Playing for Keeps

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Summary

Many eCommerce brands are offering both subscriptions and ala carte items to their customers. While both streams of revenue are great, for many brands, getting customers into a subscription is a top priority. On this episode, tune in for a deep dive into this topic with Allen Burt of Blue Stout agency. Allen's clients include Inc. Magazine Top 500 brands, Shark Tank Success stories, Forbes 30 Under 30 founders, and more. From basic conversion tips to a thorough look at segmentation, Allen share's his top tips for boosting your subscription programs. Get your pens ready, you're about to walk away with an entire new set of tools.

Show Notes

BBC animals talking- a must watch

What is Playing for Keeps?

Retaining customers has never been more important for eCommerce businesses. Join Kristen LaFrance, eCommerce retention specialist and head of community at Churn Buster, as she interviews guests from the top subscription businesses to learn how the best in the DTC space are retaining customers. If you're growing a subscription based business, running a subscribe and save program on your site, or just plain interested in hearing stories from the top DTC businesses, Playing for Keeps is for you.