The CRO Spotlight Podcast

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

In under an hour, you're going to feel like you've had the best GTM mentoring session of your revenue career.

In this episode of the CRO Spotlight Warren is joined by Sangram Varje, best-selling author, and Co-Founder and GTM Advisor at Terminus. In this episode they look at an array GTM issues that you need to know about: who owns go to market, symptoms of product/market fit that needs work, what the Most Important Metric is for revenue teams, why churning C-Level executives is not a GTM fix, and the importance of setting expectations to succeed as a CRO.

🔗 LINKS
Connect with Sangram on LinkedIn. Find his book MOVE: The 4-question Go-to-Market Framework here. His podcast is called MOVE: The Go To Market Podcast (previously Flip My Funnel).
Find Lupe and Warren on LinkedIn.

Help your sales team succeed by helping them become the best professional salespeople they can be. Find out more about the Create Pipeline course here.

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

Show Notes

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

In under an hour, you're going to feel like you've had the best GTM mentoring session of your revenue career. 

In this episode of the CRO Spotlight Warren is joined by Sangram Varje, best-selling author, and Co-Founder and GTM Advisor at Terminus. In this episode they look at an array GTM issues that you need to know about: who owns go to market, symptoms of product/market fit that needs work, what the Most Important Metric is for revenue teams, why churning C-Level executives is not a GTM fix, and the importance of setting expectations to succeed as a CRO.

🔗 LINKS
Connect with Sangram on LinkedIn. Find his book MOVE: The 4-question Go-to-Market Framework here. His podcast is called MOVE: The Go To Market Podcast (previously Flip My Funnel).
Find Lupe and Warren on LinkedIn. 

Help your sales team succeed by helping them become the best professional salespeople they can be. Find out more about the Create Pipeline course here.

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

What is The CRO Spotlight Podcast?

Are you a CRO looking for insights and ideas from your peers?

Are you a Revenue Leader with aspirations to become a Chief Revenue Officer?

Are you a CEO looking to appoint a CRO to scale your business?

Welcome to the CRO Spotlight podcast, a weekly show featuring insights from Chief Revenue Officers, B2B Revenue Leaders, and CEOs.

Hosted by Warren Zenna, Founder and CEO of The CRO Collective, the show goes deep behind the scenes with the people who have been there, done that, and have seen the results.

The CRO Spotlight Podcast is an open, free-form conversation that digs into real issues that Revenue Leaders and CROs grapple with everyday.