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This file was generated by Descript 

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Welcome to The Chemical Show, the
podcast where chemical means business.

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I'm your host, Victoria Meyer,
bringing you stories and insights

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from leaders, driving innovation and
growth across the chemical industry.

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Each week, we explore key trends,
real world challenges, and the

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strategies that make an impact.

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Let's get started.

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Just a quick reminder that if you are
listening to this as an audio podcast

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and you are interested in seeing the
charts That were shared and that we're

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discussing during today's episode
Head on over to our YouTube channel

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so it's YouTube and it's the chemical
show podcast and you can listen to and

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watch today's episode there and See the
charts that Kurt and Tony are sharing.

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Thanks

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Victoria: Okay, we're
going to get things going.

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Thank you everyone for joining us today
for the first Chemical Show live of 2025.

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I am super excited to have you guys here,
and I'm very happy to have Tony Potter

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and Kurt Barrow from S& P Global,  with
us today, sharing their insights on

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the chemical market outlook for 2025.

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So, these guys both bring a wealth of
experience in energy and chemicals and

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are here to share that with us today.

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So I'm going to stop sharing my screen.

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We're going to start conversing
and,  we'll make this happen.

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Kurt and Tony, thanks for joining me
today and welcome to the chemical show.

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Kurt: having us.

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Victoria: So I like to start every
episode, with just a little bit about you.

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Tell us how you got interested in
energy and chemicals and then how did

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you get into this wonderful world of
watching markets and analyzing what's

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happening and advising customers?

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Kurt, I'm going to start with you.

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Kurt: Sure, yeah, well, Victoria, I'd
like to say there was some big grand

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plan and I had this big vision that I
was going to be  this oil analyst, right?

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The reality is when I came out
of university with my engineering

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degree, uh, Exxon had the
biggest number on the job offer.

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Right?

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So I came to Houston
and started with Exxon.

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And then, You know, really enjoyed my
time there was really interested in the

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business side went got an MBA and then
went out to work for consulting and a

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small kind of boutique consulting firm
in the refining down downstream space.

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Then that company got bought is
as oftentimes happen by the, which

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kind of rolled up into to, uh.

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It's been it's been a great career,
not not really super plan, but, uh,

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you know, enjoy my time kind of in
industry on the technical side, did

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a lot of consulting and then now
I run research right for for oil.

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And it's just such a dynamic.

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Interesting industry, you know, tied into
the economies and geopolitics and there's

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just always so much to learn technology
and obviously energy transition.

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And so it's just kept my interest
and I've, uh, steady with it.

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Victoria: Awesome.

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Love it.

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Tony, how about you?

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Tony: Not dissimilar story.

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Um, I love this job.

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It's prepared to study.

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Um, I grew up with the chemical
industry on my doorstep.

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My dad worked for ICI Wilton up in
the northeast of England for 27 years.

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And in fact, they built ICI Wilton
in my grandmother's back garden,

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literally after World War II.

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Is that when you guys made a

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Victoria: lot of money as
land barons and stuff, Tony?

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Tony: No, no, She was, she didn't, she
didn't own all that land, don't worry.

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I did a ChemEng degree.

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I started at Exxon as well
at Foley refinery in the UK.

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I was nine years into my career.

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I was a typical Exxon engineer,
being a plant supervisor and a

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project manager and things like that.

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When I went to the European head office
in Brussels,  for Exxon chemical,  and

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it was there, I actually found out
that the job I do now even exists.

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And I became, uh, on behalf of
Exxon, the clients of consulting

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companies like the old.

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CMAI, where I eventually became a partner.

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And we sold CMAI to IHS in, in 2011.

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And then the, the journey  with
CMAI, IHS, IHS market, the logo keeps

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changing on my business card every
two or three years, but I'm more

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or less still doing the same job.

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But I've had the privilege of
doing it, not just in Europe,

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but I was four years in Dubai.

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I was five years in Singapore.

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I've had the privilege of sort of talking
to C level clients all over the world.

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It's fantastic.

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Victoria: That's great.

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And I, I think, you talk about
it being a global career.

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I think many of us in the industry,
myself included, didn't realize how

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global my career would be before I joined.

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The industry and certainly
have loved every bit of that.

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Kurt: Tony was in spent time in Dubai
station there a while and in Singapore.

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I was actually in Singapore as well.

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So, yeah, very, very, very much.

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So very interconnected getting
more connected all the time.

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Victoria: Absolutely.

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So let's talk about what's
going on in the market today.

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How would you characterize 2024?

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And what are you seeing
and expecting in 2025?

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And Kurt, let's start with you because
I know the feedstocks is really

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the starting point of everything.

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Kurt: Yeah, no, no, absolutely.

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Maybe I'll share a slide or two here.

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Right.

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And help kind of talk through this.

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So, you know, fundamentally,
the fundamentals right in the

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oil,  in jail space, maybe to a
lesser degree and natural gas is

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the rental over supply, right?

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Or or headed into more of an oversupply.

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Right?

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We're, uh, producing more
oil than than we need.

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Right?

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So the global oil supply system, you
know, Is, adding more to the market

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than, uh, the, the, the new, right?

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And there's, there's a
number of reasons on demand.

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We could talk about China is not growing
at kind of the rate we'd expected.

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Evs are a small part  of
the weak demand today.

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It actually has more to do with
kind of vehicle fuel efficiencies.

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But, you know, in a general sense, right?

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We've got oil.

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Prices kind of moving, moving downward.

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And we can come back and talk about, you
know, Trump and tariffs and  some of the

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factors that are affecting the oil price,
you know, kind of day to day week to week.

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But, but I think the key takeaway is,
is that we are, in our view, at least

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in the base case headed on a, on a
general generally downward track  for

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Brent   if you kind of shift over a
little more into the feedstock side,  1

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of the big dynamics of the past few
years is, you know, It's just the amount

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of NGOs that were coming out of the U.

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S.

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supply system.

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And that's, you know, part of
that was coming as associated,  in

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jails from the oil production.

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And some of it was coming from the,
some of the wet gas plays and the

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growth, the natural gas and the,
the LNG, uh, to the, to the, uh.

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You know, feed the LNG
plants and so forth, right?

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We do think that there's a number
of factors that will start to

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slow that,  still growth, right?

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And still relatively impressive
growth, you know, two or 300, 000

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barrels a day, but that is kind
of one of the factors we see.

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And it's, it's part of
the longer trend, right?

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We'll come back and talk a little bit
about, but, you know, at a high level,

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because of  some of the fuel economy
standards in,  cars and trucks around the

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world, because we are starting to see,
some electrification of transport,  in

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some markets, there's a number of reasons
that we do expect the oil demand globally.

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Right, refined products in particular
and transport fuels to start to

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plateau and peak, and that's going
to have some real direct implications

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for, for feedstocks, right?

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It's going to mean that we have
less, NGL growth, you know, of

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ethane, propane, to use as feedstocks
when you come back to naphtha.

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Uh, and we'll need to essentially
get more, Hydrocarb out of the crude

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system out of the refining system,  to
supply that, you know, to meet demand

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growth and chemicals that we, you
know, Tony, Tony will talk about.

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So, that's that's kind
of in a nutshell, right?

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Kind of the short and
long term view, Victoria.

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Victoria: Yeah, so at one point we talked
about a shortage, right, that we were

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running out of cheap feedstock, that
the Middle East wasn't going to have

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feedstock anymore, and of course the U.

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S.

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With its really strong basis in
natural gas, has been  a very strong

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part of the, the feedstock chain.

