Show Notes
This episode of Mission Forward is sponsored by Unit of Impact, a powerful new platform created for small businesses interested in measuring and sharing their social and environmental impact. Listen in for a brief interview with co-founder Polina Pinchevsky at the end of this week's show. For listeners of Mission Forward, visit
https://unitofimpact.com and start a free trial with 20% off any annual plan and enter the promo code
EARLYBIRD2022 at checkout. Offer good through December 31, 2022.
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Michael Gordon Voss is publisher at Stanford Social Innovation Review (SSIR), and this week’s conversation is all about trust.
See, Micheal has spent the last few decades building relationships of trust between his publications and his reading public. That experience has made him an expert in a few key areas we're eager to explore this week. What is the role of curation when it comes to using news and information in building and maintaining trust with your audience? How does the broader social sharing economy impact our ability to impact change? What is the value of a publication in an information economy that is so challenged for trust between publisher and reader right? We explore those areas and more this week.
A little about Michael: before joining SSIR, Michael was Vice President, Associate Publisher, Business Development & Marketing for Scientific American, based in New York City, where he drove commercial marketing and brand strategy, strategic partnerships, sponsorships, and new product development. His career in digital and traditional media has spanned nearly two decades and a wide array of titles and companies, including Newsweek, Meredith Corporation, and George magazine.
Over the course of the show, we make reference to a few stories that make for appropriate follow-up from the pages of SSIR.
If you've never had the opportunity to hear from Michael directly, we're honored and thrilled to bring him to you this week. His work is the foundation for thought-provoking exploration for our growth as communicators while guiding organizations to move their missions forward. Our great thanks to Michael for joining us this week on the show.
- (00:00) - Sponsor: Unit Of Impact – Promo Code EARLYBIRD2024
- (00:42) - Welcome to Mission Forward
- (02:17) - Introducing Michael Gordon Voss
- (08:09) - Understanding Social Innovation
- (11:00) - Weighing in on "Expertise"
- (13:57) - Innovation Across Communities
- (20:51) - Communications Challenges
- (26:40) - Measuring Impact
- (31:36) - Finding Hope
- (35:33) - Learn More
- (36:56) - Special Interview: Unit of Impact
What is Mission Forward with Carrie Fox?
Mission Forward: An award-winning podcast for communicators on a mission.
Hosted by social impact expert and B Corp leader Carrie Fox, each episode of Mission Forward explores the power of communications. With just the right mix of practical and thought-provoking content, we take on the issues that matter to you, and that support your work as a communicator for change.
Together, we talk through topics that you’re likely experiencing right now: from how to tackle tough conversations; to how to best challenge stereotypes; to how we can build bridges across the issues that divide us. If you’re working to become a more inclusive and thoughtful communicator, there’s nothing holding you back—except you.
About Season 9
Communication is essential to moving missions forward. Whether you’re trying to advance a strategic goal, drive change in an organization or raise funds to increase your impact, how you communicate matters. And with the noise of today’s world, it matters even more that your message be delivered, heard, remembered, AND acted upon. Getting there requires more than words.
We’ve entered a consequential year. Every decision will matter. Care, courage, and civility will matter too.
On season 9 of the Mission Forward podcast, host and social impact communications expert Carrie Fox will be with you through it all. With episodes dropping every Thursday, this season will feature a host of thought leaders who will share their take on this critical year and how they navigate the issues ahead. We’ll dig into key issues you’re facing, we’ll inspire you with fresh ideas and practical insights, and we’ll show you how to apply the key practices of courageous leadership to your work. Come along as we practice a more-than-words approach to communications and leadership.
* About the Host (https://www.missionforward.us/about-carrie)
* Listen to Past Episodes (https://www.missionforward.us/episodes)