1 00:00:00,640 --> 00:00:01,680 What time is it? 2 00:00:08,000 --> 00:00:09,200 What time is it? 3 00:00:23,040 --> 00:00:25,920 The only live news podcast about 4 00:00:26,160 --> 00:00:28,320 podcasting from the ST 5 00:00:32,060 --> 00:00:32,300 News. 6 00:00:38,060 --> 00:00:40,860 The only live news podcast about 7 00:00:41,180 --> 00:00:43,580 podcasting from the stage. 8 00:00:48,700 --> 00:00:52,340 The only live news podcast about podcasting from the 9 00:00:52,340 --> 00:00:55,820 stage. And I have an amazing guest joining me today, John 10 00:00:55,820 --> 00:00:59,300 Katsavos, Tech Forge Media, Podcast Business 11 00:00:59,300 --> 00:01:02,990 Insider podcast. John, welcome to the show. Thank you for 12 00:01:02,990 --> 00:01:06,750 having me, Jeff. So glad to have you here. I've been reading up 13 00:01:06,750 --> 00:01:10,150 on your bio Tech Forge Media, and I even heard you had a 14 00:01:10,230 --> 00:01:13,630 fitness podcast before all this. Kind of where you cut your teeth in the 15 00:01:13,630 --> 00:01:17,190 podcasting industry. Yeah, it was called the Fitness Oracle, and 16 00:01:18,710 --> 00:01:22,470 let's just say the Runway ran out before the 17 00:01:22,470 --> 00:01:26,150 podcast could take off. Yeah, but a lot of great lessons 18 00:01:26,150 --> 00:01:29,310 from there. You learned a lot of strategies, a lot of ways to position it. 19 00:01:29,310 --> 00:01:32,770 And is that how you got into. To really helping other podcasters? 20 00:01:33,490 --> 00:01:37,130 Yeah, you could say that. I was 21 00:01:37,130 --> 00:01:40,930 running it for three years of 300, over 325 22 00:01:40,930 --> 00:01:44,250 episodes, and most of those 23 00:01:44,250 --> 00:01:47,890 episodes, and that journey was me bashing my head up against the wall 24 00:01:48,050 --> 00:01:51,730 and trying to figure out what's going to work, what's not going to 25 00:01:51,730 --> 00:01:55,490 work. So there was a lot of more error and little. 26 00:01:55,490 --> 00:01:59,150 And a lot of trial, but a lot of error. But what 27 00:01:59,150 --> 00:02:02,470 came out of it was the lessons that I learned 28 00:02:03,430 --> 00:02:06,910 and I'm implementing now with not only podcasters, Business 29 00:02:06,910 --> 00:02:10,470 Insider, but also an audio 30 00:02:10,470 --> 00:02:14,109 podcast called Boots on the Ground, a text life, which is my day to day 31 00:02:14,109 --> 00:02:17,710 life, and a couple of other episodes, a couple of 32 00:02:17,710 --> 00:02:21,390 other podcasts. So a lot of hard 33 00:02:21,390 --> 00:02:24,780 lessons, but very important 34 00:02:24,940 --> 00:02:28,060 lessons to learn. And I'm trying to not help, 35 00:02:28,540 --> 00:02:32,300 not get new podcasters 36 00:02:32,300 --> 00:02:36,100 to fall into the same traps that I fell in for 37 00:02:36,100 --> 00:02:39,780 three years. Yeah, there's tremendous opportunity to grow 38 00:02:39,780 --> 00:02:43,460 your reach, expand your audience, make connections on a different 39 00:02:43,460 --> 00:02:47,100 level that you can't do with a display ad or, you 40 00:02:47,100 --> 00:02:50,700 know, a blog post. And podcasting is this great way to. 41 00:02:51,020 --> 00:02:54,780 To connect what you do with. With people looking for you and your services 42 00:02:54,860 --> 00:02:57,900 and your products. Yeah, 100%. 100%. 43 00:02:58,860 --> 00:03:02,300 And people want to look for the podcast. Business Insider. Any 44 00:03:02,300 --> 00:03:05,500 recommendations? You have a dedicated website or just go to the apps, 45 00:03:06,060 --> 00:03:09,500 go to YouTube. Type in podcasters Business Insider. 46 00:03:10,140 --> 00:03:13,420 I'm on itunes, Spotify and 47 00:03:13,820 --> 00:03:17,030 Amazon. Amazon, Amazon 48 00:03:17,590 --> 00:03:21,030 Audio. I don't know what they call it now. Yeah, 49 00:03:21,430 --> 00:03:24,950 they keep changing the names and it's like, stop doing that. 50 00:03:25,350 --> 00:03:28,710 It's a guessing game. Like, HBO Max is now Max. Now it's 51 00:03:28,710 --> 00:03:31,190 HBO Max again. And then it's back to hbo. 52 00:03:33,270 --> 00:03:36,030 Well, I'll have all those links for John in the show Notes. Make sure you 53 00:03:36,030 --> 00:03:38,950 check out John, check out his podcast, see what he's working on, what he's building, 54 00:03:39,350 --> 00:03:42,560 all those things over there, helping other business owners, helping other 55 00:03:42,560 --> 00:03:46,240 podcasters. The podcaster Business Insider. The link 56 00:03:46,240 --> 00:03:49,880 will be in the show Notes. And this is our Saturday morning version of the 57 00:03:49,880 --> 00:03:53,560 show. We, we grab our coffee, we just sit down, we kind of slow down 58 00:03:53,560 --> 00:03:56,800 for the week. We want to, you know, we're all busy during the week, working, 59 00:03:57,040 --> 00:04:00,720 doing episodes. You're doing interviews during the week. But on 60 00:04:00,720 --> 00:04:04,480 Saturday morning we can pour up a cup of coffee, sit down and 61 00:04:04,480 --> 00:04:08,280 talk about six new live podcast stories about people doing 62 00:04:08,280 --> 00:04:11,970 live podcasts around the world. And everybody who comes on the show 63 00:04:12,690 --> 00:04:16,250 gets inducted into what we call the crew. So John is now part of 64 00:04:16,250 --> 00:04:20,090 Poduty and the Crew while we have coffee with Poduty and the crew. And on 65 00:04:20,090 --> 00:04:23,770 the website news.poduty.com, you'll see everybody 66 00:04:23,770 --> 00:04:27,370 who's ever been on the show. And on Monday, John will appear on there, you'll 67 00:04:27,370 --> 00:04:30,930 see the links for John, you'll see any episode he's ever been on. And so 68 00:04:30,930 --> 00:04:34,730 this episode today at any future episode will all be linked there 69 00:04:34,730 --> 00:04:38,190 for John so you can stay in contact with him. And it's just an easy, 70 00:04:38,190 --> 00:04:41,990 nice little historical record of how the show's been growing and put together. 71 00:04:42,070 --> 00:04:45,790 So check it out on the website. John, are you ready to 72 00:04:45,790 --> 00:04:49,430 get into our stories? Let's do it. So here we go, 73 00:04:49,430 --> 00:04:52,950 our first story today. We're going dry 74 00:04:53,030 --> 00:04:56,630 January. What's going on with this one? Chance Clean Cider is 75 00:04:56,630 --> 00:05:00,270 leaning up or is teaming up with Sober Boozers Club to record 76 00:05:00,270 --> 00:05:03,680 a live podcast episode during the Dry January 77 00:05:03,840 --> 00:05:07,680 2026, spotlighting how drinking culture is shifting, 78 00:05:07,760 --> 00:05:11,400 not disappearing. Hosted by Ben Gibbs of Sober 79 00:05:11,400 --> 00:05:14,880 Boozers Club and John Logue, founder of Chance, 80 00:05:15,280 --> 00:05:18,959 the live event brings together leaders from low and no 81 00:05:19,120 --> 00:05:22,720 alcohol space, including voices from Alcohol Change 82 00:05:22,800 --> 00:05:26,320 uk, Lucky Saint Counterculture and Sober 83 00:05:26,320 --> 00:05:29,850 Curious creators split into insight and 84 00:05:29,850 --> 00:05:33,450 community driven segments, the show explores how brands, communities 85 00:05:33,530 --> 00:05:37,250 and consumers are redefining social drinking, ending 86 00:05:37,250 --> 00:05:40,770 with a live audience Q and A. The episode will be 87 00:05:40,770 --> 00:05:44,170 recorded in a pub, underscoring the message that moderation 88 00:05:44,570 --> 00:05:48,010 and mindful choices are now part of a mainstream 89 00:05:48,010 --> 00:05:51,770 culture and not a fringe movement. And for me, this is a 90 00:05:52,010 --> 00:05:55,370 news. This was a breaking news to me because I've been hearing a lot 91 00:05:56,110 --> 00:05:59,510 about how the younger generations aren't going out and having a 92 00:05:59,510 --> 00:06:03,150 nightlife like the Gen Xers, the boomers, and some of the 93 00:06:03,150 --> 00:06:06,790 millennials did that. There's a whole new movement of just 94 00:06:06,790 --> 00:06:10,390 being in the moment, just enjoying themselves without having to 95 