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Do we still have those conversations?

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Are we running out of
petrochemical feedstock?

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Kurt: Yeah, I'd say we're not running out.

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That's a good context, right?

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If you go far enough back, right?

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We kind of thought we were
running out or had those concerns.

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And then, as you said, the supply
kind of rose a guy to the Middle East.

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And then, and then the
US, we found title, right?

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Shell gas and title oil.

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I would say we're not worried about
availability of these thoughts.

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I think it's more about
the costs and economics.

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That will ultimately come with that
right because we again we won't

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have as much surplus in gls, right?

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So the ngl Markets are quite interesting.

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They're one of the few markets that that
we view as Not so much demand pull, right?

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It's not the demand,  like
you have in gasoline, right?

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You think about gasoline
demand or or ethylene, right?

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You think about, you know, the pull
from the derivative plants, right?

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The jail business is much
more of a supply push.

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Business, right?

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They're a, they're a byproduct of
natural gas and crude oil production.

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You're generally not drilling for NGLs.

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Um, and then you kind of need to, to
clear the market with those NGLs, right?

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And the, the clearing market
is,  petrochemicals, right?

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It's, it's the marginal
market for, um, oil and gas.

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For NGLs and so it becomes
really a price signal, right?

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At which point,  you would switch
that flex cracker or over long term,

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you know, change your investment
profile to to those feedstocks, right?

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And so if you.

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If you take our view, right, that
we're, we're not going to have as

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much in jails, then effectively, you
just need to go back to the refining

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system and get  more feedstocks now,
but they may cost you a little more.

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Right?

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So the nap, the crack
may be a little wider.

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Ultimately, we may need, you
know, we think we will go into,

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deeper conversion, like different
cruel, the chemical technologies,

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Victoria: yeah.

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So I know this week,  I was reading
that Lyondell Bissell is starting

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to shut down the Houston refinery.

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And of course,  that's been something
that's been coming for a long time.

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does you see this affecting
the market availability?

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Kurt: Yeah, so, so, um,
yeah, essentially, right.

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Broader demand trends, it's
on the chart here, right?

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We will see rationalization.

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We have, we've, we've seen
rationalization,  for a long time, right?

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We used to have whatever the number
was twice as many refiners in the U.

00:10:25.424 --> 00:10:25.624
S.

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Actually, in hindsight, the industry
rationalized a little more than

00:10:29.724 --> 00:10:34.374
we maybe should have because when
demand came roaring back and, oh,

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the Russian invasion of Of
Ukraine and the high natural gas

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price kind of exacerbated that.

00:10:40.684 --> 00:10:40.944
Victoria: Got it.

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All right.

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And as you guys might have noticed,
my internet has decided to be

00:10:44.004 --> 00:10:46.884
a little unstable, but we are
going to push through with this.

00:10:47.114 --> 00:10:50.304
So Tony, let's talk
about chemical markets.

00:10:50.474 --> 00:10:54.764
And when you see, you know, when
we talk about this influence,

00:10:54.814 --> 00:10:59.104
the feedstock picture, how do we
start taking this into chemicals?

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Okay.

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Tony: Yes, so I mean, just a
message on feedstocks, you know,

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wherever the industry produces,
advantage price, ether, it's

00:11:06.429 --> 00:11:07.719
going to get cracked eventually.

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The US isn't going to run out
of ethane any, any time soon.

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The Saudis have a gas initiative and,
you know, we were hearing numbers that

00:11:16.339 --> 00:11:19.829
there'll be sufficient incrementally
then for, you know,  another 6, 000, 000

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tons of ethylene and that's before they
get on to,  all of their crude oil to

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chemicals complexes that they they'd like
to build at some point in the future.

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but generally, the
industry is oversupplied.

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It's built its way into a
problem in most value chains.

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What I show here is sort of
incremental capacity in the.

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Bars for ethylene globally,  the
bars of the incremental capacity,

00:11:46.467 --> 00:11:49.497
the gray shaded area in the
background is the incremental demand.

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And you can see that period starting in
2020, when the bar, the height of the

00:11:53.977 --> 00:11:55.577
bars is much higher than, than the demand.

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The height of  the shaded
area behind the color coding.

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China is is red.

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And, you know, you can see
China is accounted for a good 50

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percent of incremental capacity
in in the last few years.

00:12:09.910 --> 00:12:10.530
And so.

00:12:10.870 --> 00:12:14.320
Industry capacity
utilization is quite poor.

00:12:14.350 --> 00:12:15.940
You go back 4 or 5 years.

00:12:15.940 --> 00:12:19.350
It was up at 90 percent and
that's effectively full on

00:12:19.350 --> 00:12:20.610
an employee basis, right?

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Every year, the industry, you know, shuts
4 percent down for planned maintenance,

00:12:24.620 --> 00:12:29.050
turnarounds, loses another 4 percent to
unplanned outages,  when you're talking

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about 90 percent capacity utilization,
the industry's full, you know, and you

00:12:32.770 --> 00:12:36.757
go back 4 Pre 2020 prices and margins
were very good for the industry.

00:12:37.157 --> 00:12:41.327
Last year, industry capacity
utilization bottomed out around 80%.

00:12:41.957 --> 00:12:43.397
That's the black line on this.

00:12:43.457 --> 00:12:47.547
And you can see it's a long, slow
haul up to the sort of,  mid to

00:12:47.547 --> 00:12:51.797
high 80s where, you know, the
industry,  the NAP, the cracking

00:12:51.797 --> 00:12:57.867
industry can, can leverage margins,
generally, profitability is poor.

00:12:57.917 --> 00:13:00.567
The industry is talking
about rationalization.

00:13:00.967 --> 00:13:05.367
That process has started mainly
in Europe, but you know, we'll

00:13:05.367 --> 00:13:06.787
get some closures in Japan.

00:13:06.787 --> 00:13:11.687
We'll probably get some closures in
Korea this cycle for the first time.

00:13:12.070 --> 00:13:14.550
The place that's actually very
disciplined about closing all

00:13:14.590 --> 00:13:16.180
small capacity down is China.

00:13:16.595 --> 00:13:18.720
Often goes unnoticed, but,
you know, they build 1.

00:13:18.720 --> 00:13:22.065
5, 2 million tons of new capacity
and they quietly shut, you know,

00:13:22.065 --> 00:13:26.305
150, 200, 000 ton old cracker, which
is exactly  what they should do.

00:13:26.815 --> 00:13:30.375
But, you know, I've seen a few of
these cycles now, and there's never

00:13:30.375 --> 00:13:35.415
enough rationalization to sort
of jumpstart this, into a sort of

00:13:35.415 --> 00:13:38.705
profitable area of industry utilization.

00:13:39.100 --> 00:13:43.680
you know, I would say in the ideal world
for the producers, they'd shut down 20

00:13:43.680 --> 00:13:47.730
million tons of capacity and that black
line would take a step change upwards

00:13:48.150 --> 00:13:50.160
and all would be sweetness and light.

00:13:50.190 --> 00:13:51.440
And that's not going to happen.

00:13:51.440 --> 00:13:53.540
Everyone wants someone else to go first.

00:13:53.810 --> 00:13:58.270
We can envisage, you know, 5 or 6
million tons of rationalization this

00:13:58.270 --> 00:14:02.300
cycle and, you know, the industries
into that,  not all doom and gloom.

00:14:02.300 --> 00:14:03.330
So, you know, for your U.

00:14:03.330 --> 00:14:03.560
S.

00:14:03.560 --> 00:14:07.060
listeners,  it's the nap, the
cracking industry that's challenged.

