OmniAds are here — and the results are insane. In this episode, Brad Redding (Founder @ Elevar) is joined by Kevin Goodwin (VP Strategy @ New Engen) to break down how Meta’s new Omni Ads campaign type is helping brands with physical retail unlock massive offline growth.
You’ll learn:
- What Omni Ads are and why Meta is prioritizing them
- How a national retailer saw a 307%+ lift in in-store purchases
- How to set it up in Elevar in under 60 seconds
- What creative works best (and what doesn't)
- The real story behind the inflated “video game numbers”
- Tips for smarter attribution, MMM validation, and testing
What is Conversion Tracking Playbook?
Accelerate your eCommerce growth and become an analytics and tracking expert. Join Elevar's Founder & CEO, Brad Redding, as he discusses how to address data collection issues that D2C brands face today. Plus you'll learn real world examples of transforming data into insights to help your business grow faster.