Pascal Fintoni from Arclight Marketing & Media on Online Business Reputation Management

Listen to professional trainer and speaker Pascal Fintoni, owner of Arclight Marketing & Media Ltd talk to Marcel and Darren about Online Business Reputation Management. With over 25 years practical experience in digital marketing, Pascal has worked across diverse industry sectors developing and implementing audience engagement campaigns.

Pascal is also a video producer and he has introduced many of the storytelling techniques used by filmmakers into his coaching to help his clients create great online reputations.

His focus for the last few years has been to coach business owners to take back control of their digital communications and become the most trusted brand in their chosen markets, with a clear focus on creating new leads for his clients. His professional experience spans the private, public and not-for-profit sectors with a proven track record in skills development, professional services, new media, ICT and software, tourism, manufacturing and business support.


Inside the podcast we discuss:

- What online business reputation is and why it’s important
- Why you should approach content marketing very differently to truly grow your online reputation and avoid burnout?
- Darrens’ number one marketing tip of 2019
- Why you should be focusing on Google maps in 2020
- Why podcasts matter in 2020 for SEO
- The importance of being inventive and ingenious in digital marketing and not following the crowd, you need connect or rediscover what you stand for
- How to leverage your network and connections to grow your business, digital marketing is not about doing everything yourself
- The need to create and provide an outstanding online experience for your prospects and current customers
- What’s important in digital marketing to focus on in 2020.

Checkout the full show notes with links to Pascal.

Show Notes

Where to Connect With Pascal

• Content Marketing Studio
• Website www.pascalfintoni.com
• Email [e-mail]
• Twitter @pascalfintoni
• LinkedIn www.linkedin.com/in/pascalfintoni/ 

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What is Marketing Plugged In Podcast?

A motivational & inspiring podcast helping business overcome marketing challenges recorded live from Netherlands and UK by hosts Marcel Sterk and Darren Winter. We're looking for guests and marketing challenges, get in touch with us via the website or social media!