00:14:07.070 --> 00:14:08.270
That's the high cost.

00:14:08.280 --> 00:14:13.480
And if we maybe go forward a couple
of slides we publish this every week.

00:14:13.480 --> 00:14:18.210
So this is a sort of spot variable
cost of production for ethylene for.

00:14:18.210 --> 00:14:20.060
From from various feedstocks.

00:14:20.130 --> 00:14:21.410
These are generic crackers.

00:14:21.410 --> 00:14:22.590
They're not any particular.

00:14:22.940 --> 00:14:26.820
So, you know, the lowest cost
production right at the moment,

00:14:26.830 --> 00:14:28.950
the bottom left is, you know, U.

00:14:28.950 --> 00:14:29.050
S.

00:14:29.050 --> 00:14:30.130
ethane cracking.

00:14:30.500 --> 00:14:33.510
It's as cheap as Saudi
ethane cracking right now.

00:14:33.865 --> 00:14:38.265
The generic NAPTHA crackers prevalent
in Europe and Asia, the two orange

00:14:38.265 --> 00:14:39.645
bars on the right hand scale.

00:14:39.995 --> 00:14:45.165
You know, it's that right hand end of
the chart that sets the general level

00:14:45.165 --> 00:14:46.925
of petrochemical and polymer pricing.

00:14:47.585 --> 00:14:50.925
So, you know, all of the things being
equal, the old price moves up and down.

00:14:50.925 --> 00:14:51.665
So does NAPTHA.

00:14:51.855 --> 00:14:55.675
So does ethylene, polyethylene,
benzene, styrene, you name it.

00:14:55.915 --> 00:14:57.355
But what you can see is, you know, U.

00:14:57.355 --> 00:14:57.545
S.

00:14:57.545 --> 00:14:59.205
Ethan, best producer has got a.

00:14:59.420 --> 00:15:04.000
Six, 700 a ton cost of production
advantage relative to a typical,

00:15:04.300 --> 00:15:05.660
nap, the cracker right now.

00:15:05.790 --> 00:15:09.790
So, you know, if you've got advantage
price feedstock,  money is being

00:15:09.800 --> 00:15:11.580
made,  in some parts of the world.

00:15:12.050 --> 00:15:16.210
And then, then there are other little
niches that are doing quite well.

00:15:16.590 --> 00:15:20.220
When we talk about an 80 percent
capacity utilization, actually

00:15:20.280 --> 00:15:23.740
the high cost end, the industry,
the nap, the cracking industry.

00:15:24.230 --> 00:15:29.620
is disproportionately pulled back more,
and that actually creates shortages of

00:15:29.650 --> 00:15:33.820
co products, and the obvious one at the
moment  is C4s, so there's a shortage

00:15:33.820 --> 00:15:38.760
of crude C4 molecules and you know
butadiene margins are doing great as a.

00:15:39.015 --> 00:15:41.375
As a result of that, but those are niches.

00:15:41.702 --> 00:15:45.212
Victoria: Hey, Tony, when we look at
this slide real quick is,  the yellow

00:15:45.212 --> 00:15:49.252
orange bars of European nap then Asia
nap that is that to indicate that

00:15:49.262 --> 00:15:50.772
that's where the price is being set.

00:15:50.792 --> 00:15:55.052
If we think about a traditional supply
demand curves that are price setters.

00:15:55.275 --> 00:15:58.269
Tony: It's exactly, it's the
requirement of the high cost producer

00:15:58.469 --> 00:16:02.089
to cover their cost of production
more or less sets the price.

00:16:02.089 --> 00:16:05.569
If you go over to this one, so this
is, you know, basket of base chemicals.

00:16:05.899 --> 00:16:09.029
And this is the industry
nameplate capacity utilization

00:16:09.029 --> 00:16:10.549
and the top blue lines, ethylene.

00:16:10.599 --> 00:16:11.589
I talked about that.

00:16:11.589 --> 00:16:14.799
It went from 90 to down to 80.

00:16:15.169 --> 00:16:16.759
The purple lines, paraxylene.

00:16:17.124 --> 00:16:21.384
You know, that was also up at 90 percent
a few years ago, and that bottomed out

00:16:21.384 --> 00:16:27.414
last year at around 70%, but actually
Parazilin has been doing okay, right?

00:16:27.454 --> 00:16:32.104
And so industry capacity
utilization of nameplate capacity

00:16:32.164 --> 00:16:33.734
utilization isn't the full story.

00:16:33.744 --> 00:16:36.504
You've got to get it where
the effective utilization is,

00:16:36.504 --> 00:16:37.664
where the pinch points are.

00:16:38.134 --> 00:16:42.214
And in the case of aromatics, the
gasoline industry has been supporting it.

00:16:42.224 --> 00:16:46.184
So, you know, high octane values
and all the money has been made

00:16:46.184 --> 00:16:50.604
in making the toluene and the
xylene  for its octane value.

00:16:50.604 --> 00:16:53.754
If you had to buy mixed xylenes
on the market, you know, there was

00:16:53.754 --> 00:16:57.037
no extraction margin to produce
para xylene or ortho xylene.

00:16:57.037 --> 00:16:59.787
That's maintained some margin
in the aromatics industry.

00:17:00.257 --> 00:17:05.137
Kurt's already mentioned gasoline
balance is probably lengthening

00:17:05.137 --> 00:17:08.747
as a result of, you know, huge
refineries like the Dangote refinery.

00:17:09.147 --> 00:17:11.847
As that premium and
octane comes off,  then.

00:17:12.342 --> 00:17:18.642
Paraziline will begin to experience the
full impact of that, you know, 70, 75%.

00:17:19.292 --> 00:17:19.682
Victoria: Okay.

00:17:19.892 --> 00:17:23.002
And how does this play out when we
go further down the value chain?

00:17:23.032 --> 00:17:25.742
Obviously, because these are
kind of the big building blocks.

00:17:26.252 --> 00:17:29.782
Where do you see it taking into
more differentiated products

00:17:29.782 --> 00:17:31.177
or more specialty products?

00:17:31.417 --> 00:17:34.437
Tony: We define a specialty as
as something that's sold on the

00:17:34.437 --> 00:17:37.967
basis of its performance rather
than its cost of production.

00:17:38.347 --> 00:17:40.967
So it can cover a multitude of
things, but what's a specialty

00:17:40.967 --> 00:17:42.707
depends where you sit in the.

00:17:42.927 --> 00:17:46.307
In the value chain, I talked to some
Middle East producers, and they talk

00:17:46.307 --> 00:17:48.847
about specialties and really, they're
going to produce intermediates.

00:17:49.307 --> 00:17:53.317
That's a mixed bag, um, depending
on the industry and the overbuild.

00:17:54.107 --> 00:17:59.757
But if you look at the, financial
performances, you know, of the Clarions

00:17:59.757 --> 00:18:03.177
and, you know, the big specialty chemicals
producers, they've suffered as well.

00:18:03.437 --> 00:18:05.127
But we expect that to start picking up.

00:18:05.512 --> 00:18:07.992
Victoria: How about the wonderful
world of plastics, right?

00:18:08.002 --> 00:18:11.022
Cause obviously a big part of  the
ethylene value chain goes into

00:18:11.022 --> 00:18:13.082
polyethylene and then, you know.

00:18:13.427 --> 00:18:15.117
Polypropylene and all the other polys.