00:06:10,390 --> 00:06:13,790 rely on, you know, alcohol and partying. And there's even 96 00:06:13,950 --> 00:06:17,750 dry bars popping up where, you know, people go in, they're just having 97 00:06:17,750 --> 00:06:21,150 club sodas and lime or you know, specialty cocktails that are non 98 00:06:21,150 --> 00:06:24,740 alcoholic. And it, it's a big movement and as we know, 99 00:06:24,740 --> 00:06:28,540 dry January is a big thing that happens every January. And here's a, 100 00:06:28,540 --> 00:06:32,060 here's a business leaning into all that. It's a current event, 101 00:06:32,140 --> 00:06:35,860 it's a trend in mainstream that we're starting to see. And 102 00:06:35,860 --> 00:06:39,540 they're hosting this event, they're bringing people together who, who think the same way. Like, 103 00:06:39,540 --> 00:06:43,100 hey, we can go out and have fun without having to have 104 00:06:43,100 --> 00:06:46,700 booze and drink and everything. We can have good entertaining 105 00:06:46,700 --> 00:06:50,390 conversations without all that other stuff. And just to 106 00:06:50,390 --> 00:06:53,830 see a pub and this community leaning together 107 00:06:54,070 --> 00:06:57,910 to bring people together, I thought that was a pretty amazing experience. 108 00:06:57,990 --> 00:07:01,550 And especially this time of year, tying it in with a lot of people trying 109 00:07:01,550 --> 00:07:03,990 to celebrate Dry January after the holidays. 110 00:07:07,350 --> 00:07:09,750 This is coming from an ex alcoholic. 111 00:07:12,390 --> 00:07:15,110 I never really understood Dry January. 112 00:07:16,230 --> 00:07:19,730 I understand what it's there for. It's to help under, 113 00:07:20,130 --> 00:07:23,890 bring awareness to alcoholism, drinking and driving and all that stuff, 114 00:07:23,890 --> 00:07:27,490 which I've done both. I've drove and 115 00:07:27,490 --> 00:07:30,130 driven under the influence. Never got caught. 116 00:07:32,290 --> 00:07:35,890 I don't do it, don't do it. People, don't do it. It's not good. Not 117 00:07:35,890 --> 00:07:37,650 recommended. Not recommended. 118 00:07:39,570 --> 00:07:42,850 I can understand why the younger generation does not want to 119 00:07:43,090 --> 00:07:46,550 drink like the Gen Xers because I am, I am a Gen 120 00:07:46,550 --> 00:07:50,390 Xer and I remember two dollar, two dollar drinks at the local, 121 00:07:50,390 --> 00:07:54,110 at the local club. Tuesday Toonies we used to call 122 00:07:54,110 --> 00:07:57,910 it. And you, with 10 bucks, you'd be just plastered, 123 00:07:57,910 --> 00:07:59,990 just gone, just gone. 124 00:08:02,230 --> 00:08:05,950 I like the idea. I really like that idea. I think that 125 00:08:05,950 --> 00:08:09,630 is a really good idea and really good awareness. I 126 00:08:09,630 --> 00:08:13,190 understand how expensive alcohol has become, especially here in Toronto 127 00:08:13,940 --> 00:08:17,380 is ridiculously expensive. So I mean, I can understand 128 00:08:17,460 --> 00:08:20,820 where the new generation is. Like, I'm not going to spend all that money just 129 00:08:20,820 --> 00:08:23,380 to get hammered. It's not going to happen. 130 00:08:24,820 --> 00:08:28,620 But also health wise, coming from an ex personal trainer who 131 00:08:28,620 --> 00:08:32,380 used to be an alcoholic, it's not the best choice that 132 00:08:32,380 --> 00:08:36,020 you can make. So I really like this idea where they're bringing more 133 00:08:36,020 --> 00:08:39,830 awareness and the podcasting space has just blown, blown up. Especially 134 00:08:39,990 --> 00:08:43,790 the, the, the live, the, the live podcasts. 135 00:08:43,790 --> 00:08:47,350 It, it's just blown up like crazy. 136 00:08:47,830 --> 00:08:51,670 So to marry the two is hugely 137 00:08:51,670 --> 00:08:55,269 important to Me, and good for them. I give them all best 138 00:08:55,269 --> 00:08:58,990 credit and all the best of luck because I really, 139 00:08:58,990 --> 00:09:02,390 I'd really support. I'd really love to support these guys because it's, It's a, it's 140 00:09:02,390 --> 00:09:06,150 an amazing project. Yeah. And this is. Seems different. This is a 141 00:09:06,150 --> 00:09:09,650 different tone to, you know, just 10 years ago, just celebrating 142 00:09:09,650 --> 00:09:13,330 Dry January was a thing you try to accomplish, but there's a 143 00:09:13,330 --> 00:09:16,810 whole movement, I think, behind us that extends well beyond 144 00:09:16,810 --> 00:09:20,650 Dry January, where people are living clean, healthy lives all year 145 00:09:20,650 --> 00:09:24,369 long. And that's the trend. Not just, not just this one month. 146 00:09:24,369 --> 00:09:28,170 Like you're saying, hey, it's a good start, but here's a bunch of people 147 00:09:28,410 --> 00:09:32,250 who are embracing that year round. And to be able to bring those people together, 148 00:09:32,890 --> 00:09:36,610 connect, maybe even share when you're struggling or, or, you know, hey, I, 149 00:09:36,610 --> 00:09:40,250 you know, this is a crazy week. I just want to do something. Hey, here's 150 00:09:40,250 --> 00:09:43,250 a bunch of people that can get together and just have a good time without 151 00:09:43,570 --> 00:09:47,130 introducing any of that other. Other stuff. Yeah, I 152 00:09:47,130 --> 00:09:50,930 totally agree with that, too. Like, it's, it's like I said, coming from 153 00:09:50,930 --> 00:09:54,610 an ex alcoholic, it's. It's one of the hardest things that you can give up. 154 00:09:54,610 --> 00:09:56,370 Next to smoking, which I also did, 155 00:09:59,650 --> 00:10:02,370 it's the Greek in me. Booze and smokes. Are you. 156 00:10:05,070 --> 00:10:08,750 But, yeah, I think it's. I think it's really important. But the one thing that 157 00:10:08,750 --> 00:10:11,990 I wanted to let people out there struggling with 158 00:10:11,990 --> 00:10:15,710 alcoholism especially is, like, don't just stop at January. 159 00:10:16,830 --> 00:10:20,230 Try and keep going. And I think something like this 160 00:10:20,230 --> 00:10:23,630 podcast where they teamed up with a dry bar is. 161 00:10:23,870 --> 00:10:27,390 Is. It's, It's. It's important for them to, you know, become 162 00:10:27,470 --> 00:10:31,190 part of that community, to help them through that struggle, through that journey for 163 00:10:31,190 --> 00:10:34,710 them, because it's not an easy one. Not an easy one at all. 164 00:10:35,270 --> 00:10:38,710 A lot of times you would be doing Dry January by yourself. You know, most, 165 00:10:38,710 --> 00:10:42,390 maybe your friends didn't do it and they're trying to drag you back out, but 166 00:10:42,630 --> 00:10:45,830 now there's so much more support for it. It's so much more 167 00:10:45,830 --> 00:10:49,670 embraced. So, again, just a great opportunity 168 00:10:49,670 --> 00:10:53,150 here. Way to plug in the current events. I think it's a great way to 169 00:10:53,150 --> 00:10:56,950 tie your podcast into what society's doing and, you know, bring 170 00:10:56,950 --> 00:11:00,700 that community together, bring them into your business, have a great night out, tell 171 00:11:00,700 --> 00:11:03,940 stories, share stories, and, and, and just enjoy each other's company. 