In this powerful kickoff to Series 3 of Ignite & Scale, Mike Allen sits down with Angela Montacute, the CEO of Digital INNK, to explore what it takes to scale a SaaS business in one of the most challenging sectors: automotive.
Angela shares the origin story behind Digital INNK, the moments that proved real product-market fit, and the hard-won lessons of building a lean, effective team while serving some of the industry’s biggest names.
If you’re a founder, operator, or investor in the auto-tech ecosystem, this is one not to miss.
🎧 In this episode, we cover:
- Why solving real operational pain matters more than tech hype
- How Digital INNK approached product-market fit in a resistant sector
- The smart decisions that shaped scale without burn
- What other SaaS founders can learn from Angela’s journey
- What’s next for automotive software in the UK and beyond
👤 About Angela:
Angela Montacute is one of the founders and CEO of Digital INNK, a fast-scaling SaaS platform transforming the way automotive operators manage cost, compliance, and communication. Her background in automotive and technology gives her a unique edge in solving real problems with pragmatic, elegant solutions.
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What is Ignite & Scale - The Cambria Private Capital Podcast with Mike Allen?
Our aim is to provide you, our listeners – whether you’re a budding founder, a keen investor, or simply an enthusiast of business innovation – with unique insights and perspectives that can only come from those who have truly walked the path of success. At Cambria Private Capital, we believe in more than just investment; we believe in nurturing potential, sparking growth, and building lasting relationships. Each episode is a step towards uncovering the strategies, challenges, and triumphs that define today’s business landscape. So, whether you're here to find your next investment opportunity or to gather inspiration for your entrepreneurial journey, you’re in the right place.