> 00:30:04.594
and although honestly, right now
with the political situation in

00:30:04.594 --> 00:30:07.774
the state of Texas, I'm not sure
he's gonna do that for a while.

00:30:08.205 --> 00:30:12.975
Although I would love for him to do it
because he's so sensible and reasoned.

00:30:13.245 --> 00:30:17.745
It would be really nice to have somebody
talk about politics who isn't, you

00:30:17.745 --> 00:30:23.545
know, real red or real blue and, you
know, kind of over the top angry.

00:30:24.360 --> 00:30:27.270
Neil McPhedran: We need way more
sensibility and reasonability, please.

00:30:27.270 --> 00:30:27.600
Yes.

00:30:27.629 --> 00:30:28.080
Dr. Catherine Ross: Right.

00:30:28.080 --> 00:30:34.020
But to go back to your question, the
dean has charged the department and one

00:30:34.020 --> 00:30:38.350
of the people, when we lost the radio
station, several employees had to go too.

00:30:38.700 --> 00:30:43.320
But we did keep the director of that
who, her name is Lori Allen, and she

00:30:43.320 --> 00:30:46.860
is a very, very fine public speaker.

00:30:47.159 --> 00:30:48.720
She's got all these awards for that.

00:30:48.720 --> 00:30:50.070
There's some sort of group she belongs to.

00:30:50.129 --> 00:30:55.635
And she was a television news reader
in Dallas and I think in Colorado,

00:30:56.085 --> 00:31:00.165
and so she's remained on and so she's
the person who we report to now,

00:31:00.524 --> 00:31:05.805
and that will be her job soon is to
start, you know, building that out.

00:31:06.225 --> 00:31:11.805
But it'll be kind of up to the faculty
and then what students they can recruit.

00:31:11.805 --> 00:31:16.095
Of course, I wanted the dean to
understand that we could make a good

00:31:16.095 --> 00:31:21.165
argument for students using it as
professional line item on their resumes.

00:31:21.260 --> 00:31:21.550
Neil McPhedran: Yeah.

00:31:21.555 --> 00:31:21.735
Yeah.

00:31:21.945 --> 00:31:24.525
Dr. Catherine Ross: And you know
the folks at Stanford, your keynote

00:31:24.525 --> 00:31:25.725
speaker, he talked about that.

00:31:25.725 --> 00:31:27.675
He's got all sorts of volunteers.

00:31:27.675 --> 00:31:28.095
Yeah.

00:31:28.275 --> 00:31:28.545
Neil McPhedran: Yep.

00:31:28.905 --> 00:31:33.105
Matt has, you know, he gets approached
for interns, like a lot of professors

00:31:33.105 --> 00:31:35.655
do, but he puts them to work on the show.

00:31:35.955 --> 00:31:38.895
And then to your point, they
use that as part of their CV.

00:31:38.895 --> 00:31:41.445
They're doing a real job on a
show that they can point to.

00:31:41.660 --> 00:31:42.830
It's everywhere, right?

00:31:42.830 --> 00:31:44.520
So I completely agree with you.

00:31:44.520 --> 00:31:50.390
It's not just a tool for communicating,
but it's also a platform for, you

00:31:50.390 --> 00:31:55.640
know, your show as a prime example for
students to get real experience and

00:31:55.730 --> 00:31:57.710
have a real job in the in, in your case.

00:31:57.710 --> 00:31:58.640
Dr. Catherine Ross: Well, and
I think Ashley will tell you

00:31:58.640 --> 00:31:59.840
that she has a lot of fun.

00:32:00.290 --> 00:32:04.635
Ashley Worley: Yeah, it's fun and I
mean, honestly, when do you get the

00:32:04.635 --> 00:32:09.915
opportunity to get paid to do all this
kinds of just straight up fun stuff.

00:32:09.915 --> 00:32:13.665
Like you can talk to all these
various kinds of people and then

00:32:13.665 --> 00:32:15.044
listen back to the conversations.

00:32:15.044 --> 00:32:16.274
I find editing fun.

00:32:16.274 --> 00:32:18.995
I'm a mass comm student, and so
that's a big part of what I do.

00:32:19.475 --> 00:32:23.594
So yeah, it was a crazy
amazing opportunity when this

00:32:23.594 --> 00:32:25.125
became like a paid position.