172 00:11:04,500 --> 00:11:07,980 Well, to add to that point that you just said about your friends, I, I 173 00:11:07,980 --> 00:11:11,780 remember. I think it was Dan Pena, 174 00:11:12,340 --> 00:11:16,180 might have been Dan Pena, who said this quote, you are the 175 00:11:16,180 --> 00:11:18,980 sum of your closest five friends. Yeah. 176 00:11:19,780 --> 00:11:23,380 So if your five friends are going out drinking every night, guess what? You're going 177 00:11:23,380 --> 00:11:26,900 to be the six man in. If your closest five friends 178 00:11:26,980 --> 00:11:30,550 are, you know, being business owners and 179 00:11:30,550 --> 00:11:34,110 responsible adults, well, guess what? You'll be. You'll be. You'll end up being that. 180 00:11:34,670 --> 00:11:38,270 So maybe if you are looking to get out of, 181 00:11:38,270 --> 00:11:42,030 you know, alcohol, drinking and all that stuff, maybe it's 182 00:11:42,030 --> 00:11:45,790 time to find new friends. Yeah. Yeah. And if this 183 00:11:45,790 --> 00:11:48,510 event isn't in and you don't live in this town, I think this was in 184 00:11:48,510 --> 00:11:52,230 the uk, there's probably something happening in your town that's 185 00:11:52,230 --> 00:11:55,830 somewhere near you. Go find out. Go out and find that community, whether it's a 186 00:11:55,830 --> 00:11:58,470 podcast or just a group. Go out, hang out 187 00:11:59,990 --> 00:12:03,550 like you can at our second story. This was submitted on our website 188 00:12:03,550 --> 00:12:06,710 news.paduti.com we have a place to submit live 189 00:12:06,790 --> 00:12:10,470 podcast news and this one is A Listening Party is bringing its 190 00:12:10,470 --> 00:12:14,070 show to a live audience with a taping at Technica House 191 00:12:14,070 --> 00:12:17,830 nyc. Blending comedy, music and communal listening 192 00:12:17,830 --> 00:12:21,550 into a ticketed experience. Hosted by comedians Drew 193 00:12:21,550 --> 00:12:25,030 Riley, Yasmin Ramos and Jacqueline Yueh, 194 00:12:25,420 --> 00:12:29,260 the podcast hook is simple. They review iconic 195 00:12:29,260 --> 00:12:32,780 albums while openly admitting they know nothing about music. 196 00:12:33,100 --> 00:12:36,660 The live format lets audiences experience the unfiltered 197 00:12:36,660 --> 00:12:40,460 reactions, cultural commentary and improvational humor 198 00:12:40,700 --> 00:12:44,300 in real time, turning a familiar podcast 199 00:12:44,300 --> 00:12:47,900 premise into a shared in room event scheduled for 200 00:12:47,900 --> 00:12:51,500 just happened January 21st. The show highlights how 201 00:12:51,500 --> 00:12:55,070 comedy podcasts are increasingly leaning into live tapings and 202 00:12:55,460 --> 00:12:58,500 as experiential content where audience energy 203 00:12:58,660 --> 00:13:02,300 becomes part of the product. And thanks again to Arielle 204 00:13:02,300 --> 00:13:05,900 for submitting this in. If you have a live podcast coming up, let us 205 00:13:05,900 --> 00:13:09,140 know. We'll review it here on Poduty and the News. 206 00:13:09,940 --> 00:13:13,580 Here's an example of comedians doing something outside the 207 00:13:13,580 --> 00:13:17,220 box and comedians love sharing the stage. They love 208 00:13:17,220 --> 00:13:20,820 performing in front of people, they love doing improv, they love doing crowd work. 209 00:13:21,300 --> 00:13:24,420 And here's a chance where they're going to set up a premise of playing a 210 00:13:24,420 --> 00:13:27,940 song and then reacting to it without knowing anything about 211 00:13:28,100 --> 00:13:31,460 music. It also works with comedians in the kitchen. 212 00:13:31,540 --> 00:13:35,060 Whenever you see somebody cooking and they have no idea what's being made for them, 213 00:13:35,460 --> 00:13:39,300 comedians can comment on it and tell stories about when they experience 214 00:13:39,380 --> 00:13:43,100 that maybe that sandwich on the road somewhere. And you get to 215 00:13:43,100 --> 00:13:46,520 have this other perspective, not from a professional critic but 216 00:13:46,910 --> 00:13:50,430 but from these comedians making the audience laugh, you know, playing these 217 00:13:50,430 --> 00:13:54,230 songs, goofing on each other, goofing on the songs and adding their 218 00:13:54,230 --> 00:13:58,070 own Take maybe even a story about something they experienced while the song 219 00:13:58,070 --> 00:14:01,470 was on. I've always been fascinated by 220 00:14:01,470 --> 00:14:05,310 comedians. One of an old friend of mine is a very 221 00:14:05,310 --> 00:14:09,070 popular Greek comedian in America and in Canada, 222 00:14:09,230 --> 00:14:12,990 outside of Greece. When I see him 223 00:14:13,870 --> 00:14:17,310 teaming up with his comedian friends, it's always a, it's always 224 00:14:17,390 --> 00:14:20,890 the funniest thing in the world. Like the, the, the jabs that they give each 225 00:14:20,890 --> 00:14:24,530 other. And I would like to 226 00:14:24,530 --> 00:14:28,090 see more of that on Instagram from them because it, 227 00:14:28,090 --> 00:14:31,490 because what I've been seeing on Instagram 228 00:14:31,490 --> 00:14:35,250 lately is a lot of like stage 229 00:14:35,250 --> 00:14:38,930 stuff and it's just too staged 230 00:14:38,930 --> 00:14:42,250 for my liking. Diversify. 231 00:14:42,730 --> 00:14:46,330 Yeah. Just make it a little bit more real, a little bit more, you know, 232 00:14:47,030 --> 00:14:50,470 more personalized kind of thing. Like I love 233 00:14:50,470 --> 00:14:54,070 comedians, don't get me wrong. I love who doesn't like a good laugh. Right. 234 00:14:54,230 --> 00:14:57,750 And especially when it gets down and dirty. Because again, 235 00:14:58,070 --> 00:15:01,910 Gen Xer we. I grew up with Andrew Dice Clay. I grew up 236 00:15:01,910 --> 00:15:05,470 with all these really hardcore comedians like Eddie 237 00:15:05,470 --> 00:15:07,270 Murphy when he was really Eddie Murphy. 238 00:15:10,550 --> 00:15:14,030 There is just so much to, to say about 239 00:15:14,030 --> 00:15:17,550 comedians. I, I love it. And I would love to see a comedian 240 00:15:17,710 --> 00:15:21,470 do a live stream like Matt. Right? 241 00:15:21,550 --> 00:15:24,990 Like Matt. Matt Rife. Do a live stream and just 242 00:15:25,870 --> 00:15:29,670 do his, do his thing. Be the Matt Rife that we know and 243 00:15:29,670 --> 00:15:33,510 we. That I care. That I love about, that I love about him would 244 00:15:33,510 --> 00:15:37,190 be so amazing. Yeah. One thing podcasting has 245 00:15:37,190 --> 00:15:41,020 shown me over the last 15 years is as much as I enjoy 246 00:15:41,020 --> 00:15:44,060 comedy and stand up comedy, I love the 247 00:15:44,060 --> 00:15:47,580 backstories, I love the road stories. I love hearing how 248 00:15:47,580 --> 00:15:51,100 jokes came together so much more than the performances. 249 00:15:51,580 --> 00:15:55,300 I listen to so many comedians podcasts because they 250 00:15:55,300 --> 00:15:58,980 give you the behind the scenes stories. They tell you 251 00:15:58,980 --> 00:16:02,380 about traveling on a road, traveling in a bus, going from town to town 252 00:16:02,700 --> 00:16:06,100 and you get to hear this whole other perspective of what it actually 253 00:16:06,100 --> 00:16:09,820 takes to get up on stage and perform in the 254 00:16:09,820 --> 00:16:13,660 night after night, the grinding, the bombing, and it's 255 00:16:13,660 --> 00:16:17,380 just something fascinating. So to be able to apply all that in a live experience 256 00:16:17,380 --> 00:16:21,220 with some music, this sounds like a win win. And I hope to hear more 257 00:16:21,220 --> 00:16:22,900 stories from them coming up in the future. 258 00:16:25,460 --> 00:16:29,300 Let's keep it moving. We're going to go from music to sports. We've 259 00:16:29,300 --> 00:16:32,900 got the Bobby Bones show recorded a live podcast episode 260 00:16:32,900 --> 00:16:36,350 from Coaches Convention five at Almost Friday 261 00:16:36,430 --> 00:16:40,190 Sporting Club in Nashville. Turning a fan heavy event into 262 00:16:40,190 --> 00:16:44,030 an unscripted in the room experience. The episode captures 263 00:16:44,030 --> 00:16:47,270 the raw reality of live podcasting. Spontaneous 264 00:16:47,270 --> 00:16:51,110 conversations, imperfect audio when audience members skip the 265 00:16:51,110 --> 00:16:54,590 mic and unpredictable moments that only happen when a show 266 00:16:54,590 --> 00:16:58,390 leaves the studio. Members of Soar Losers Nation packed 267 00:16:58,390 --> 00:17:01,860 the venue as hosts, shared stories, fielded audience 268 00:17:01,860 --> 00:17:05,660 questions, and welcomed surprise guest pits to talk football 269 00:17:05,740 --> 00:17:09,540 and life. It's a reminder that live podcasts trade polish 270 00:17:09,540 --> 00:17:12,940 for authenticity, where energy, access and community 271 00:17:13,100 --> 00:17:15,980 matter more than studio perfection. 