00:18:15.147 --> 00:18:18.917
Tony: Most of it, most of this ends up
in plastic one way or another, ethylene

00:18:18.967 --> 00:18:25.257
into polyethylene, PVC, propylene,
polypropylene, PET from parazylene,

00:18:25.257 --> 00:18:31.307
benzene into, you know, the styrenics, so
most of it actually ends up in polymers,

00:18:31.447 --> 00:18:35.797
one way or another, and the polymer
plants get built on the same cycle

00:18:36.157 --> 00:18:39.647
as the monomer plants, so, you know,
you build a, you build an ethylene

00:18:39.657 --> 00:18:42.397
plant, you build the polyethylene
and the polypropylene with it.

00:18:42.677 --> 00:18:48.737
So the curves look more or less the same
and, you know, are equally as challenged.

00:18:48.907 --> 00:18:54.417
Yeah, it can be a bit misleading to talk
about ethylene profitability, you know, on

00:18:54.417 --> 00:18:58.867
its own, because you've got to look at the
integrated economics  into the derivative,

00:18:58.887 --> 00:19:02.397
but I should say the polyethylene curve
looks the same as the ethylene curve.

00:19:02.821 --> 00:19:07.981
Victoria: So global chemical markets are
imbalanced,  in a way that I've never seen

00:19:07.981 --> 00:19:09.801
and, and we've gone through a few cycles.

00:19:09.801 --> 00:19:11.811
You've already referenced
how overbuilt it is.

00:19:11.841 --> 00:19:15.751
But,  if we think about just
the, the regional dynamics are

00:19:15.751 --> 00:19:17.231
shifting quite a bit, right?

00:19:17.241 --> 00:19:21.141
Suffolk's director general, Marco
men sink recently warned that the

00:19:21.141 --> 00:19:25.121
chemical and the European chemical
industry is at a breaking point.

00:19:25.121 --> 00:19:31.071
With over 11 million tons of capacity
being Shut down over the past couple

00:19:31.071 --> 00:19:32.381
of years or at least announced.

00:19:32.661 --> 00:19:38.021
We're seeing significant overbuilds
in china As well as pretty low

00:19:38.021 --> 00:19:44.091
demand growth  and then uh, we've got
North america seems fairly strong.

00:19:44.171 --> 00:19:49.871
But how do you see companies,
both global companies and regional

00:19:49.931 --> 00:19:52.931
chemical companies navigating this.

00:19:53.101 --> 00:19:57.651
Because I'm certain this is a conversation
you're having with leaders all the time.

00:19:57.882 --> 00:19:58.038
Tony: Yeah.

00:19:58.038 --> 00:20:02.108
I mean, if you look at let's take Europe
as an example, I'm sat in Germany,  where

00:20:02.108 --> 00:20:09.142
I live and You know, you Europe's got
probably the oldest cracker stock in the

00:20:09.162 --> 00:20:12.282
world right plants are 1450 years old.

00:20:12.722 --> 00:20:14.612
Some of them are even
slightly older than that.

00:20:15.022 --> 00:20:16.692
They're old and they're small.

00:20:17.972 --> 00:20:22.742
There are A dozen at least old
small crackers that have got a

00:20:23.022 --> 00:20:25.942
capacity of 400, 000 tons or less.

00:20:26.462 --> 00:20:29.172
When a world scale cracker, you
know, people are building 1.

00:20:29.172 --> 00:20:32.682
5, 2 million ton crackers these days.

00:20:33.192 --> 00:20:36.252
And the thing is, they dotted
around the coast of Europe.

00:20:36.282 --> 00:20:40.062
They're not connected to anything
other than their own derivative plants.

00:20:40.622 --> 00:20:42.932
And so if you want to take a cracker
shutdown decision, you have to

00:20:42.982 --> 00:20:44.352
take a site shutdown decision.

00:20:44.702 --> 00:20:49.752
And over the cycle, they've tended
to be  cash positive, right?

00:20:49.772 --> 00:20:51.482
These things are fully depreciated.

00:20:51.652 --> 00:20:55.612
As long as they don't need a big capital
injection,  there's cash to be made.

00:20:55.958 --> 00:21:02.438
What's different in this cycle is that
as Players are faced  with the choice to

00:21:02.438 --> 00:21:05.958
inject capital to de carbonize, right?

00:21:05.978 --> 00:21:09.718
That's probably going to tip some
of them into shutdown decisions.

00:21:09.718 --> 00:21:12.798
And it's, you know, it's probably
right that all small capacity  shuts

00:21:12.798 --> 00:21:16.958
down in favor of, you know, newer,
bigger, more efficient capacity.

00:21:17.108 --> 00:21:18.688
That's the way markets work.

00:21:19.148 --> 00:21:20.928
But the exit costs are high in Europe.

00:21:20.928 --> 00:21:22.288
Site remediation costs.

00:21:22.288 --> 00:21:23.938
You've got the whole political factor.

00:21:24.298 --> 00:21:28.958
No EU politician worth their salt
wants to shut a, um, a chemical

00:21:28.958 --> 00:21:30.398
complex down on their soil.

00:21:30.398 --> 00:21:34.228
You know, France, I'm thinking
France, Spain, Italy, where some

00:21:34.228 --> 00:21:35.628
of these small crackers are.

00:21:36.028 --> 00:21:38.348
And the politics is
always about employment.

00:21:38.893 --> 00:21:39.813
And that's the issue.

00:21:39.813 --> 00:21:41.273
And so it's a slow process.

00:21:41.723 --> 00:21:48.440
Ironically, as Europe talks about
decarbonization and about,  things like

00:21:48.440 --> 00:21:54.030
CBAM, Carbon Border Adjustment Mechanisms,
that actually could create effectively

00:21:54.030 --> 00:21:58.730
a tariff around Europe that Prolongs
the life of all small crackers, you

00:21:58.730 --> 00:22:00.830
know, a lot of unintended circumstances.

00:22:01.270 --> 00:22:04.540
So we'll see how that pans out,
but Europe certainly started

00:22:04.550 --> 00:22:07.760
that, that journey of shutdowns.

00:22:07.920 --> 00:22:11.090
We talked about the players
regionally, many of the players

00:22:11.090 --> 00:22:12.140
in Europe are global players.

00:22:12.625 --> 00:22:15.725
I mean, Exxon is shutting
down a cracker in France.

00:22:15.975 --> 00:22:19.055
Sabic is shutting down a cracker in
the Netherlands you know, so they have

00:22:19.065 --> 00:22:21.075
global supply strategies anywhere.

00:22:21.075 --> 00:22:24.705
I'm not expecting Exxon to sell less
polymer in Europe as a result of

00:22:25.015 --> 00:22:26.705
shutting down the gravel machine cracker.

00:22:27.305 --> 00:22:29.155
Um, the issue is where it comes from.

00:22:29.875 --> 00:22:30.435
Victoria: Fair enough.

00:22:30.685 --> 00:22:35.915
We started talking and Kurt referenced
a little bit, um, You know, politics and

00:22:35.925 --> 00:22:38.505
geopolitics and the influence, right?

00:22:38.505 --> 00:22:39.095
So the U.

00:22:39.095 --> 00:22:39.305
S.

00:22:39.305 --> 00:22:43.885
has just brought in a new president,
Donald Trump and administration in the U.

00:22:43.885 --> 00:22:44.535
S.,

00:22:44.965 --> 00:22:48.225
who's already making a lot of bold
statements, about trade and tariffs.

00:22:48.295 --> 00:22:53.905
We've seen  presidential changes in
a lot of other countries, leadership

00:22:53.905 --> 00:22:59.045
changes,  across the globe, both,
uh, Latin America, Europe, right?

