Uncommon Brands

In this episode, Parker sits down with Molly Pittman, the CEO of Smart Marketer, a leading expert in digital marketing. Molly shares her latest insights on effective marketing strategies and how businesses can leverage these to achieve significant growth. She provides actionable advice on understanding your audience, utilizing social media platforms, and navigating the evolving landscape of paid ads and digital marketing.
 
Molly walks us through real-life examples and success stories, offering a clear path for entrepreneurs and marketers looking to enhance their digital presence.
 
What was covered:
  • What many brands overlook in their marketing
  • Why you think your ads aren’t working vs. the real reason they aren’t working
  • What worked and didn’t work in 2024 marketing
  • What to focus on in 2025 for your marketing
  • The business model successful brands are developing to ride economic waves
  • The new financial model Molly and team have implemented that has grown their client's business
  • The importance of creatives in Meta paid ads for targeting in 2025
 
Molly Pittman Links:
Website: https://smartmarketer.com/
Instagram: https://www.instagram.com/mollypittmandigital/?hl=en
LinkedIn: https://www.linkedin.com/in/molly-pittman-3558471b0/
Facebook: https://www.facebook.com/@mollypittmandigital/

Parker Nash Links:
Website: https://www.parkertnash.com/
LinkedIn: https://www.linkedin.com/in/-parkernash/

What is Uncommon Brands?

How do you build a DTC brand that breaks out in a noisy world?

The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain.

This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand.

Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.