Conversion Tracking Playbook

Andrew Faris, Host of the eCommerce Playbook podcast joins Brad Redding, Founder & CEO @ Elevar to discuss Andrew's methodology for Facebook attribution analysis using Google Analytics and Facebook data, tracking issues he sees cause issues in platform, and why Google Ads Performance Max is crushing it today.

Show Notes

Andrew Faris, Host of the eCommerce Playbook podcast (Connect on Twitter) joins Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter) to discuss Andrew's methodology for Facebook attribution analysis using Google Analytics and Facebook data, tracking issues he sees cause issues in platform, and why Google Ads Performance Max is crushing it today.

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Links Referenced:

eCommerce Playbook Podcast

Andrew's podcast episode with Taylor Holiday @ CTC

Common Thread Collective

andrew@ajfgrowth.com (reach out for the GA vs Facebook templates!)

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What is Conversion Tracking Playbook?

Accelerate your eCommerce growth and become an analytics and tracking expert. Join Elevar's Founder & CEO, Brad Redding, as he discusses how to address data collection issues that D2C brands face today. Plus you'll learn real world examples of transforming data into insights to help your business grow faster.