00:22:59.075 --> 00:23:02.145
I mean, France had two or
three snap elections last year.

00:23:02.455 --> 00:23:04.805
We're starting to see it in Asia as well.

00:23:05.015 --> 00:23:08.555
So, you know, I know you guys are tracking
and monitoring,  these political shifts.

00:23:08.975 --> 00:23:13.285
What influence do you see this having
on the chemical industry, either,

00:23:13.295 --> 00:23:14.765
you know, this year or next year?

00:23:14.765 --> 00:23:17.955
I know nothing is immediate, but
how do you see this playing out?

00:23:18.705 --> 00:23:19.425
Kurt: Yeah, so you're right.

00:23:19.425 --> 00:23:24.955
Everybody's trying to monitor and see,
you know, what exactly this means.

00:23:24.955 --> 00:23:25.145
Right?

00:23:25.145 --> 00:23:26.315
I think you laid it out.

00:23:26.315 --> 00:23:26.795
Well, right.

00:23:26.795 --> 00:23:30.115
I think the Trump administration's the one
that everybody's looking at, but there's

00:23:30.115 --> 00:23:34.655
been a number of shifts of different
administrations,  around the globe.

00:23:34.665 --> 00:23:34.955
Right?

00:23:34.955 --> 00:23:38.035
And I think, you know, what
does this mean for energy?

00:23:38.045 --> 00:23:39.725
What does it mean for policy?

00:23:39.965 --> 00:23:44.035
What's this mean for trade and tariffs
when they weren't a very, you know,

00:23:44.295 --> 00:23:48.355
globally interconnected market or,
you know, for oil and for chemicals.

00:23:48.355 --> 00:23:48.685
Right?

00:23:49.055 --> 00:23:51.025
And I think the other thing, right?

00:23:51.025 --> 00:23:51.725
That we're

00:23:51.955 --> 00:23:53.685
thinking about right is okay.

00:23:53.715 --> 00:23:57.435
You know, what are not just the actions,
but what are the reactions, right?

00:23:57.475 --> 00:24:00.185
Because, Trump puts
tariffs on Columbia, right?

00:24:00.185 --> 00:24:02.865
What's, what's Columbia
do,  how do they react?

00:24:02.865 --> 00:24:06.465
And then, you know, you've got some
of the bigger players, that are kind

00:24:06.465 --> 00:24:08.845
of in the middle, like India, Brazil

00:24:08.845 --> 00:24:11.895
the, the one to keep good relations  with
the West and with, uh, with, uh, With

00:24:11.895 --> 00:24:19.075
China and with Russia, perhaps,  and so,
how does all that, uh, all that, I think,

00:24:19.245 --> 00:24:21.575
if you get down into kind of some of the.

00:24:21.575 --> 00:24:24.755
Energy policies that Trump is, you
know, has announced on the campaign

00:24:24.755 --> 00:24:27.525
trail, signed some executive orders on.

00:24:27.795 --> 00:24:30.695
some of those are quite
impactful, uh, in the media.

00:24:30.725 --> 00:24:33.965
Things like reduction of subsidies
of electric vehicles, right?

00:24:33.965 --> 00:24:38.525
That's going to slow, the sale
of electric vehicles in the us.

00:24:38.835 --> 00:24:42.165
Particularly for some of the, some of
the big three  automotive manufacturers,

00:24:42.165 --> 00:24:44.765
maybe a bit less for Tesla,  and so forth.

00:24:44.765 --> 00:24:49.015
But things like oil production,
the executive in the, in the White

00:24:49.015 --> 00:24:51.980
House doesn't really have much to
do with oil production in the us.

00:24:52.510 --> 00:24:55.410
They will relax some of the
regulations, some of the environmental

00:24:55.650 --> 00:24:58.740
rules,  shelve the methane Rule.

00:24:58.980 --> 00:25:03.840
Um, but most of the drilling and most
of the growth of oil production is on

00:25:03.840 --> 00:25:09.490
state and private lands,  and most of
the decisions that the executives are

00:25:09.490 --> 00:25:15.820
making on how much to drill is really
being informed more by their shareholders

00:25:15.970 --> 00:25:18.750
desire and the price of oil, right?

00:25:18.750 --> 00:25:20.290
And so that in some ways.

00:25:20.840 --> 00:25:24.030
You know, the administration could
actually lower the price of oil

00:25:24.030 --> 00:25:27.300
and actually reduce some of the
drilling activity potentially.

00:25:27.910 --> 00:25:31.530
Tony: And I think for chemicals,
again, it depends on the responses

00:25:31.540 --> 00:25:33.460
from, the other countries, right?

00:25:33.460 --> 00:25:34.660
So, I mean, the U.

00:25:34.660 --> 00:25:35.140
S.

00:25:35.140 --> 00:25:41.450
exports a lot of polymers to China,
if he slaps tariffs on plastic, right,

00:25:42.010 --> 00:25:46.240
if China were to do the same, what
tends to happen with tariffs is the

00:25:46.240 --> 00:25:48.800
world rebalances, it just reshapes.

00:25:48.925 --> 00:25:50.495
So a lot of plastic goes from the U.

00:25:50.495 --> 00:25:50.625
S.

00:25:50.625 --> 00:25:52.035
Gulf coast to China.

00:25:52.390 --> 00:25:53.660
And then it comes back to the U.

00:25:53.660 --> 00:25:53.870
S.

00:25:53.900 --> 00:25:56.080
as finished goods, semi
finished goods, right?

00:25:56.140 --> 00:25:59.140
Maybe via Mexico, maybe
via Vietnam, right?

00:25:59.680 --> 00:26:01.290
All sorts of games can be played.

00:26:01.590 --> 00:26:04.950
But, but let's say, let's
pretend, you know, China slaps

00:26:04.950 --> 00:26:06.710
a 25 percent tariff on U.

00:26:06.710 --> 00:26:06.830
S.

00:26:06.830 --> 00:26:07.390
plastics.

00:26:07.680 --> 00:26:10.030
All that would happen is
we'd probably see more U.

00:26:10.030 --> 00:26:10.210
S.

00:26:10.210 --> 00:26:11.800
exports to places like Europe.

00:26:12.047 --> 00:26:15.007
And then the slack into China would
be taken up by the Middle East,

00:26:15.287 --> 00:26:17.907
so that the world would reshape.

00:26:18.397 --> 00:26:19.427
To tariffs, right?

00:26:19.857 --> 00:26:26.217
The bigger concern is, you know, what does
inflation do to demand,  and does that

00:26:26.417 --> 00:26:30.857
depress the industry tariffs are going
to lead to inflation, which potentially

00:26:30.877 --> 00:26:32.647
could lead to low growth, right?

00:26:32.647 --> 00:26:33.402
I mean, tariffs.

00:26:33.412 --> 00:26:33.892
The U.

00:26:33.892 --> 00:26:34.032
S.

00:26:34.032 --> 00:26:35.572
could be shooting
themselves in the foot here.

00:26:36.122 --> 00:26:36.982
And you know, the U.

00:26:36.982 --> 00:26:37.142
S.

00:26:37.162 --> 00:26:39.462
is a big component of, of global demand.

00:26:40.152 --> 00:26:41.732
That becomes an issue as well.

00:26:42.392 --> 00:26:43.052
Victoria: I will tell.

00:26:43.342 --> 00:26:46.692
So let's talk about sustainability
and decarbonization.

00:26:46.802 --> 00:26:50.352
Any conversation in chemicals,
we would be remiss without that.