272 00:17:16,780 --> 00:17:20,300 This is super important, and you just said the most important 273 00:17:20,460 --> 00:17:24,180 part at the end, that the community part is 274 00:17:24,180 --> 00:17:27,260 the most important thing that podcasters are after. 275 00:17:28,040 --> 00:17:31,840 We're not after likes. We're not at, well, subscriptions. 276 00:17:31,840 --> 00:17:35,360 We're not after, you know, how many views did we get? 277 00:17:35,360 --> 00:17:38,760 We're focused. Our main focus is the community, 278 00:17:38,920 --> 00:17:42,680 without the community. And that's what I think a lot of 279 00:17:42,680 --> 00:17:46,320 podcasts are outperforming the mainstream 280 00:17:46,320 --> 00:17:50,160 media is because we are creating that community and doing. Doing this 281 00:17:50,160 --> 00:17:53,960 live. It just. It just ties in that community so 282 00:17:54,270 --> 00:17:57,710 beautifully, so perfectly. This is something we were talking about, you know, before the show 283 00:17:57,710 --> 00:18:01,270 even started, is this is a perfect marriage of a sports 284 00:18:01,270 --> 00:18:04,790 podcast at a sports club. They're go. They were at the almost Friday 285 00:18:04,790 --> 00:18:08,550 sporting club, talking sports. Where do you think sports fans 286 00:18:08,550 --> 00:18:12,350 hang out at sporting clubs, sporting bars. That's where they want to 287 00:18:12,350 --> 00:18:15,390 be. That's where the action is when they're. The game isn't in town. Maybe it's 288 00:18:15,390 --> 00:18:18,710 an away game. They all meet up at certain places, certain 289 00:18:18,710 --> 00:18:22,480 restaurants, you know, places with giant TVs. And here 290 00:18:22,480 --> 00:18:26,240 they are talking sports in an environment that they're comfortable with, with fans 291 00:18:26,240 --> 00:18:29,880 who love doing the same thing. This is one of those perfect marriages 292 00:18:29,880 --> 00:18:33,680 of. Of putting your entertainment in the place where your audience already 293 00:18:33,680 --> 00:18:37,240 is. And I. I think Europe does 294 00:18:37,240 --> 00:18:41,080 this beautifully. Like, if you look at the sports clubs in Europe, 295 00:18:41,720 --> 00:18:44,760 that they don't follow players, they follow the club 296 00:18:45,410 --> 00:18:49,090 there. I saw one quote recently on. In. I think it was Instagram or 297 00:18:49,090 --> 00:18:52,690 something. I'm on Instagram a lot. Just swiping. 298 00:18:53,890 --> 00:18:57,730 It's. The players come and go, but what stays is the club. 299 00:18:59,250 --> 00:19:02,690 And the. The mentality 300 00:19:02,770 --> 00:19:06,450 of the Europeans when it comes to their sports 301 00:19:06,450 --> 00:19:10,290 clubs is insane. I don't 302 00:19:10,290 --> 00:19:14,050 know if you guys are basketball fans. Not in Pittsburgh. 303 00:19:14,290 --> 00:19:17,970 Not in Pittsburgh, no. Well, in Toronto, 304 00:19:17,970 --> 00:19:21,730 there's. There's. There's a shift happening between hockey, basketball, 305 00:19:21,730 --> 00:19:25,330 and soccer. Right now. There's a kind of a little bit of a shift. 306 00:19:25,970 --> 00:19:29,010 Now we're leaning more towards the Toronto Raptors. But 307 00:19:30,210 --> 00:19:33,810 if you see a Raptors game or a Sixers game, 308 00:19:34,850 --> 00:19:38,050 and you compare that to a game in, 309 00:19:39,570 --> 00:19:43,170 say, Greece, because I know Greece, like Olympiacos versus Panasonicos, 310 00:19:44,530 --> 00:19:47,570 the two differences between those Two 311 00:19:48,130 --> 00:19:51,690 games is night and day. You do not want to be 312 00:19:51,690 --> 00:19:55,450 cheering for the wrong team. In Greece. You might 313 00:19:55,450 --> 00:19:59,010 die. Where. Here 314 00:19:59,090 --> 00:20:02,450 it's okay to root for the. For the wrong team. It's very 315 00:20:02,450 --> 00:20:06,300 humbled. So I like 316 00:20:06,300 --> 00:20:10,060 to see that kind of community come here in North America 317 00:20:10,620 --> 00:20:14,380 where it's like. Like live and die your team. But I'm not 318 00:20:14,380 --> 00:20:17,980 a big sports fan myself. I'm under 319 00:20:17,980 --> 00:20:21,700 the idea that, you know what? Where's my millions to 320 00:20:21,700 --> 00:20:25,340 support you? I'm dumping all this kind of money in. 321 00:20:25,340 --> 00:20:28,620 Into you. Into you, into you. But this is coming from a Leafs fan, so 322 00:20:29,180 --> 00:20:31,660 I'm very well aware of disappoint. 323 00:20:36,040 --> 00:20:39,760 So. But it's nice to have that kind of feel like 324 00:20:39,760 --> 00:20:43,560 me cheering for Libyakos in Karisaki Stadium rather 325 00:20:43,560 --> 00:20:47,280 than going to Scotiabank arena and cheering for the. 326 00:20:47,280 --> 00:20:50,800 For the. For the. For the Leafs. It's two very 327 00:20:50,800 --> 00:20:54,520 different environments and two very different feels. American sports 328 00:20:54,520 --> 00:20:57,880 have kind of become like a celebration and a party and the. The game 329 00:20:57,880 --> 00:21:01,560 sometimes is secondary in America where everybody just listen for 330 00:21:01,560 --> 00:21:05,370 the DJ or the sounds and the cheers and it 331 00:21:05,370 --> 00:21:09,130 looks like what I see for European countries, you're there for your 332 00:21:09,130 --> 00:21:12,770 team and that's the number one priority. Not. Not so much the 333 00:21:12,770 --> 00:21:16,370 entertainment and the nachos. Yeah. And you know who creates 334 00:21:16,370 --> 00:21:19,970 that? The community. The 335 00:21:19,970 --> 00:21:23,610 community creates that for the team. The communities there 336 00:21:23,610 --> 00:21:27,250 are much stronger than what they are here when it comes to sports, I'm just 337 00:21:27,250 --> 00:21:30,550 talking about sports. And to see this 338 00:21:30,550 --> 00:21:34,190 podcast trying to do this for their football team, I mean, that's 339 00:21:35,150 --> 00:21:38,990 one step closer to where it's supposed to be, where the 340 00:21:38,990 --> 00:21:42,750 community is building that hype for the club. 341 00:21:43,550 --> 00:21:47,310 We saw it here in Toronto with Toronto FC back 342 00:21:47,310 --> 00:21:50,590 in 20. I think it was 2016, 2017, 343 00:21:52,350 --> 00:21:56,030 when other clubs from MLS were 344 00:21:56,030 --> 00:21:59,860 looking at the fans and what they were doing for the 345 00:21:59,860 --> 00:22:03,460 club. And the only reason why we won an 346 00:22:03,460 --> 00:22:07,220 MLS championship was because the fans said that we're not. If 347 00:22:07,220 --> 00:22:10,860 you keep bringing in players that are not going to perform, 348 00:22:11,420 --> 00:22:14,220 we're not going to renew our season tickets because I was one of them. 349 00:22:15,660 --> 00:22:19,100 So they brought in better, better players. 350 00:22:19,740 --> 00:22:23,380 Our stadium erupted. It just. BMO Field 351 00:22:23,380 --> 00:22:27,150 was just insane. And that was the community 352 00:22:27,230 --> 00:22:30,910 of the fans that created that environment for the 353 00:22:30,910 --> 00:22:34,550 club to succeed. And that's. And 354 00:22:34,550 --> 00:22:38,270 the rest of MLS had taken. Taken over that. Which 355 00:22:38,270 --> 00:22:41,790 I love. I love to see that. I mean, I'm not a big 356 00:22:41,870 --> 00:22:45,670 Montreal fan because I'm from Toronto, but 357 00:22:45,670 --> 00:22:48,910 I like to see Montreal and New York and 358 00:22:50,440 --> 00:22:53,160 Philly and Miami have a huge, 359 00:22:53,720 --> 00:22:57,360 amazing club fan experience so that when 360 00:22:57,360 --> 00:23:01,200 you go to the games, the community of the club has created 361 00:23:01,200 --> 00:23:03,400 an environment where you can enjoy the game. 362 00:23:04,600 --> 00:23:08,440 Absolutely. And you mentioned the community is the one building it. 363 00:23:08,600 --> 00:23:12,320 And this next story that we're moving into here, this podcast 364 00:23:12,320 --> 00:23:16,120 is going to each of these cities and building a show around 365 00:23:16,200 --> 00:23:19,870 the city. So this is really cool, kind of that concept you were just talking 366 00:23:19,870 --> 00:23:23,510 about, but in reverse. TNH has announced the 367 00:23:23,510 --> 00:23:27,230 Summer Sessions Live Podcast tour, sending hosts Jay 368 00:23:27,230 --> 00:23:30,990 Walker and Sean Murphy on a multi city run across the US 369 00:23:30,990 --> 00:23:34,709 this summer. Designed as a true live taping, not 370 00:23:34,709 --> 00:23:38,270 a scripted stage show, the tour puts the duo alone on 371 00:23:38,270 --> 00:23:41,710 stage with the audience fully integrated into each episode. 