Women in Product Marketing | Championing Women in the PMM Craft with Susan “Spark” Park, Head of Product Marketing, VR Work Experiences, OCULUS at Meta (formerly Facebook)

Susan, aka Spark,  joins us in this week’s episode sharing her journey into her current role, working on virtual reality work experiences. She has had a marathon career that has not come without sacrifice and hard work. In this interview Mary and Spark discuss the core PMM principles that have helped her and her team become successful across product marketing and launching products. They also discuss what it’s like to be female in a male dominated space, the importance of future proofing your next move whilst taking risks, and the transition from B2B advertising to B2B and B2C productivity. If there’s anything you take away from this interview it’s stay hungry, take risks, and don’t be afraid of new opportunities, even when they scare you. As Spark puts it, “if you’re not a little scared, are you really pushing yourself?”

Connect with Spark on LinkedIn.
Join Spark on Sharebird.

What is Women in Product Marketing ?

We explore the world of Product Marketing through the lens of the women who run it at some of the fastest growing technology companies in the world. Each week we sit down with Product Marketing leaders to hear their journey, lessons learned, trade secrets, and more. Hosted by Mary Sheehan, a Product Marketing leader at Adobe. Mary is passionate about instilling confidence in women who are either thinking about pursuing a career in Product Marketing or are simply looking for tangible frameworks and takeaways in their current role. Mary knows first hand and acknowledges that as a woman in leadership, it can get lonely at the top. This show will help you navigate your career and unlock your full potential in a male dominated space. Women in Product Marketing is proudly brought to you by Sharebird, the site where leading product marketing execs answer questions and share best practices.