Brand Growth Heroes

Sam Dennigan, the Founder of insurgent, plant-based, frozen brand Strong Roots, discusses big-ticket innovation, dark kitchens, and why they've brought their creative agency in-house.

Show Notes

Strong Roots has strong plans to hit £100 million in sales over the next few years.
In this third episode together, the founder Sam Dennigan and I discuss HOW they're going to do this.
So if you want to hear what big-ticket innovation really means, how Sam and his team are approaching international expansion in both the USA and Europe, how their foray into Dark Kitchens in New York City is going AND why they've brought their creative agency in-house - and how that works - then don't miss this!
 
https://www.strongroots.com/usa/
https://www.instagram.com/strongrootsusa/
https://www.facebook.com/strongrootsirl

Creators and Guests

G
Editor
Gyp
Head of Production & Sound

What is Brand Growth Heroes?

Brand Growth Heroes ranks in the top 1.5% of ALL podcasts globally. With +25 years' experience working for brand giants and as coach to over 400 challenger brand founders, Fiona Fitz asks the questions you need the answers to from the founders of wildly successful consumer goods brands driving transformational growth.