372 00:23:42,750 --> 00:23:46,340 Produced by Whoa Ray and 1097 Group, the 373 00:23:46,340 --> 00:23:50,060 tour emphasizes raw energy, city specific moments and 374 00:23:50,060 --> 00:23:53,820 viral ready content. Each stop is structured to feel like 375 00:23:53,820 --> 00:23:57,100 that city's episode, featuring audience participation, 376 00:23:57,340 --> 00:24:00,460 rapid fire debates, story time segments and 377 00:24:00,460 --> 00:24:04,140 unscripted moments built for both the room and digital 378 00:24:04,220 --> 00:24:07,700 distribution. Alongside the tour, TNH 379 00:24:07,700 --> 00:24:11,500 confirmed a new season of the TNH show airing this 380 00:24:11,500 --> 00:24:15,220 summer on the iHeart podcast network, showcasing a 381 00:24:15,220 --> 00:24:18,780 coordinated strategy that blends live touring, weekly audio 382 00:24:18,780 --> 00:24:22,140 releases and social first content momentum. 383 00:24:22,460 --> 00:24:26,060 This is something that after my own heart, you're taking your show 384 00:24:26,380 --> 00:24:29,940 on the road, doing tours through cities. Everything 385 00:24:29,940 --> 00:24:33,020 about this screams let's go, let's get some tickets. 386 00:24:34,300 --> 00:24:37,900 This is actually pretty good. I like the idea behind it. 387 00:24:37,900 --> 00:24:41,670 I think it's really cool. Good for them for coming up with 388 00:24:41,670 --> 00:24:45,430 this idea. To be able to tailor 389 00:24:45,430 --> 00:24:48,150 your show to the city, to that community. 390 00:24:49,110 --> 00:24:52,950 Imagine the bond that that's going to build in each of those stops where 391 00:24:53,030 --> 00:24:56,750 people now they really relate to the host that they're already listening 392 00:24:56,750 --> 00:25:00,390 to and love. The hosts, they're going to go see them live and now they're 393 00:25:00,390 --> 00:25:03,750 going to give them back an episode based on their hometown. 394 00:25:05,030 --> 00:25:08,530 That's pretty big. It's going to be hard to overcome. You know, that type of 395 00:25:08,530 --> 00:25:12,290 engagement that's powerful. And this is why mainstream media 396 00:25:12,290 --> 00:25:15,890 is having a hard time right now. It's because of 397 00:25:16,850 --> 00:25:20,210 men like this that are going out town to town and 398 00:25:20,370 --> 00:25:24,050 really customize, really speaking to their audience 399 00:25:25,090 --> 00:25:28,850 in that specific area, in that specific demographic. 400 00:25:29,570 --> 00:25:33,010 And this is the power of podcasting and live 401 00:25:33,010 --> 00:25:36,760 streaming is that you have the ability to do that 402 00:25:37,880 --> 00:25:40,680 instead of saying, instead of having all these broad, 403 00:25:42,040 --> 00:25:45,880 broad conversations with millions of 404 00:25:45,880 --> 00:25:49,080 people, instead you're just having a conversation with just a few people 405 00:25:49,480 --> 00:25:53,120 and you're really connecting with them. I think, I think this 406 00:25:53,120 --> 00:25:56,720 is, this is amazing. I think it's powerful and I 407 00:25:56,720 --> 00:25:58,200 Think this is a good 408 00:26:01,570 --> 00:26:05,290 platform to copy? Maybe you're not ready for a 409 00:26:05,290 --> 00:26:09,130 US Tour, but you probably have a bar or a restaurant or a 410 00:26:09,130 --> 00:26:12,930 library with a media center in your hometown. That's a great place 411 00:26:12,930 --> 00:26:16,210 to start. Yeah, if you have a theater like we built here, start there. 412 00:26:16,529 --> 00:26:20,290 But you know, you can take your show out into the community. There's 413 00:26:20,450 --> 00:26:24,290 probably very similar events to what you're talking about already happening. 414 00:26:24,690 --> 00:26:28,250 Try to plug into those. That's the same thing that the TNH is doing. 415 00:26:28,410 --> 00:26:32,250 They're plugging into their fans in their town. They have a much bigger base. But 416 00:26:32,250 --> 00:26:36,010 you have people in your hometown that are probably interested in what you're 417 00:26:36,010 --> 00:26:39,650 already talking about. Go out and find them and see if you can do a 418 00:26:39,650 --> 00:26:43,490 live show. It'll change your whole perspective on podcasting and what 419 00:26:43,490 --> 00:26:46,970 you think is possible. For a podcast. There was, there was a 420 00:26:47,450 --> 00:26:50,970 really interesting. I'll call it an 421 00:26:50,970 --> 00:26:54,170 experiment because I don't know if it was an experiment or not. At the 422 00:26:54,890 --> 00:26:57,370 Podfest when I went to Podfest back in 423 00:26:58,640 --> 00:27:02,120 2022. I don't know if you were, I don't know if you went to 424 00:27:02,120 --> 00:27:05,600 PodFest. I don't know if you heard of PodFest. I haven't yet. That's on my 425 00:27:05,600 --> 00:27:09,280 bucket list. Well, I went and they had a, 426 00:27:09,280 --> 00:27:12,840 they had a, like a small section that was 427 00:27:12,840 --> 00:27:16,160 just there for pop up 428 00:27:16,240 --> 00:27:19,520 interviews, pop up podcasts, kind of. 429 00:27:20,080 --> 00:27:23,600 And it was quite, quite fascinating. And it got me thinking that, 430 00:27:24,000 --> 00:27:27,600 that one thing got me thinking. Why not go to trade 431 00:27:27,600 --> 00:27:31,400 shows that are kind of tailored to what 432 00:27:31,400 --> 00:27:34,480 you're doing, Put up a podcast booth there 433 00:27:35,360 --> 00:27:39,120 and then invite the other, the other 434 00:27:41,360 --> 00:27:44,800 people that are there to sell their products or introduce their products 435 00:27:45,200 --> 00:27:49,040 to your booth and interview them. And on top of that, 436 00:27:49,120 --> 00:27:52,890 interview the people that are coming to the trade show. Why are 437 00:27:52,890 --> 00:27:56,450 they there? What are they doing? What are they looking for? 438 00:27:57,250 --> 00:28:01,010 And it, like you said, like, it can build such a 439 00:28:01,010 --> 00:28:04,690 community. Like if you're starting to think like your audience is out there, 440 00:28:04,690 --> 00:28:07,570 like you just said, and it's like you just have to go out and 441 00:28:08,450 --> 00:28:10,690 come up with ideas to do it. 442 00:28:12,370 --> 00:28:15,490 Yeah, we are starting to see that bubble up a lot at conferences, 443 00:28:15,570 --> 00:28:18,930 events. We're seeing, we're seeing people bring in 444 00:28:19,170 --> 00:28:22,750 a lot of businesses like your training already have their 445 00:28:22,750 --> 00:28:26,310 podcasts and they actually start, they're starting to take them to their booth and record 446 00:28:26,310 --> 00:28:29,990 a show with customers in front of them. We're even seeing some of the 447 00:28:29,990 --> 00:28:33,670 main entertainment on the main stage be a podcast. 