Let’s Get Quizzical (Ryan Levesque)

Many great coaches fail to fill their practice, because they struggle with lead generation and sales funnels. For this episode, Melinda asked Ryan Levesque to provide specific insight into using online quizzes to find clients who want to work with you.

Show Notes

Ryan Levesque is the CEO of The ASK Method®, a company that teaches business owners how to launch and grow their online business. He’s a master at using online quizzes to generate leads and funnel them into paying clients.

In this episode, Ryan shares his quiz-funneling methods with tons of real-world examples and useful advice. He also reveals a very special offer for listeners of Just Between Coaches (link shown below).

In this episode we discuss:

• How can using quizzes generate leads?
• Why are online quizzes so effective?
• What is a quiz funnel vs. a sales funnel?
• How using a quiz funnel can help those who have difficulty selling.
• How do you get potential leads to find and take your quizzes?
• How using quizzes can help you overcome imposter syndrome.
• What are the different kinds of quizzes and which are the most effective in converting leads?
• How using quizzes can help you to tailor your services to your clients’ needs.
• How quizzes help potential clients experience and trust you before they become a paying client.
• What are the most common mistakes that people make when using quizzes?

“No matter what, people are buying you, and [with quizzes] they have an opportunity to experience you in a bite-size way.”
– Ryan Levesque

Ryan Levesque is the CEO of The ASK Method®. He is also the national best-selling author of ASK, which was named by Inc. Magazine as the #1 Marketing Book of the Year. His latest book, CHOOSE, is available now.  His work has been featured in the Wall Street Journal, Harvard Business Review, USA Today, Forbes and Entrepreneur. His work has also been featured on television networks, such as NBC and Fox. Over 250,000 entrepreneurs subscribe to his email newsletter, in which he offers business advice. He has built a highly-profitable $10M+/year business across 23 different niche markets, building an email list of over 4.1M people.

Ryan is a co-founder and investor in Bucket.io®, the leading marketing funnel software for building quizzes, assessments, and segmentation funnels. A certified AFOL (Adult Fan of LEGO), Ryan lives with his wife, Tylene, and their two boys in Austin, Texas.     

Resources or websites mentioned in this episode:

1. Mirasee
2. Coaches Console
3. Ryan’s website
4. Ryan’s LinkedIn
5. Ryan’s FREE OFFER - QUIZ Funnel Workshop

Credits:

• Guest: Ryan Levesque
• Host: Melinda Cohan
• Producer: Cynthia Lamb 
• Executive producer: Danny Iny
• Assembled  by: Michi Lantz 
• Audio Post Supervisor: Evan Miles, Christopher Martin
• Audio Post Production: Post Office Sound
• Music soundscape: Chad Michael Snavely
• Making our hosts sound great: Home Brew Audio

If you don't want to miss future episodes of Just Between Coaches, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.

• Music and SFX credits:

•Track Title: Clouds

Artist Name(s): Acreage

Writer Name: Marshall Usinger

Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

•Track Title: Coastline Dream

Artist Name(s): Wild Sky

Writer Name: Adam Simons

Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

•Track Title: Coo Coos

Artist Name(s): Dresden, The Flamingo

Writer Name: Matthew Wigton

Publisher Name: A SOUNDSTRIPE PRODUCTION

•Track Title: Stars & Trees

Artist Name(s): Outside The Sky

Writer Name: Dustin Ransom

Publisher Name: A SOUNDSTRIPE PRODUCTION

Episode transcript: Let’s Get Quizzical (Ryan Levesque)  Coming soon.

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Creators & Guests

Host

Melinda Cohan

Producer

Cynthia Lamb

Guest

Ryan Levesque

What is Just Between Coaches?

Where do coaches turn when they face a difficult situation with a client? Quite often, when coaching challenges arise, they reach out to a coach more senior than themselves. That’s the aim of Just Between Coaches — to be that trusted source of guidance for the coaching community.

Hosted by Melinda Cohan, coach and creator of The Coaches Console business management system, Just Between Coaches will answer the tough questions that coaches face every day. For example, what can I do if my client is lying? How do I deal with price resistance from prospects and clients? What if I want to fire a coaching client? And what the heck is a feeder course and why should I care?

This tactical podcast will provide a deep dive into one coaching topic per episode, which means searching for answers will be a breeze. It will also offer a simple way for listeners to refer other coaches who are grappling with those tough coaching questions. To submit a tough question you’re facing as a coach, put “JBC” in the subject line and send it to [e-mail].