00:26:50.642 --> 00:26:54.142
And that certainly also ties in
politically because we're seeing a bit of

00:26:54.142 --> 00:27:01.687
a waning of Interest or support for some
of the commitments that were placed,  at

00:27:01.687 --> 00:27:05.917
the beginning of the decade or even prior
to then, and I think in certain places,

00:27:06.077 --> 00:27:08.177
you know, we say, well, we're here, right?

00:27:08.177 --> 00:27:10.597
So there's significant
investments in carbon capture.

00:27:10.617 --> 00:27:14.097
There's been a lot of ongoing
efficiency and carbon management.

00:27:14.427 --> 00:27:18.387
There's a lot of green
chemicals, circularity at play.

00:27:18.427 --> 00:27:20.607
And yet, in many ways, we are still.

00:27:21.107 --> 00:27:25.697
In our infancy, as it relates to
sustainability and decarbonization,

00:27:25.697 --> 00:27:28.377
and we've got this whole big question
of who's going to pay for it?

00:27:28.597 --> 00:27:32.937
Because sometimes it seems to only make
sense when there's subsidies, right?

00:27:32.937 --> 00:27:36.177
If we think about electric vehicles,
for instance, and the knock on effect

00:27:36.177 --> 00:27:41.367
it has, but we're, I feel like we're
in a bit of a the pendulum is swinging.

00:27:41.407 --> 00:27:41.967
How's that?

00:27:41.987 --> 00:27:45.557
Um, how do you guys see this
playing out,  when you talk about

00:27:45.627 --> 00:27:49.107
sustainability, decarbonization
across energy and chemicals?

00:27:49.947 --> 00:27:50.397
Tony: Yeah.

00:27:50.507 --> 00:27:54.917
Um, I think there's a lot of very
worthy projects out there that

00:27:54.967 --> 00:27:57.237
together do not add up to enough.

00:27:57.757 --> 00:27:59.307
Countries will miss targets.

00:27:59.567 --> 00:28:03.817
I'm sort of more interested in whether
individual company pledges meet targets.

00:28:03.817 --> 00:28:05.407
And I think we're seeing evidence that.

00:28:05.907 --> 00:28:09.687
2030 milestones are slipping to 2035.

00:28:10.317 --> 00:28:12.717
Of course, the big thing in
the chemical industry is the

00:28:12.717 --> 00:28:14.347
circularity of polymers, right?

00:28:14.367 --> 00:28:18.767
If you could perfectly recycle,  every
pound of polymer,  you wouldn't

00:28:18.767 --> 00:28:20.567
need to make much virgin polymer.

00:28:21.047 --> 00:28:26.317
Um, at the moment, we estimate, you
know, probably about 8 percent of

00:28:26.447 --> 00:28:29.527
polyolefins are mechanically recycled.

00:28:30.077 --> 00:28:36.307
Um, Globally, even if you assume
a doubling and almost tripling

00:28:36.307 --> 00:28:39.647
over the next years in those
volumes is what we sort of expect.

00:28:39.877 --> 00:28:45.937
It's not enough to blunt the underlying
growth demand for virgin pollen.

00:28:46.542 --> 00:28:46.742
Right.

00:28:46.742 --> 00:28:51.982
So it takes the edge off it a little
bit, but virgin demand keeps growing.

00:28:51.982 --> 00:28:54.622
And that, that's an important
message for the chemical industry.

00:28:54.622 --> 00:28:58.662
It says that the chemical industry
still needs to invest to grow.

00:28:59.222 --> 00:29:04.092
So you've heard Kurt talk about, you
know, the oil complex peaking, and then

00:29:04.092 --> 00:29:09.432
in 2050, there's 12 and a half million
barrels a day of,  less of, of oil demand.

00:29:09.442 --> 00:29:10.702
The chemical industry keeps growing.

00:29:11.187 --> 00:29:15.327
And even if you assume them absolute
massive increase in, in mechanical

00:29:15.327 --> 00:29:19.797
recycling, the world's still gonna need
to build another a hundred million tons of

00:29:19.797 --> 00:29:22.497
ethylene between 2030 and 2050 at least.

00:29:22.987 --> 00:29:25.597
And that's a very positive
message for the industry in

00:29:25.597 --> 00:29:26.797
terms of, you know, the need to.

00:29:27.477 --> 00:29:29.207
And decarbonized.

00:29:29.847 --> 00:29:33.207
The other thing that's going on is the,
the advanced or the chemical recycling

00:29:33.207 --> 00:29:37.267
where you turn plastic into, something
that looks like chemical feedstock that

00:29:37.267 --> 00:29:40.957
doesn't get rid of the need to build
the cracker to process that, right?

00:29:40.957 --> 00:29:43.147
So it, it, it impacts
the feedstock balance.

00:29:43.737 --> 00:29:45.687
It's a very slow process.

00:29:45.687 --> 00:29:49.197
And there are some parts of the world
where it's hardly developed at all.

00:29:49.317 --> 00:29:51.567
The only chemical, the only plastic.

00:29:52.022 --> 00:29:56.112
That with substantially higher
recycle rates is PET bottle resin.

00:29:56.572 --> 00:29:58.862
And, and that's, that's fairly obvious.

00:29:59.012 --> 00:30:01.482
The average consumer can identify it.

00:30:01.512 --> 00:30:02.782
They can separate it.

00:30:02.905 --> 00:30:05.935
You know, So you can collect
it very, very easily.

00:30:06.015 --> 00:30:11.020
And by the way, a lot of it gets down
cycled into polyester fiber, right?

00:30:11.060 --> 00:30:14.260
Only about 12 percent of
bottles end up as new bottles.

00:30:14.300 --> 00:30:17.980
But the total numbers, when you look
at what gets reused as polyester,

00:30:17.990 --> 00:30:19.790
that's that's more like 60%.

00:30:20.060 --> 00:30:23.130
And then you look at how
the chemicals made, right?

00:30:23.150 --> 00:30:25.930
The decarbonization of
the plants themselves.

00:30:26.340 --> 00:30:28.230
That is a very slow process.

00:30:29.090 --> 00:30:30.170
There are tests.

00:30:30.465 --> 00:30:32.605
E furnaces, electric furnaces.

00:30:33.055 --> 00:30:36.425
But no one's built a new cracker
yet with E furnaces, right?

00:30:36.445 --> 00:30:40.205
All these new crackers in China have
conventional furnaces, when you add

00:30:40.205 --> 00:30:43.885
it all up, you can't conceive of the
chemical industry getting to net zero

00:30:43.895 --> 00:30:47.765
without substantial carbon capture,
you know, at the end of the pipe.

00:30:48.024 --> 00:30:49.174
Kurt: I think on the energy side, right?

00:30:49.174 --> 00:30:50.274
Very similar, right?

00:30:50.274 --> 00:30:53.284
I think,  policy matters,
but so do economics, right?

00:30:53.284 --> 00:30:56.674
And I think, uh, I think we're at
that point where, companies, right?

00:30:56.674 --> 00:30:59.194
Or try to try and figure
out where the economics are.

00:30:59.204 --> 00:31:02.154
I mean, there's been cost inflation
in the supply chain, right?

00:31:02.154 --> 00:31:05.174
So some of this, uh, kit is
going to cost more than maybe

00:31:05.174 --> 00:31:07.104
we thought a few years ago.

00:31:07.104 --> 00:31:08.554
And then, we go back to Trump, right?

00:31:08.554 --> 00:31:10.474
I mean the IRA, right?

