Our guest this week took an unconventional path from the US Naval Academy and US Marine Corps to the world of marketing. David Minifie shares how his military background shaped his leadership skills and set the stage for his successful career. From his experience at Procter & Gamble and Centene, David shares valuable insights on career development for CMOs. He discusses the three crucial buckets of work that define the CMO role and shares his transition from an in-house CMO to a sought-after marketing consultant. Listen to the full episode to hear David’s unique insights on the various ways organizations can benefit from leveraging fractional CMOs.
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