448 00:28:33,670 --> 00:28:37,310 Whereas 10 years ago it might Be a band in between keynote speaking or a 449 00:28:37,310 --> 00:28:40,990 magician or a comedian. They're starting to put podcasters on the 450 00:28:40,990 --> 00:28:44,590 stage. So you're, you're right in tune with that pulse, John. Like this is 451 00:28:44,590 --> 00:28:48,310 something that's, that's happening more and more and businesses are starting to get 452 00:28:48,310 --> 00:28:52,110 that traction and momentum and, and they're starting to take their podcasts on 453 00:28:52,110 --> 00:28:55,870 the road to all these conferences that they're, they're already paying thousands and thousands of 454 00:28:55,870 --> 00:28:58,630 dollars to attend. They might as well get some content out of it. 455 00:28:59,750 --> 00:29:03,590 It's a, it's a, it's a great idea. And like, like podfest 456 00:29:03,590 --> 00:29:06,229 was the one that actually planted that seed into me, 457 00:29:07,350 --> 00:29:10,990 which was another podcasting conference. And 458 00:29:10,990 --> 00:29:14,790 speaking of, look at what Pod PodFest is doing. They're doing these things called 459 00:29:14,790 --> 00:29:18,490 Pod Tours. So during the year when the conference isn't 460 00:29:18,490 --> 00:29:22,250 happening, they go to different cities and different stops and they're 461 00:29:22,250 --> 00:29:26,010 doing small community gatherings to start to build that momentum 462 00:29:26,010 --> 00:29:29,610 for the main conference. So, you know, Pod Fest, Pod 463 00:29:29,610 --> 00:29:33,170 tours, these things that John's talking about, these are things that's happening right 464 00:29:33,170 --> 00:29:37,010 now. You plug into them, see if you can make it happen. Let's keep it 465 00:29:37,010 --> 00:29:40,770 moving. Speaking of making it happen, down with the boring 466 00:29:41,090 --> 00:29:44,850 kicked off of 2026 with a live recorded episode broadcast 467 00:29:44,850 --> 00:29:47,740 from Rockaway beach at Butlands in 468 00:29:48,300 --> 00:29:52,020 Bognor Regis, turning a holiday camp into an 469 00:29:52,020 --> 00:29:55,580 unexpected podcast venue. Recorded in front of a live 470 00:29:55,580 --> 00:29:59,180 audience, the episode features Antony Scissormick 471 00:29:59,660 --> 00:30:03,380 and Prima Queen in a loose, unfiltered conversation, 472 00:30:03,380 --> 00:30:06,820 reflecting on the chaos of 2025, creative 473 00:30:06,820 --> 00:30:10,620 momentum heading into the new year, and a surreal experience of 474 00:30:10,620 --> 00:30:13,980 starting January backstage at a seaside resort. 475 00:30:14,690 --> 00:30:18,330 The setting becomes part of the storytelling, adding texture, spontaneity, 476 00:30:18,330 --> 00:30:21,970 and authenticity that wouldn't exist in a traditional studio. 477 00:30:22,530 --> 00:30:25,970 The episode aired live on Dork Radio and will be 478 00:30:25,970 --> 00:30:29,730 distributed across all major podcast platforms, reinforcing 479 00:30:29,730 --> 00:30:33,170 how live recordings can fuel broadcast on demand 480 00:30:33,170 --> 00:30:35,810 audio and app based ecosystems 481 00:30:36,050 --> 00:30:39,690 simultaneously. This sounds like they're hitting the 482 00:30:39,690 --> 00:30:43,330 cylinder on all heads, I think. Is that the right thing? They're hitting, they're 483 00:30:43,330 --> 00:30:46,850 firing on all cylinders. That's what we're looking for. Personally, 484 00:30:46,850 --> 00:30:50,330 this just seems a little bit too fluff for me. 485 00:30:50,970 --> 00:30:54,490 I'm, I'm like more like raw, real and 486 00:30:55,130 --> 00:30:58,850 you know, I'm just seeing like resorts and stuff 487 00:30:58,850 --> 00:31:02,370 like that. It's like, really? Guys, like, come on. Like, I don't know what their 488 00:31:02,370 --> 00:31:05,850 audience is. Like, I don't know what their audience is talking, but this would not 489 00:31:05,850 --> 00:31:09,180 interest me at all. I would be more 490 00:31:09,180 --> 00:31:10,180 interested in 491 00:31:12,980 --> 00:31:16,300 their broadcasting, their on demand radio and their app based 492 00:31:16,300 --> 00:31:20,020 ecosystems. I would love to see what they would talk about that 493 00:31:20,100 --> 00:31:23,700 as again, like I'm coming like from an 494 00:31:23,700 --> 00:31:27,540 it perspective. Like I, that's my heart, my heart 495 00:31:27,540 --> 00:31:31,220 and my soul is it and automation 496 00:31:31,220 --> 00:31:34,260 and all that stuff. But to be doing it from 497 00:31:35,150 --> 00:31:38,430 a resort, just south seaside resort. 498 00:31:38,750 --> 00:31:42,310 Come on, man. Like I'm a big 499 00:31:42,310 --> 00:31:45,990 goofball. Like I, I like, I like my shows to be a party. 500 00:31:45,990 --> 00:31:49,510 Like I do a Pittsburgh podcast meetup and we're just goofing around sharing 501 00:31:49,510 --> 00:31:53,230 podcast stories and I do a trivia show that makes like 502 00:31:53,390 --> 00:31:56,550 everything I do is kind of like a game show. Like this, this podcast is 503 00:31:56,550 --> 00:32:00,350 almost like a game show where you come on down, you're the next contestant and 504 00:32:00,600 --> 00:32:04,440 you know, we're talking about stories and hanging out. So I see both perspectives. 505 00:32:04,440 --> 00:32:08,040 I do see and I, and I haven't, I'll be honest, in the past, 506 00:32:08,280 --> 00:32:12,040 I haven't seen podcasting as a business thing, as a thing you 507 00:32:12,040 --> 00:32:15,880 could do to grow customers. I always thought it was like a fun, you know, 508 00:32:15,880 --> 00:32:19,320 be a goofball on, you know, almost like your own radio show, 509 00:32:19,560 --> 00:32:23,360 but being silly. So I, I'm starting to see the full circle and I 510 00:32:23,360 --> 00:32:27,130 just found out about audio dramas, if you're going to believe that. So there's a 511 00:32:27,130 --> 00:32:30,650 whole world of podcasting and it's kind of like the wild west. You, you can 512 00:32:30,650 --> 00:32:34,090 really build whatever you want to build and then there's going to be different flavors 513 00:32:34,090 --> 00:32:37,930 for different people and different opportunities for different people. You'll find the thing 514 00:32:37,930 --> 00:32:41,490 that, that fits you and, and that's the one that you'll go support and hang 515 00:32:41,490 --> 00:32:45,250 out with. Well, that's what I love about podcasting and live streaming. 516 00:32:45,970 --> 00:32:49,810 It's like it doesn't speak to everybody. Like I've said before, it speaks to 517 00:32:49,810 --> 00:32:53,420 certain amount of people. Like, the only reason why I would watch 518 00:32:53,420 --> 00:32:57,020 this is to get more information on the technology behind 519 00:32:57,020 --> 00:33:00,340 it. I couldn't care less about the 520 00:33:00,340 --> 00:33:01,580 frills behind it, 521 00:33:04,780 --> 00:33:08,380 but the, the technology is what really drives 522 00:33:08,380 --> 00:33:12,140 me. It's like, okay, how, what did you do with 523 00:33:12,140 --> 00:33:15,820 this app? How did it improve your business? How did it improve the, 524 00:33:16,060 --> 00:33:18,940 the productivity, the back end stuff for your business? 525 00:33:20,220 --> 00:33:23,760 And I was the same as, I was the same as you. It's when with 526 00:33:23,760 --> 00:33:27,080 the Fitness Oracle. I never really thought of the Fitness Oracle as a business 527 00:33:27,160 --> 00:33:30,680 model until I ran out of money. 528 00:33:32,040 --> 00:33:35,680 Well, I got bills to pay. So yeah, I, 529 00:33:35,680 --> 00:33:39,200 I was living in Florida at the time. Like, I can't afford to Live in 530 00:33:39,200 --> 00:33:42,440 Florida with, you know, not making any money. 531 00:33:43,880 --> 00:33:45,800 So, I mean, 532 00:33:47,400 --> 00:33:51,080 it's. For me, for me, it would be, I would be 533 00:33:51,080 --> 00:33:53,550 more interested in seeing the, 534 00:33:54,990 --> 00:33:58,710 the dorky side of it. Yes. Because I am a dork. 535 00:33:58,710 --> 00:34:02,110 I am a nerd at heart. Big dork, Big nerd. 536 00:34:04,510 --> 00:34:08,190 Especially when it comes to the. On with the audio apps and the app 537 00:34:08,190 --> 00:34:11,910 based ecosystems and the broadcasting methods 538 00:34:11,910 --> 00:34:15,470 that they use, that something like that would really interest somebody like 539 00:34:15,470 --> 00:34:19,230 me. But I can, I can see the value in having a little bit 540 00:34:19,230 --> 00:34:23,049 of entertainment with that. You want to see 541 00:34:23,049 --> 00:34:26,449 how the sausage is made. You want to see, you know, how did they get 542 00:34:26,449 --> 00:34:29,929 to this point? How did they set up the stage? What's the technology? 