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๐ธโจ This episode has been in the making for over a year โ and it was worth every second.
๐๏ธRicky Regalado sits down with John Ravaris โ Chief Growth Officer, Founder of UVP Solutions, and author of "Define Value, Drive Growth" โ a powerhouse with 35+ years of experience helping businesses across manufacturing, distribution, and services stop blending in and start winning. ๐ฅ
And trust usโฆ the gems don't stop coming. ๐
๐ Here's just a taste of what they get into:
โ Why should I choose YOU? โ The one question every business owner should be able to answer in 30 seconds or lessโฆ but most can't.
๐บ๏ธ The 4D Roadmapโข โ Discover. Develop. Deploy. Delight. A game-changing framework that bridges marketing AND sales into one powerful growth engine.
๐ค Clients vs. Customers โ Why the word you use changes everything about how you show up, sell, and retain.
๐ The power of curiosity โ Why the best salespeople ask more than they talk โ and how it transforms every relationship.
๐ Retention is your growth strategy โ Why keeping what you have IS the formula for scaling fast and smart.
๐ง Inch wide, mile deep โ Why doing two things exceptionally well beats doing twelve things poorly every single time.
๐๏ธWhether you're a cleaning business owner under a million, scaling to $50M+, a supplier rep, a facility manager, or a tech founder โ this episode is for YOU. ๐งน๐ข๐ผ
John doesn't just talk theory. He's lived it โ from toilet bowl cleaner to Harvard Maintenance to building UVP Solutions from the ground up. This is real talk, real strategy, and real value. ๐
๐ And he ends it with the one rule he'd institute in business and life. Simple. Powerful. You're going to want to hear it.
๐ Grab John's book "Define Value, Drive Growth" on Amazon๐ Connect with John: www.linkedin.com/in/john-ravaris-128a46a๐ป Learn more at: www.uvpsolutions.com
โ Don't miss out on more valuable content and expert advice - Subscribe now! ๐
๐ Follow us for more insights and success stories from the cleaning and facilities management industry!
๐ธ Instagram: https://www.instagram.com/cleaningandcocktails/
๐ Facebook: https://www.facebook.com/cleaningandcocktails/?_rdr
๐ LinkedIn: https://www.linkedin.com/company/cleaning-cocktails/posts/?feedView=all
C&C powered by:
๐ Route - A platform of business management tools for Sales, Operations, Subcontracting, Community & Education. We are improving the business of cleaning by connecting the entire industry!
Join Route Nation! www.getroute.com
๐๏ธ And don't miss C&C Live Chicago 2026 โ purchase your tickets now at www.cleaningandcocktails.com
๐๏ธRicky Regalado sits down with John Ravaris โ Chief Growth Officer, Founder of UVP Solutions, and author of "Define Value, Drive Growth" โ a powerhouse with 35+ years of experience helping businesses across manufacturing, distribution, and services stop blending in and start winning. ๐ฅ
And trust usโฆ the gems don't stop coming. ๐
๐ Here's just a taste of what they get into:
โ Why should I choose YOU? โ The one question every business owner should be able to answer in 30 seconds or lessโฆ but most can't.
๐บ๏ธ The 4D Roadmapโข โ Discover. Develop. Deploy. Delight. A game-changing framework that bridges marketing AND sales into one powerful growth engine.
๐ค Clients vs. Customers โ Why the word you use changes everything about how you show up, sell, and retain.
๐ The power of curiosity โ Why the best salespeople ask more than they talk โ and how it transforms every relationship.
๐ Retention is your growth strategy โ Why keeping what you have IS the formula for scaling fast and smart.
๐ง Inch wide, mile deep โ Why doing two things exceptionally well beats doing twelve things poorly every single time.
๐๏ธWhether you're a cleaning business owner under a million, scaling to $50M+, a supplier rep, a facility manager, or a tech founder โ this episode is for YOU. ๐งน๐ข๐ผ
John doesn't just talk theory. He's lived it โ from toilet bowl cleaner to Harvard Maintenance to building UVP Solutions from the ground up. This is real talk, real strategy, and real value. ๐
๐ And he ends it with the one rule he'd institute in business and life. Simple. Powerful. You're going to want to hear it.
๐ Grab John's book "Define Value, Drive Growth" on Amazon๐ Connect with John: www.linkedin.com/in/john-ravaris-128a46a๐ป Learn more at: www.uvpsolutions.com
โ Don't miss out on more valuable content and expert advice - Subscribe now! ๐
๐ Follow us for more insights and success stories from the cleaning and facilities management industry!
๐ธ Instagram: https://www.instagram.com/cleaningandcocktails/
๐ Facebook: https://www.facebook.com/cleaningandcocktails/?_rdr
๐ LinkedIn: https://www.linkedin.com/company/cleaning-cocktails/posts/?feedView=all
C&C powered by:
๐ Route - A platform of business management tools for Sales, Operations, Subcontracting, Community & Education. We are improving the business of cleaning by connecting the entire industry!
Join Route Nation! www.getroute.com
๐๏ธ And don't miss C&C Live Chicago 2026 โ purchase your tickets now at www.cleaningandcocktails.com
Creators and Guests
What is Cleaning and Cocktails?
Welcome to Cleaning & Cocktails! Iโm your host, Ricky Regalado CVO of Rozalado Services, Founder & CEO of Route.
In this show, we highlight the cleaning industry by sharing valuable stories, practical tips, and expert insights from cleaning business owners and professionals. Our mission is to elevate the cleaning sector and act as a guiding light for everyone involved.
So go ahead and grab your favorite Cocktail or Mocktail and enjoy the show as we dive into discussions that talk about the challenges and successes we all face. Our goal is to unite the community under a shared mission:
โWe are building a **StrongerTogether Community**.โ