00:31:10.474 --> 00:31:14.914
The Inflation Reduction Act was the 800
pound gorilla and where a lot of companies

00:31:14.914 --> 00:31:17.484
were putting a lot of attention, right?

00:31:17.484 --> 00:31:20.434
Because there were some really
big tax credits there that

00:31:20.434 --> 00:31:22.204
looked quite, quite attractive.

00:31:22.324 --> 00:31:26.754
But now that's all been put on hold
in know, our own view is that a good

00:31:26.754 --> 00:31:28.254
portion of that will continue on.

00:31:28.254 --> 00:31:32.184
Maybe it gets suggested and relabeled
a bit by the new administration, but,

00:31:32.514 --> 00:31:34.464
but that uncertainty, right, is really.

00:31:34.764 --> 00:31:37.904
It's something that companies have
to have to struggle with that.

00:31:37.924 --> 00:31:42.904
The economics aren't there, you know,
what to what degree do you rely on policy?

00:31:43.214 --> 00:31:47.754
And how much do you want
to put that risk out there?

00:31:47.964 --> 00:31:51.894
I just say 1 other quick thing
on the at a 50, 000 foot level.

00:31:51.904 --> 00:31:55.814
If you kind of step back and look at
the energy, we have not done a lot of

00:31:55.814 --> 00:31:57.904
decarbonization kind of Tony's point.

00:31:58.154 --> 00:31:59.984
We've done a lot of electrification.

00:32:00.319 --> 00:32:04.249
PV, solar and wind is economic,
and we see a lot of growth in that.

00:32:04.834 --> 00:32:08.334
Um, you know, in the West, in China,
a lot of other markets in the Middle

00:32:08.334 --> 00:32:13.594
East,  as well, EVs also we're, you know,
becoming somewhat successful, different

00:32:13.604 --> 00:32:19.494
markets,  but the actual decarbonization
of the molecules of carbon, uh, still,

00:32:19.774 --> 00:32:22.114
still in its, early, early stages, right?

00:32:22.114 --> 00:32:22.409
Tony: Yeah.

00:32:22.409 --> 00:32:24.154
And you asked about who pays.

00:32:24.264 --> 00:32:25.614
I mean, ultimately the consumer.

00:32:26.009 --> 00:32:26.299
Right.

00:32:26.459 --> 00:32:31.559
What's interesting is the pull
from the brand owners, uh, for

00:32:31.559 --> 00:32:38.059
recycled plastics is, you know, is
more than the availability of right

00:32:38.119 --> 00:32:40.409
quality recyclers at the moment.

00:32:40.439 --> 00:32:43.079
And that's why, you recycle
pellets, you know, are trading

00:32:43.079 --> 00:32:45.349
at a premium to Virgin pellets.

00:32:45.349 --> 00:32:49.319
It's, it's got nothing to do with the cost
of production of those, those recycled

00:32:49.319 --> 00:32:53.419
pellets,  it's the Dan owners and the
Nestle's, you know, they want to be able

00:32:53.419 --> 00:32:58.059
to print on their yogurt pot that that
yogurt pot is 40 or 50 percent recycled,

00:32:58.449 --> 00:33:00.969
uh, material and will the consumer pay?

00:33:01.339 --> 00:33:03.529
Well, rich consumers in Europe.

00:33:03.779 --> 00:33:06.199
We'll pay an extra penny,  to go green.

00:33:06.579 --> 00:33:10.379
Um, I think the evidence from the
U S  is even the green consumers.

00:33:10.379 --> 00:33:15.629
No, I still want it as, as, as cheap
as the Virgin plastic  yogurt plus.

00:33:15.689 --> 00:33:16.419
So, yeah,

00:33:16.449 --> 00:33:18.699
Victoria: I want it to be
good, but not expensive.

00:33:18.759 --> 00:33:19.599
That's the message.

00:33:19.919 --> 00:33:20.389
Well, this is.

00:33:21.019 --> 00:33:24.409
This has been great, and I know
we've covered a lot, and Tony and

00:33:24.409 --> 00:33:25.839
Kurt, I really appreciate that.

00:33:26.679 --> 00:33:29.859
Of course, we can only cover so
much in our 40 minutes together,

00:33:29.859 --> 00:33:32.459
and then we're leaving some time
for questions, which I want to do.

00:33:33.049 --> 00:33:35.999
And I know that you guys are going
to be covering this in depth.

00:33:36.349 --> 00:33:39.769
One, you do it all the time with
clients, but then World Petrochemical

00:33:39.769 --> 00:33:43.239
Conference is coming up, and I would
imagine that we're going to see some

00:33:43.239 --> 00:33:45.632
of these things in greater detail.

00:33:45.792 --> 00:33:48.192
And, and more topics at WPC.

00:33:48.202 --> 00:33:50.602
So can one of you guys talk
about that a little bit?

00:33:50.612 --> 00:33:53.302
What should we be expecting
from WPC this year?

00:33:53.862 --> 00:33:55.202
Uh, and, and who should be,

00:33:55.872 --> 00:33:59.192
Tony: Anyone who is remotely connected
with the chemical industry, right?

00:33:59.192 --> 00:34:03.232
So whether it's,  product managers,
analysts, financial analysts,

00:34:03.242 --> 00:34:07.622
producer, analysts, strategic
planners, anyone involved in the

00:34:07.622 --> 00:34:11.092
buying and selling of, of chemicals,
you want to know what the industry

00:34:11.092 --> 00:34:12.352
is going to look like going forth.

00:34:12.762 --> 00:34:13.552
Come and talk to us.

00:34:13.822 --> 00:34:15.622
It's the week of the 17th of March.

00:34:15.722 --> 00:34:17.292
It's the 40th anniversary.

00:34:17.302 --> 00:34:22.892
So we got some special guests who, you
know, from the industry,  scan the QR

00:34:23.696 --> 00:34:27.346
If you want to send Kurt or I an email,
we can probably wangle you a discount.

00:34:27.776 --> 00:34:33.136
Uh, or I think, uh, I think actually,
I think, yeah, we do have a discount.

00:34:33.136 --> 00:34:34.316
Victoria: I will, uh, I'll send it out.

00:34:34.316 --> 00:34:39.166
We've got a, discount it's I will, uh,
in fact, it's long, so I can't remember,

00:34:39.166 --> 00:34:40.626
but we've got a 5 percent discount.

00:34:40.636 --> 00:34:41.781
So, uh, use it.

00:34:41.991 --> 00:34:44.351
Save some money and let people
know that you heard it from me.

00:34:44.657 --> 00:34:47.227
Tony: Format is,  we have
an executive conference.

00:34:47.227 --> 00:34:52.897
That's a plenary with, CEO level speakers
and panelists, you know, on that first

00:34:52.897 --> 00:34:57.797
day, you'll get, uh, you get the basics of
our economic outlook,  our oil forecast.

00:34:57.797 --> 00:35:02.432
We've got people like Dan Juergen, uh,
speaking, uh, uh, but it's then in days

00:35:02.432 --> 00:35:06.242
two and three,  there's a multitude of
breakout streams, some of them value

00:35:06.242 --> 00:35:13.312
chain specific and all of Fin's ammonia
stream, uh, refining and feedstock

00:35:13.332 --> 00:35:19.477
stream, but some of them also as a whole
day,  dedicated to,  circularity and.