00:32:25.365 --> 00:32:31.215
Because I know also a lot of podcasts
just start with a microphone and a laptop

00:32:31.215 --> 00:32:34.575
in somebody's bedroom, and you have
to work at it for a long time before

00:32:34.575 --> 00:32:36.284
that ever becomes a paid opportunity.

00:32:36.284 --> 00:32:37.725
So I felt very, very lucky.

00:32:38.054 --> 00:32:40.875
Dr. Catherine Ross: Yeah, I'm not sure
how many paid opportunities we'll have.

00:32:41.294 --> 00:32:45.554
The dean was happy with the idea
on the one hand of offering it as a

00:32:45.554 --> 00:32:49.995
volunteer opportunity, but I think for
Ashley, starting out as a volunteer

00:32:49.995 --> 00:32:54.660
and then getting good at it, we were
able to move it into a paid position.

00:32:54.660 --> 00:32:55.690
Neil McPhedran: Yeah, yeah.

00:32:56.420 --> 00:32:58.440
I think it's great that
she's part of the show.

00:32:58.440 --> 00:33:01.320
I think it's great that you have
this, the, the, you know, you

00:33:01.320 --> 00:33:03.750
have a co-host that's a student.

00:33:04.440 --> 00:33:09.540
'Cause I think that lends probably a
lot of credibility to the perspective,

00:33:09.540 --> 00:33:13.725
like the high school students
or the new students to hear the

00:33:13.905 --> 00:33:16.215
co-host is, is a student too, right?

00:33:16.215 --> 00:33:18.074
So I think that's great,
that's a great dynamic.

00:33:18.105 --> 00:33:20.715
Dr. Catherine Ross: Well, and if you
listen to the episode just dropped

00:33:20.715 --> 00:33:24.465
and the one after that, we did a
tip, there are two tip episodes.

00:33:24.465 --> 00:33:26.865
The second one is about
tips on how to make friends.

00:33:27.195 --> 00:33:30.445
We had so much fun doing 'em,
and I remember after, Ashley

00:33:30.445 --> 00:33:32.895
will edit it and throw it back
to me and say, what do you think?

00:33:32.895 --> 00:33:34.935
And I'll say, well, let's cut
this out and dah, dah, dah, dah.

00:33:35.294 --> 00:33:36.675
I was, I really enjoyed it.

00:33:36.675 --> 00:33:39.495
You know, sometimes when I'm listening to
it after we've already done, it's kinda

00:33:39.495 --> 00:33:41.445
like, okay, well that's pretty good.

00:33:42.115 --> 00:33:44.215
Actually I got kind of a
kick out of listening to it.

00:33:44.215 --> 00:33:47.784
I felt like we've really, over
the year we've really developed

00:33:47.784 --> 00:33:50.155
a rapport that I enjoy very much.

00:33:50.155 --> 00:33:54.925
And I will add going to the PodCon
conference was part of that because

00:33:54.925 --> 00:33:58.284
we had such a good time there
and you know, eating breakfast

00:33:58.284 --> 00:33:59.485
with her parents was a hoot.

00:33:59.544 --> 00:34:01.915
I must tell you, you should
all meet her parents.

00:34:02.665 --> 00:34:04.495
Ashley Worley: I hadn't planned
on being behind the mic.

00:34:04.495 --> 00:34:06.925
I think she's really the impetus.

00:34:06.925 --> 00:34:08.904
You saw her dragging
me into this interview.

00:34:09.085 --> 00:34:10.554
I was like, cool, your mic's set up.

00:34:10.554 --> 00:34:10.964
Let's, you know.

00:34:12.074 --> 00:34:12.435
Neil McPhedran: It's great.

00:34:12.435 --> 00:34:12.855
I love it.

00:34:12.855 --> 00:34:14.114
I love how this has ended up.

00:34:14.114 --> 00:34:14.884
It's perfect.

00:34:14.884 --> 00:34:15.605
It's really good.

00:34:15.654 --> 00:34:17.924
Dr. Catherine Ross: I told
her I needed her to set up.