543 00:34:30,329 --> 00:34:33,969 What are they running for? Sound and music and slides 544 00:34:33,969 --> 00:34:37,449 and is there video interactive? And then they're recording that, 545 00:34:38,089 --> 00:34:41,849 they're editing that as a finished product. Maybe it's a video that goes 546 00:34:41,849 --> 00:34:45,689 on YouTube later on or in a private club or private membership community. 547 00:34:46,249 --> 00:34:49,889 And then you get the audio version of the podcast released at a later date. 548 00:34:49,889 --> 00:34:53,300 So the, the ability for them to build this ecosystem 549 00:34:53,380 --> 00:34:57,140 and take all these little pieces out of it to create other pieces of content. 550 00:34:57,700 --> 00:35:00,460 I think that's, that's kind of what you want to see. The. You want, you 551 00:35:00,460 --> 00:35:03,540 do want to see how the sausage is made. Yes, yes. 552 00:35:04,660 --> 00:35:06,180 But I also enjoy eating it. 553 00:35:08,740 --> 00:35:11,780 Well, we're going back to sports. We got our final story today, 554 00:35:12,260 --> 00:35:15,900 and you were talking Toronto. You got the Blue Jays, I got the Pittsburgh 555 00:35:15,900 --> 00:35:19,550 Pirates. I don't think the Pirates haven't had a season over.500 556 00:35:19,790 --> 00:35:23,630 in a while. It's been a while, but here's something happening at a minor 557 00:35:23,630 --> 00:35:27,470 league baseball game. Minor League baseball took live podcasting 558 00:35:27,470 --> 00:35:31,030 into the ballpark when the show before the show recorded a live 559 00:35:31,030 --> 00:35:34,870 episode during a game at TD Bank Ballpark, home 560 00:35:34,870 --> 00:35:37,870 of the Somerset Patriots. To celebrate the podcast 561 00:35:38,590 --> 00:35:42,110 10th anniversary and 500th episode, the 562 00:35:42,110 --> 00:35:45,400 Patriots hosted a full podcast theme night, 563 00:35:45,640 --> 00:35:49,360 integrating live interviews in game activities and a 564 00:35:49,360 --> 00:35:52,520 live podcast segment broadcast over the PA system 565 00:35:52,840 --> 00:35:56,440 between games or between innings. Hosts Tyler 566 00:35:56,440 --> 00:35:59,720 Maughan, Sam Dykstra and Benjamin Hill 567 00:36:00,040 --> 00:36:03,640 weren't just recording content. They were embedded into the fan experience, 568 00:36:04,200 --> 00:36:07,760 appearing on the game broadcast and interacting with fans throughout the 569 00:36:07,760 --> 00:36:11,410 doubleheader. The event shows how live podcasting 570 00:36:11,410 --> 00:36:15,170 can function as in venue programming, blending sports, 571 00:36:15,250 --> 00:36:18,930 storytelling, sponsors and community into a single experience 572 00:36:19,410 --> 00:36:23,010 that works for fans in the stadium and audiences 573 00:36:23,090 --> 00:36:26,810 listening later. This one, I'd love to go get a beer with 574 00:36:26,810 --> 00:36:30,370 you or go get a hot dog with you and go to the stadium 575 00:36:30,370 --> 00:36:33,410 and watch A game and then hear a podcast in between games. 576 00:36:34,130 --> 00:36:37,010 That would be awesome. Again, 577 00:36:38,950 --> 00:36:42,110 this is what I was talking about with the last, with the last, with the 578 00:36:42,110 --> 00:36:45,830 last part that we were talking about how the, how the fans 579 00:36:45,830 --> 00:36:49,350 are creating the community to support and make it a fan experience 580 00:36:49,670 --> 00:36:53,510 in, in the stadiums. This is amazing. Like, 581 00:36:53,510 --> 00:36:57,190 I love seeing that. I wish I could 582 00:36:57,190 --> 00:37:00,990 see more of it and it said in the games, but it would 583 00:37:00,990 --> 00:37:04,350 be even better if you saw, if you had it in between innings or in 584 00:37:04,350 --> 00:37:07,730 between periods or in between halves. You know, 585 00:37:07,890 --> 00:37:11,730 instead of, you know, the traditional, having the, having the 586 00:37:11,730 --> 00:37:15,570 reporter go to the locker room to get the interview, have 587 00:37:15,570 --> 00:37:18,930 the, have the athlete come on the stage and have a chit chat about how 588 00:37:18,930 --> 00:37:22,690 the game went and how they felt and, you know, what led up to it. 589 00:37:23,570 --> 00:37:27,170 Really immerse the player in, into the fan's 590 00:37:27,170 --> 00:37:30,690 life. Like, I hear hockey all the time 591 00:37:30,770 --> 00:37:34,570 with all the cliches. When they get injured, upper body injury, lower body injury, 592 00:37:34,570 --> 00:37:38,290 it's like, no, dude, like, tell me what the experience was 593 00:37:38,290 --> 00:37:42,090 like. Well, how did you feel like when you did get hurt? When the, when 594 00:37:42,090 --> 00:37:44,530 the trainer did tell you, you know what, you're going to be out for three 595 00:37:44,530 --> 00:37:48,330 months. You know, what was the journey to, what was your journey to 596 00:37:48,330 --> 00:37:52,130 when you came back from the, from it? Make me a part of 597 00:37:52,130 --> 00:37:55,770 that experience. I know it's personal and all that, and I get it, but you 598 00:37:55,770 --> 00:37:59,570 know what? I'm paying big bucks to watch you. You're also 599 00:37:59,570 --> 00:38:03,010 getting paid millions of dollars to do something. Well, guess what there, 600 00:38:03,010 --> 00:38:06,420 sunshine. Your privacy has gone a little bit out. 601 00:38:08,420 --> 00:38:11,940 Yeah. And if you love sports, in this case, it was a doubleheader and they 602 00:38:11,940 --> 00:38:15,380 broadcast in between game. They gave them the field in front of the crowd. 603 00:38:15,460 --> 00:38:19,300 So think about things that you're talking about. What are 604 00:38:19,300 --> 00:38:23,020 the events in your area and your industry? These two, three guys, 605 00:38:23,020 --> 00:38:26,780 they do a baseball podcast. They love baseball and they got a 606 00:38:26,780 --> 00:38:30,590 chance to perform their podcast on the field in 607 00:38:30,590 --> 00:38:34,150 between a doubleheader with a crowd of people who also love 608 00:38:34,150 --> 00:38:37,790 baseball, love the team that they're there to support that. That's the 609 00:38:37,790 --> 00:38:41,510 best way to embed yourself into something that's already happening. 610 00:38:42,070 --> 00:38:45,710 You're right in the middle of this game with these fans who 611 00:38:45,710 --> 00:38:49,110 love the same thing that you talk about. There. There isn't a better way to 612 00:38:49,110 --> 00:38:52,790 make a connection. Oh, it's. It's the best way. It's the best way. 613 00:38:52,790 --> 00:38:56,640 Can you imagine if this was live too? Oh, like 614 00:38:56,960 --> 00:39:00,680 now you're speaking, you're definitely speaking my language. Well, I 615 00:39:00,680 --> 00:39:04,080 Mean you. Because you already have the attention of all the fans 616 00:39:04,320 --> 00:39:07,960 at the stadium. Now you do it live. And people that are 617 00:39:07,960 --> 00:39:11,480 watching it on YouTube or rumble or whatever 618 00:39:11,480 --> 00:39:15,200 streaming platform that they're on are already tuned in. 619 00:39:16,080 --> 00:39:18,480 Now you're reaching them as well. 620 00:39:19,760 --> 00:39:23,520 So it's like you're. You're really embedding yourself. And this is 621 00:39:23,520 --> 00:39:27,200 what. This is the beauty of technology. Technology has made this possible. Without 622 00:39:27,200 --> 00:39:29,640 it, we'd be. This is why I love technology. 623 00:39:31,800 --> 00:39:35,560 Yeah. When we talk about the theater space that I'm sitting 624 00:39:35,560 --> 00:39:38,680 in right now, if you wanted to do this 20 years ago, 625 00:39:39,240 --> 00:39:43,000 it would cost you hundreds of thousands of dollars to 626 00:39:43,240 --> 00:39:46,840 figure out the streaming process, to figure out the camera work to do. 627 00:39:46,920 --> 00:39:50,520 You can do something like this now for five, six thousand dollars. 628 00:39:51,480 --> 00:39:55,060 The barrier to entry, because the technology has advanced so 629 00:39:55,060 --> 00:39:58,060 rapidly. You can have a TV studio in your basement. 