Room For Growth

The AI space is booming. And it’s evolving every day. One thing we know for sure? Generative AI has the potential to transform how users engage with content. But are businesses ready to deploy this supercharged tech? What foundations are fundamental to have in place first? Our growth experts, Billy and Billie, explore these questions and more with Fabien-Pierre Nicolas, co-founder of the news aggregation product SmartNews and COO of the diversity, equity, and inclusion SaaS platform Remixt.We also address another hot topic in tech: budget cuts. Fabien-Pierre shares lessons learned on navigating layoffs with empathy, optimizing tech stacks to do more with less, and aligning growth goals with top-level company goals. Bring your notepad, growth fans: this episode is brimming with clear, actionable advice for product leaders in any sector.    Hot topics discussed:Considerations and essential cross-functional partnerships for growth marketers building or re-evaluating their tech stackLeadership steps to prepare individuals and repair teams facing layoffs Balancing user feedback with user preference when launching highly personalized digital products  Keep the growth going:Read the episode transcriptionConnect with Fabian-Pierre Nicolas, Remixt COO, and SmartNews Co-FounderFollow Billie Loewen, WillowTree Partner & VP of Growth Marketing on LinkedInFollow Billy Fischer, WillowTree Partner & VP of Business Development on LinkedInConnect with WillowTree on LinkedIn

Show Notes

The AI space is booming. And it’s evolving every day. One thing we know for sure? Generative AI has the potential to transform how users engage with content. But are businesses ready to deploy this supercharged tech? What foundations are fundamental to have in place first? 

Our growth experts, Billy and Billie, explore these questions and more with Fabien-Pierre Nicolas, co-founder of the news aggregation product SmartNews and COO of the diversity, equity, and inclusion SaaS platform Remixt.

We also address another hot topic in tech: budget cuts. Fabien-Pierre shares lessons learned on navigating layoffs with empathy, optimizing tech stacks to do more with less, and aligning growth goals with top-level company goals. 

Bring your notepad, growth fans: this episode is brimming with clear, actionable advice for product leaders in any sector.   

Hot topics discussed:

  • Considerations and essential cross-functional partnerships for growth marketers building or re-evaluating their tech stack
  • Leadership steps to prepare individuals and repair teams facing layoffs 
  • Balancing user feedback with user preference when launching highly personalized digital products  

Keep the growth going:

  • Read the episode transcription
  • Connect with Fabian-Pierre Nicolas, Remixt COO, and SmartNews Co-Founder
  • Follow Billie Loewen, WillowTree Partner & VP of Growth Marketing on LinkedIn
  • Follow Billy Fischer, WillowTree Partner & VP of Business Development on LinkedIn
  • Connect with WillowTree on LinkedIn

What is Room For Growth?

Join WillowTree’s Billie Loewen for a deep dive into growth marketing. In each episode, Billie discusses the latest news and topics in lifecycle marketing, chatting with a wide array of guests, including WillowTree colleagues, client-partners, and industry thought leaders. Let's grow!