Character Labs

ANNOUNCEMENT: We are hosting a live online event to introduce the Foundation Sprint!! Join us for an early look at our new sprint method and a cool surprise!

On the podcast: Character Labs is BACK, so this week we’re sharing a What-Why-How-style deep dive on the program. If you want to hear our best ideas and tactics for starting new projects, OR if you’re just curious about Character Labs, be sure to check out this episode.

On episode 12 of Jake & JZ, we also talked about:

• The most important moment for every new project
• That feeling when your product “clicks” with customers for the first time
• Lenny’s newsletter on How to know if you've got product-market fit
• The Founding Hypothesis (every project has one; do you know yours?)
• Getting just one customer
• How AI has changed prototyping in Character Labs
• And much more

Here’s that registration link for the event next week.

Have a question for us? Send it to [e-mail] and we’ll answer on the show.

📩 Get an email about every episode at JakeAndJZ.com

💸 Learn more about our seed fund at Character Capital

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Creators and Guests

Host

Jake Knapp

Host

John Zeratsky

What is Jake & JZ?

Weekly podcast about startups, design, marketing, technology… and anything else we’re thinking about. 🤓

Hosted by Jake Knapp and John Zeratsky, co-founders of‍ Character Capital and bestselling authors of Sprint and Make Time.