00:35:19.547 --> 00:35:23.147
The, and the developments there, so,
you know, whether it's mechanical

00:35:23.147 --> 00:35:27.537
recycling, advanced recycling, looking
at the technologies involved, looking

00:35:27.537 --> 00:35:30.437
at alternate feedstocks, you mentioned
green chemicals, there's lots of green

00:35:30.437 --> 00:35:35.037
chemicals, but they are very niche in
relatively small volume and a very tiny

00:35:35.037 --> 00:35:39.407
sliver of the supply pie right now.

00:35:39.417 --> 00:35:40.717
But, you know, come and learn.

00:35:41.407 --> 00:35:45.017
You know, the prospects for for all
those areas of the industry, especially

00:35:45.017 --> 00:35:46.417
the chemical stream as well, actually.

00:35:46.847 --> 00:35:49.487
Victoria: Yeah, I will say one of
the things I've always loved about

00:35:49.547 --> 00:35:55.037
attending WPC, and I've been able to
attend on and off through the years

00:35:55.047 --> 00:35:59.327
is, um, it is one spot to get a lot of.

00:35:59.942 --> 00:36:01.402
in-depth information.

00:36:01.652 --> 00:36:06.862
And frankly, I'm not sure if I should
admit this to you guys or not, but

00:36:06.862 --> 00:36:09.792
as a, you know, as a small business
owner, or sometimes even in a big

00:36:09.792 --> 00:36:15.082
business,  we couldn't necessarily
afford to pay for the big programs that

00:36:15.082 --> 00:36:18.902
you guys produce in terms of all the
analytics and the data and subscribing.

00:36:18.902 --> 00:36:23.922
And so, uh, attending WPC is great value.

00:36:23.992 --> 00:36:28.152
Because the amount of information
that is shared, that you can take and

00:36:28.152 --> 00:36:31.032
directly apply to your business and
look like the smartest person in the

00:36:31.032 --> 00:36:33.092
room, because you know, what's going on.

00:36:34.032 --> 00:36:34.262
Tony: Awesome.

00:36:34.292 --> 00:36:35.402
What better endorsement?

00:36:35.612 --> 00:36:35.732
Thank you.

00:36:36.492 --> 00:36:37.122
Victoria: Absolutely.

00:36:37.482 --> 00:36:40.102
Tony: But it's great,
great networking as well.

00:36:40.102 --> 00:36:43.392
You know, you come and you meet
your industry peers, very social,

00:36:43.642 --> 00:36:47.272
uh, events in terms of receptions
and, and things like that as well.

00:36:47.322 --> 00:36:50.822
But, but people from all over the
world, it is a, it is a world.

00:36:53.817 --> 00:36:56.517
Victoria: So, so I'm going to wrap up the
formal part of this interview and then

00:36:56.517 --> 00:37:00.257
we're going to move to questions, but I
want to ask,  Kurt and Tony, you know,

00:37:00.267 --> 00:37:05.987
if there was one thing that you would
advise a chemical leader, a strategist,

00:37:05.987 --> 00:37:12.027
a business leader to be monitoring
in 2025 to be ready to take action

00:37:12.027 --> 00:37:13.347
in their business, what would it be?

00:37:14.077 --> 00:37:16.557
Tony: I think, I think for chemicals,
look, Dan, Dan turns are just brilliant.

00:37:16.832 --> 00:37:20.332
Good for ruining, as you
said earlier on, right?

00:37:20.562 --> 00:37:23.672
You know, it's it is the
opportunity to make your

00:37:23.672 --> 00:37:25.692
organization that little bit leaner.

00:37:26.102 --> 00:37:27.882
We all need to shed cost.

00:37:27.882 --> 00:37:30.512
It doesn't matter what
the industry is, but.

00:37:30.842 --> 00:37:34.382
Becoming lean is also about
becoming fit for future growth.

00:37:34.892 --> 00:37:36.702
And, you know, this is a long downturn.

00:37:37.212 --> 00:37:41.002
We had a long upturn in
the, you know, 2010 to 2020.

00:37:41.162 --> 00:37:43.742
We had, you know, people were
talking about a super cycle.

00:37:43.782 --> 00:37:47.162
We had a long period of profitability
that's soon forgotten, right?

00:37:47.472 --> 00:37:50.152
We're struggling now and
it's a long downturn, but it

00:37:50.152 --> 00:37:51.652
will come to an end, right?

00:37:52.212 --> 00:37:55.152
And then the industry does need to invest.

00:37:55.697 --> 00:37:56.237
To grow.

00:37:56.707 --> 00:38:01.597
So it's about getting your organization
fit for that growth and you need to be

00:38:01.607 --> 00:38:04.097
studying your investment options now.

00:38:04.717 --> 00:38:09.277
To start up in the early 2030s, and
it doesn't matter who the president

00:38:09.277 --> 00:38:11.437
of the United States is, right?

00:38:11.437 --> 00:38:15.557
You're gonna build,  a refinery,
an energy plant or whatever, to

00:38:15.557 --> 00:38:19.607
last 40 years, maybe 50 years, it's
gonna see a few presidents, right?

00:38:19.607 --> 00:38:20.927
So don't worry about who's in power.

00:38:20.927 --> 00:38:21.017
Love

00:38:22.272 --> 00:38:22.432
Victoria: it.

00:38:22.552 --> 00:38:23.097
Thank you.

00:38:23.817 --> 00:38:24.207
Current,

00:38:24.917 --> 00:38:26.267
Kurt: keep that long view, right?

00:38:26.387 --> 00:38:30.727
Uh, you know, I think, yeah, we
are oil demand will be plateau.

00:38:30.777 --> 00:38:34.787
And I think, you know, there's, we could
all debate kind of win and how quickly.

00:38:34.787 --> 00:38:40.087
So I think the whole feedstock,  keeping
that feedstock you over the long

00:38:40.087 --> 00:38:44.577
term, and I think the coal climate
sustainability will continue as well.

00:38:44.577 --> 00:38:46.157
Different bases, different markets.

00:38:46.157 --> 00:38:46.437
Right?

00:38:46.437 --> 00:38:48.337
So don't get too balled up.

00:38:48.337 --> 00:38:49.247
Don't, um.

00:38:49.662 --> 00:38:53.532
Okay, too frozen right in, you know,
we're going into a period of high

00:38:53.532 --> 00:38:57.502
uncertainty like we talked about,
but that doesn't mean,  you shouldn't

00:38:57.502 --> 00:39:02.002
be making business decisions and
keeping kind of that long view across,

00:39:02.052 --> 00:39:04.622
political systems will will ship, right?

00:39:04.622 --> 00:39:08.472
And we'll be here 5, 10 years
ago talking about a shift of

00:39:08.472 --> 00:39:10.152
that pendulum back the other way.

00:39:10.442 --> 00:39:10.802
Victoria: Awesome.

00:39:11.022 --> 00:39:11.322
All right.

00:39:11.322 --> 00:39:13.352
Well, Tony and Kurt,
this has been excellent.

00:39:13.362 --> 00:39:14.222
Thank you.

00:39:14.702 --> 00:39:17.702
I really appreciate your time today
and I appreciate everyone joining us.

00:39:18.922 --> 00:39:21.082
Thanks for joining us
today on The Chemical Show.

00:39:21.422 --> 00:39:25.882
If you enjoyed this episode, be
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For more insights, visit TheChemicalShow.

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com and connect with us on LinkedIn.

00:39:36.612 --> 00:39:40.562
You can find me at Victoria King
Meyer on LinkedIn, and you can also

00:39:40.562 --> 00:39:42.512
find us at The Chemical Show Podcast.

00:39:42.922 --> 00:39:46.152
Join us next time for more
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shaping the future of the industry.

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We'll see you soon.