{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "Local TikTok Find: McPherson Antique Store Ad That Cracked Us Up",
      "startTime": 0,
      "endTime": 62
    },
    {
      "title": "Why the Ad Works: Sound Effects, Song Choice & Instant Nostalgia",
      "startTime": 62,
      "endTime": 112
    },
    {
      "title": "Welcome to Ask Kansan + Meet Today’s Guest (Vail Family Farms)",
      "startTime": 112,
      "endTime": 173
    },
    {
      "title": "Getting Set Up: Ashley Joins the Conversation",
      "startTime": 173,
      "endTime": 202
    },
    {
      "title": "What Is a Specialty Cut Flower Farm? Size, Scale & What They Grow",
      "startTime": 202,
      "endTime": 280
    },
    {
      "title": "Annuals vs Perennials: The Peony Pivot (and Saving Your Back)",
      "startTime": 280,
      "endTime": 357
    },
    {
      "title": "How It Started: Pandemic Chickens to Full-On Flower Farming",
      "startTime": 357,
      "endTime": 459
    },
    {
      "title": "Year One Reality Check: No Tunnels, No Tractor, Just Prairie Ground",
      "startTime": 459,
      "endTime": 621
    },
    {
      "title": "Extending the Season: High Tunnels, Grants & Kansas Wind Survival",
      "startTime": 621,
      "endTime": 758
    },
    {
      "title": "Selling the Blooms: Subscriptions, Farmers Markets & U-Pick Events",
      "startTime": 758,
      "endTime": 935
    },
    {
      "title": "Bouquets & Weddings: Design Pressure vs Being the Grower",
      "startTime": 935,
      "endTime": 1029
    },
    {
      "title": "From Nursing to Farm Life: Making the Jump + Family Behind the Business",
      "startTime": 1029,
      "endTime": 1158
    },
    {
      "title": "‘Reluctant Flower Farmer’: Matt’s Role and the Support System",
      "startTime": 1158,
      "endTime": 1199
    },
    {
      "title": "Reluctant Farmer Husband: Military Life Meets Flower Farming",
      "startTime": 1199,
      "endTime": 1284
    },
    {
      "title": "How Many Flower Farmers Are in Kansas? Finding Local Growers",
      "startTime": 1284,
      "endTime": 1334
    },
    {
      "title": "The Biggest Challenge: Kansas Weather, Wind & Growing Zones",
      "startTime": 1334,
      "endTime": 1431
    },
    {
      "title": "Support Networks & The Insurance Gap for Specialty Crops",
      "startTime": 1431,
      "endTime": 1582
    },
    {
      "title": "Next 5 Years: Peony Expansion + Spring Crop Strategy",
      "startTime": 1582,
      "endTime": 1661
    },
    {
      "title": "Building the Farm Brand on Social Media (and Keeping It Real)",
      "startTime": 1661,
      "endTime": 1771
    },
    {
      "title": "Scaling Advice: Home Garden Tips vs Farming Thousands of Plants",
      "startTime": 1771,
      "endTime": 1844
    },
    {
      "title": "Where to Find Vail Family Farm + Wrap-Up of the Interview",
      "startTime": 1844,
      "endTime": 1899
    },
    {
      "title": "Post-Interview Chat: Farm Visits, Book Clubs & Photo Sessions",
      "startTime": 1899,
      "endTime": 1947
    },
    {
      "title": "Theme Segment: Victory Gardens—History, Kansas Stats & Why It Matters",
      "startTime": 1947,
      "endTime": 2179
    },
    {
      "title": "Planting Calendar & Container Gardening: Potatoes to Peppers",
      "startTime": 2179,
      "endTime": 2371
    },
    {
      "title": "Final Thoughts: Gardening Trends + Subscribe, Newsletter & Merch",
      "startTime": 2371,
      "endTime": 2446
    }
  ]
}