Outsmart the Hustle

What does it really mean to hire the right person—and how do you know they’re in the right seat? In this episode, Hannah sits down with seasoned entrepreneur and business coach Ray Myers to break down one of the most overlooked keys to sustainable growth: values-aligned hiring. Whether you’re a solopreneur ready to make your first hire or scaling a growing team, this episode will help you rethink your approach to leadership, delegation, and long-term business strategy.

Key Topics Covered:
  • How to define your core values and use them in the hiring process
  • The “right person, right seat” framework and why both are non-negotiable
  • Common hiring mistakes that can kill company culture
  • Why visionary entrepreneurs must learn to delegate for real growth
  • How to build a business that runs without you—and why that’s the ultimate goal
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Resources Mentioned:
  • Ray Myers: LinkedIn
  • EOS (Entrepreneurial Operating System)
Connect With Us:
Host: Hannah McGinty
Editor: Manuel Mesa

Outsmart the Hustle helps creative entrepreneurs work smarter, not harder, focusing on high-impact strategies for business growth.

 #OutsmartTheHustle  #CreativeBusinessTips  #ScaleWithStrategy  #RightPeopleRightSeats  #VisionToVictory

What is Outsmart the Hustle?

Does your creative business struggle to bring in the right clientele and financial leverage, leaving you feeling stuck and frustrated? The Outsmart the Hustle podcast will show you how to turn hard work into smart work! I'm your host, Hannah McGinty, helping you focus on the high-impact moves that drive your business forward without the endless grind. Whether you've been running your business for 20 years or 20 minutes, I'm here to bring you clear, practical strategies from industry experts and successful entrepreneurs who know how to create a sustainable business. I've been running my creative video production business since 2019, where I primarily work in the wedding and event space. And since 2021, my business has continued to hit six figures in revenue. Now imagine that for yourself. What would it help you achieve in life if that meant your passion could turn into a consistent paycheck? Tune in each Tuesday for fresh insights, tools, and ideas to help you streamline, scale, and find freedom in your work—so you can build the business and life you truly want to live.