Back on T-R-A-C-K

In this episode of Tea Time with Tech Marketing Leaders, Kerry Guard sits down with Clark Barron, founder and CEO of Demand Gen Therapy, to discuss aligning sales and marketing teams. Clark shares his journey from agency life to cybersecurity marketing, highlighting the parallels between marketing tactics and cybersecurity. They explore the importance of clear communication, understanding internal dynamics, and setting realistic expectations to foster collaboration. This conversation offers valuable insights for building a more cohesive go-to-market strategy.

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Clark Barron on LinkedIn

What is Back on T-R-A-C-K?

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead.

After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth.

Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.