The Revenue Formula

Whether you're a new CRO, VP of Marketing, or RevOps, if you want to earn your title, you'll want to onboard quickly and drive results early. But that's usually easier said than done.

In this episode, we give you 3 things you should do when starting a new organization to bring value from day 1.

  • (00:00) - Introduction
  • (01:09) - How to onboard yourself
  • (03:16) - Importance of Pre-Start Research
  • (04:55) - Triaging the Organization
  • (11:05) - Quick Wins and Early Impact
  • (18:28) - Building Relationships with the Team
  • (25:28) - Understanding Goals and Expectations
  • (28:51) - Conclusion and Final Thoughts

Creators & Guests

Host
Mikkel Plaehn
Head of Demand at Growblocks
Host
Toni Hohlbein
CEO & Co-founder at Growblocks

What is The Revenue Formula?

This podcast is about scaling tech startups.

Hosted by Toni Hohlbein & Mikkel Plaehn, together they look at the full funnel.

With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast.

If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.