Running a wrap shop can feel isolating.
Long hours. Constant problem solving. Trying to figure everything out yourself.
In this episode recorded live at the International Sign Expo, Craig Campbell and Tabitha Bowen from ISA (International Sign Association) share how the wrap industry is building something many shop owners have never truly had before: community.
From education and advocacy to networking, events, mentorship and shared knowledge, ISA is helping wrap shop owners stop feeling like they’re building their businesses alone.
In this episode
00:00:00 An introduction to Craig and Tabitha
00:02:19 From Small Town Sign Shops to Leading the ISA
00:08:48 How the ISA Saved Wrap Shops From Being Shut Down
00:14:29 The Lightbulb Moment When Wraps Took Over the Trade Show Floor
00:16:20 Why Your Wrap Supplier Needs to Be a Partner, Not a Problem
00:17:52 Stop Being the "Cousin": The Wrap Industry Finally Gets Its Own Membership
00:23:04 Inside the Top Secret, Invite-Only Wrap Summit in Miami
00:24:26 The Industry is Exploding 18% a Year: Don't Let it Become Oversaturated
00:27:55 Install Certificates Are Useless: Why We Need Real Business Accreditation
00:31:05 Stop Obsessing Over Squeegee Techniques and Learn to Run a Business
00:32:14 How to Join the ISA Wrap Company Membership Today
A Big Shift in the Industry
For years, wrap shops operated like isolated businesses.
Everyone was figuring things out on their own.
Now, the industry is maturing. Owners are sharing ideas, talking openly about failures and helping each other build stronger businesses.
That’s the mission behind ISA’s growing focus on the wrap community.
Learn more:
http://www.signs.org
https://www.facebook.com/ISAsigns https://www.linkedin.com/company/international-sign-association https://www.youtube.com/user/IntlSignAssociation
http://www.instagram.com/ISASigns
This episode is sponsored by Wrap Fam Unleashed:
https://www.thewrapfam.com/subscribe
Get 15% off the Wrap Institute - https://www.wrapinstitute.com/join
PROMO CODE: WRAPOPS15
Grimco: Use code is WRAPOPS5 for a one-time 5% discount on all Grimco Items (excluding MRP items).
Visit: https://go.grimco.com/3Mzt7eS
Connect with WrapOps:
http://www.wrapops.com
http://Instagram.com/wrap.ops
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Produced in partnership with http://www.podlad.com