630 00:39:59,340 --> 00:40:02,940 You can have the broadcast power of your local television 631 00:40:03,340 --> 00:40:07,100 in 2026 that you couldn't have done 20, 30 632 00:40:07,100 --> 00:40:10,860 years ago. So keep in mind what John's talking about. The technology brings 633 00:40:10,860 --> 00:40:14,220 us all together, gives us a place to have a voice, to 634 00:40:14,220 --> 00:40:17,780 elevate our voice into the public and to share these ideas and 635 00:40:17,780 --> 00:40:20,400 thoughts with people and. And see if it resonates with people. 636 00:40:21,920 --> 00:40:25,280 100%. 100%. Like, I don't have a very big 637 00:40:25,840 --> 00:40:28,640 studio behind me. It's my basement apartment. 638 00:40:30,000 --> 00:40:33,520 That's basically what it is. And I've. 639 00:40:34,240 --> 00:40:38,080 I've never. I've never told people it's. 640 00:40:38,080 --> 00:40:41,800 It costs a lot of money to get into podcasting 641 00:40:41,800 --> 00:40:45,450 or live streaming. It costs a lot less than 642 00:40:45,450 --> 00:40:49,290 5,000. But, I mean, if you want to do the. The studio. I've always 643 00:40:49,290 --> 00:40:52,490 dreamt about having a studio myself. I just. 644 00:40:52,890 --> 00:40:55,930 Right now, I'm in my basement apartment doing my podcasts. 645 00:40:57,690 --> 00:41:00,809 When I do podcast training and I show people how to get started, 646 00:41:01,370 --> 00:41:05,050 I always tell people, you already have everything you 647 00:41:05,050 --> 00:41:08,570 need to build to start a podcast. You don't need to spend any more 648 00:41:08,570 --> 00:41:11,810 dollars at this point. You have a way to record your voice. You probably have 649 00:41:11,810 --> 00:41:15,570 a computer. There's free editing software. You 650 00:41:15,570 --> 00:41:19,130 have enough to get started. You don't have to invest another penny to 651 00:41:19,130 --> 00:41:22,850 just play around, try to figure things out, get started 652 00:41:22,850 --> 00:41:26,650 with it. You don't have to do any of this. You can just 653 00:41:26,969 --> 00:41:30,530 start to find your voice on a microphone and start to share your 654 00:41:30,530 --> 00:41:34,290 thoughts in real time. As we all know, everybody's first episode isn't going to be 655 00:41:34,290 --> 00:41:37,970 great anyway. You might as well start with your phone microphone or your computer 656 00:41:37,970 --> 00:41:41,670 microphone just to get started Hear yourself. How can 657 00:41:41,670 --> 00:41:45,270 you improve on that for episode two? And that learning 658 00:41:45,270 --> 00:41:48,950 curve is part of the growth of your podcast and it's part of the 659 00:41:48,950 --> 00:41:52,750 identity of your show that makes your show unique. But everybody's episodes 660 00:41:52,750 --> 00:41:56,510 one through ten are a bit rough. Yes, they 661 00:41:56,510 --> 00:42:00,190 are. Well, John, this has gone 662 00:42:00,430 --> 00:42:04,230 so fast. We're at the end already. One last 663 00:42:04,230 --> 00:42:07,510 time. People want to connect with you. Find more about the 664 00:42:07,510 --> 00:42:10,770 podcaster, Business Insider and and Tech Forge Media. 665 00:42:11,090 --> 00:42:14,850 What's, what's the best way again? Give us those websites and we'll 666 00:42:14,850 --> 00:42:18,610 put those make sure everybody knows that they are in the show Notes I 667 00:42:19,170 --> 00:42:23,010 the. Best way to find me is to just find me on YouTube. 668 00:42:23,330 --> 00:42:25,090 Podcasters Business Insider 669 00:42:26,930 --> 00:42:29,170 we are. I'm doing a special 670 00:42:31,730 --> 00:42:34,210 series. I'm launching a special series today 671 00:42:35,410 --> 00:42:38,840 on how to grow from 0 to 672 00:42:38,840 --> 00:42:42,320 100 subscribers. Now, I've never been a big fan of 673 00:42:42,640 --> 00:42:46,240 subscriber count. I'm just using that as 674 00:42:46,240 --> 00:42:49,920 a measure to success and that 675 00:42:49,920 --> 00:42:53,640 everything that I am doing is on is going exactly where 676 00:42:53,640 --> 00:42:57,120 I need to go. So you can find me on YouTube, 677 00:42:59,360 --> 00:43:00,640 LinkedIn and 678 00:43:03,520 --> 00:43:07,120 YouTube and LinkedIn. Those are the only two platforms I'm focusing on because I believe 679 00:43:07,120 --> 00:43:10,780 another thing I believe is in being hyper focused in the 680 00:43:13,260 --> 00:43:17,020 platforms that will that are where your audience is not 681 00:43:17,340 --> 00:43:19,820 being out there too far because 682 00:43:21,420 --> 00:43:23,580 Voice in the woods is not heard by anybody. 683 00:43:25,420 --> 00:43:28,620 That's a the tree falling down and no one's around to hear it. 684 00:43:29,020 --> 00:43:32,860 Yeah. Did it make a sound? Don't let that be your 685 00:43:32,860 --> 00:43:36,270 podcast. Follow John Check out the links in the show notes. We'll check them out 686 00:43:36,270 --> 00:43:39,630 on YouTube and LinkedIn. It's a great strategy too, you know, 687 00:43:40,110 --> 00:43:43,790 get good at one platform. A lot of times you hear people 688 00:43:43,790 --> 00:43:46,630 saying you got to be everywhere all at once, all the time. But then you 689 00:43:46,630 --> 00:43:50,310 don't become good at anything. If you can just become good at YouTube and just 690 00:43:50,310 --> 00:43:54,150 become good at LinkedIn, there's enough of a community, enough of a foundation on 691 00:43:54,150 --> 00:43:57,950 those two platforms to build something great. Then you can start to expand. 692 00:43:57,950 --> 00:44:01,680 And I like that strategy, John. Thank you. And if 693 00:44:01,680 --> 00:44:05,120 you like that strategy, we have a whole podcast theater here. We like to invite 694 00:44:05,120 --> 00:44:08,960 people down, check out our website for upcoming events. We have all kinds of 695 00:44:08,960 --> 00:44:12,360 podcasts coming up live on the stage in the next couple months. 696 00:44:12,600 --> 00:44:16,440 P-O-D-U-T-Y poduty.com and we want to host your show 697 00:44:16,440 --> 00:44:19,600 here. If you're in the area and you'd like to come through Pittsburgh and do 698 00:44:19,600 --> 00:44:23,360 a live show. It's no contract, it's no minimum 699 00:44:23,360 --> 00:44:27,160 ticket sales. There is no out of pocket expense for 700 00:44:27,160 --> 00:44:30,000 you to do this. I will build you a landing page. I will build you 701 00:44:30,000 --> 00:44:33,820 your tickets. I will help you facilitate the sales of those tickets. I will 702 00:44:33,820 --> 00:44:36,980 record and produce the event for you. And at the end of the night I 703 00:44:36,980 --> 00:44:40,500 not only give you the recording, I take no ownership over it, but 704 00:44:40,740 --> 00:44:44,340 I also split the door with you. 50. 50. That's the only 705 00:44:44,340 --> 00:44:48,060 time money exchanges hand. You can't even give me money if you want to. Let's 706 00:44:48,060 --> 00:44:51,780 build your audience, build your ticket sales. You'll take home half the door 707 00:44:51,780 --> 00:44:54,260 at the end of the night. Check it out. Poduty.com 708 00:44:54,260 --> 00:44:57,980 P-O-D-U-T-Y.com and you can 709 00:44:57,980 --> 00:45:01,380 check out our upcoming events. And if you really enjoyed this show, if you enjoyed 710 00:45:01,380 --> 00:45:04,890 the conversation with John and I, please leave me a review. 711 00:45:05,370 --> 00:45:09,050 News it's called Poduty and the News. On your favorite podcast app you can 712 00:45:09,050 --> 00:45:12,890 find on the website at news.poduty.com and 713 00:45:12,890 --> 00:45:16,490 John, that's the end of it. I'm gonna go ahead and play us out of 714 00:45:16,490 --> 00:45:20,170 here. Thank you for joining me. We will see you on Tuesday. 715 00:45:21,050 --> 00:45:22,250 What time is it? 716 00:45:29,020 --> 00:45:29,460 Time is 717 00:45:29,460 --> 00:45:35,260 it's 718 00:45:35,260 --> 00:45:35,980 time for. 719 00:45:41,020 --> 00:45:44,700 News. The only live 720 00:45:44,860 --> 00:45:48,460 news podcast about podcasting from the 721 00:45:48,460 --> 00:45:48,860 st. 722 00:45:55,340 --> 00:45:58,950 The end the news the 723 00:45:58,950 --> 00:46:02,670 only live news podcast about podcasting 724 00:46:02,670 --> 00:46:03,990 from the stage.