00:34:17.924 --> 00:34:21.375
I didn't use Squadcast, I had to borrow
a mic from our digital design studio,

00:34:21.375 --> 00:34:25.725
and I told her all that, but I really
wanted to make sure she got here because

00:34:25.804 --> 00:34:29.955
honestly, if you're gonna give advice to
folks out there in the world of college or

00:34:29.955 --> 00:34:34.274
university broadcasting, maybe even high
schools, the companionship of the faculty

00:34:34.274 --> 00:34:36.675
to the student is one of the big products.

00:34:36.945 --> 00:34:39.585
But she brings, you know,
we plan our ideas together.

00:34:39.585 --> 00:34:41.715
We talk about, well, what do you
think the students would like?

00:34:42.195 --> 00:34:46.815
She brought up, we have a thing called
rec sports and also eSports, and I didn't

00:34:46.815 --> 00:34:51.195
know anything about eSports, and so
we've got a episode on both of those.

00:34:51.765 --> 00:34:52.145
Neil McPhedran: Great.

00:34:52.475 --> 00:34:55.260
My son's a big gamer, so I
understand the eSports thing.

00:34:55.260 --> 00:34:55.710
Dr. Catherine Ross: Oh, do you?

00:34:55.890 --> 00:34:56.295
Neil McPhedran: There you go.

00:34:56.370 --> 00:35:00.870
So, well, it's been fantastic to chat
with both of you today and thank you so

00:35:00.870 --> 00:35:02.940
much for sharing a few things with us.

00:35:03.090 --> 00:35:05.940
Can I leave you with a tip for your
YouTube channel, and maybe this

00:35:05.940 --> 00:35:07.470
is for other listeners out there?

00:35:07.975 --> 00:35:09.180
Dr. Catherine Ross:
Absolutely, absolutely.

00:35:09.240 --> 00:35:12.150
Neil McPhedran: About six months
ago, they, YouTube provided the

00:35:12.150 --> 00:35:17.700
ability to actually designate,
there's a podcast tab, so you're

00:35:17.700 --> 00:35:20.220
basically calling your show a podcast.

00:35:20.220 --> 00:35:24.450
You're telling YouTube it's a podcast and
it categorizes it differently, and then it

00:35:24.450 --> 00:35:28.890
puts the podcast in the tab where's shorts
and videos and everything in the tab.

00:35:29.069 --> 00:35:31.230
Actually adds it as a podcast in there.

00:35:31.770 --> 00:35:36.465
So then the algorithms start to
recognize it as a podcast and then

00:35:36.465 --> 00:35:39.075
put it in the mix of podcast shows.

00:35:39.195 --> 00:35:42.225
What it does immediately is it
just sort of signals something very

00:35:42.225 --> 00:35:44.415
differently to YouTube as well.

00:35:44.605 --> 00:35:46.365
YouTube is actually two apps, right?

00:35:46.365 --> 00:35:48.795
It's the main app, which we're all
familiar with, and then there's a

00:35:48.795 --> 00:35:53.505
billion people use YouTube music,
which is the competitor to Spotify,

00:35:53.505 --> 00:35:55.335
so it's especially important for that.

00:35:55.845 --> 00:36:00.360
Because then they have a full
podcast section in that app, and then

00:36:00.420 --> 00:36:03.029
your show starts to index in that.

00:36:03.029 --> 00:36:06.270
Right now, it's not indexing
in the podcast component,

00:36:06.270 --> 00:36:07.590
although it's a podcast.

00:36:07.590 --> 00:36:08.259
Dr. Catherine Ross: That's great.

00:36:08.259 --> 00:36:11.825
We, as soon as we get off of this,
we're gonna fix that right now.

00:36:11.875 --> 00:36:12.365
Neil McPhedran: That's right.

00:36:12.365 --> 00:36:13.174
You know what?

00:36:13.365 --> 00:36:17.310
This is, we'll put in our show notes,
there's a really good link to YouTube

00:36:17.400 --> 00:36:19.590
of setting up a podcast in YouTube.

00:36:19.620 --> 00:36:22.710
We'll make sure we, for listeners, we'll
make sure we put that in the show notes.

00:36:23.055 --> 00:36:23.355
Ashley Worley: Great.

00:36:23.985 --> 00:36:25.065
Neil McPhedran: Wonderful
to have you guys.

00:36:25.065 --> 00:36:26.055
Thank you so much for joining us.

00:36:26.055 --> 00:36:26.880
Dr. Catherine Ross: It
was fun talking to you.

00:36:26.880 --> 00:36:27.080
Thank you.

00:36:27.220 --> 00:36:27.460
See you again.

00:36:29.565 --> 00:36:29.985
Neil McPhedran: Jen.

00:36:30.135 --> 00:36:30.825
Loved that.

00:36:31.545 --> 00:36:32.955
Loved our conversation.

00:36:33.375 --> 00:36:37.095
I wish she was my professor when I
was at university taking English,

00:36:37.095 --> 00:36:38.295
struggling through English.

00:36:38.295 --> 00:36:40.455
I think she would've been the
kind of the professor I would've

00:36:40.455 --> 00:36:42.315
wanted to have learned from.

00:36:43.175 --> 00:36:45.305
Yeah, really, really
enjoyed that conversation.

00:36:45.335 --> 00:36:46.235
Learned a lot.

00:36:46.295 --> 00:36:52.145
And there is some really, just as we
said kind of off the top, and as I

00:36:52.145 --> 00:36:57.500
think you've probably heard through the
interview, like what a dynamic that Dr.

00:36:57.500 --> 00:37:03.455
Ross and Ashley have, and obviously that
just makes the show that much better.

00:37:04.335 --> 00:37:05.985
Jennifer-Lee: Yeah, and I love that.

00:37:06.015 --> 00:37:09.885
You can just see the compliment each
other so perfectly, so it was great.

00:37:09.885 --> 00:37:11.055
And we knew that from the start.

00:37:11.055 --> 00:37:14.674
When you and I met them the night before
the PodCon show when we did our little

00:37:14.674 --> 00:37:18.105
mixer, just so kind and lovely energy.

00:37:18.165 --> 00:37:18.315
Neil McPhedran: Yeah.

00:37:18.615 --> 00:37:21.285
I think it's just a great podcast theme.

00:37:21.285 --> 00:37:24.675
A love the name of it as we talked about.

00:37:24.705 --> 00:37:30.690
I think it's a useful resource for
perspective students, not necessarily

00:37:30.690 --> 00:37:36.570
going to the University of Texas, but I
also think it could be the kind of podcast

00:37:36.630 --> 00:37:44.895
that other professors, students, whatnot,
could mimic for their schools as well,

00:37:44.895 --> 00:37:48.435
if you really wanna get into it being
more specific about the school itself.

00:37:48.464 --> 00:37:51.464
So I think there's a lot of
really cool things that we as

00:37:51.464 --> 00:37:57.540
higher education podcasters could
learn from the ask Dr. Ross show.

00:37:58.020 --> 00:37:58.440
Jennifer-Lee: Agree.

00:37:58.440 --> 00:38:00.180
It's not limited, just there.

00:38:00.180 --> 00:38:03.029
So these things are things that
other students need to know.

00:38:03.029 --> 00:38:06.120
Like I want to know what is
the secret to good grades.

00:38:06.450 --> 00:38:08.250
I feel like that's an amazing topic.

00:38:08.310 --> 00:38:08.879
Neil McPhedran: You're done.

00:38:08.879 --> 00:38:10.319
You already did university.

00:38:10.650 --> 00:38:13.015
Jennifer-Lee: I did, but I wish
I knew that back in the day.

00:38:14.235 --> 00:38:19.335
Anyway, on that note, thank you for tuning
into the Continuing Studies podcast, a

00:38:19.335 --> 00:38:21.585
podcast for higher education podcasters.

00:38:21.945 --> 00:38:25.035
We hope you found this episode
informative and inspiring.

00:38:25.035 --> 00:38:27.855
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00:38:27.855 --> 00:38:31.245
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00:38:35.115 --> 00:38:38.120
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00:38:38.120 --> 00:38:39.649
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00:38:39.950 --> 00:38:45.049
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00:38:45.049 --> 00:38:49.700
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00:38:49.700 --> 00:38:51.710
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00:38:51.710 --> 00:38:55.069
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00:38:55.069 --> 00:38:56.890
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00:38:57.319 --> 00:38:58.490
See you in the next episode.