Untold

What really happens to company culture after an acquisition?

In this episode, David Beenfield, CEO and co-founder of Dwelo, shares a candid, behind-the-scenes look at navigating mergers, cultural disruption, and rebuilding trust after major organizational change.

From building a strong, scrappy startup culture to experiencing its breakdown following a high-stakes merger, David opens up about the hidden costs of growth, leadership transitions, and the emotional reality of layoffs. He explains how the loss of transparency, identity, and alignment can fracture teams—and what it truly takes to rebuild them.

David also reflects on his personal evolution from hands-on operator to CEO, including the challenge of stepping away from execution and learning to lead with clarity, vision, and trust.

If you're a founder, leader, or part of a scaling company, this episode offers practical insights on protecting your culture—and recovering when it starts to slip.

What you’ll learn in this episode:

The real impact of mergers and acquisitions on company culture
Why transparency is essential during times of change
How to rebuild trust after layoffs and leadership shifts
The difference between startup culture and corporate structure
Transitioning from operator to CEO mindset

Key Topics:
Dwelo, company culture, mergers and acquisitions, startup growth, leadership, private equity, organizational change, employee trust, business transformation, CEO mindset

Timestamps:
00:00 Introduction to David Beenfield and Dwelo
09:00 Navigating Ownership and Role Changes
15:30 Cultural Shifts After Acquisition
24:15 Rebuilding Trust and Transparency
30:20 Leadership Lessons as CEO
36:30 Advice for Founders Facing Big Decisions

Hashtags:
#Dwelo #Leadership #CompanyCulture #StartupGrowth #MergersAndAcquisitions #BusinessTransformation #CEO #Entrepreneurship #ScalingBusiness #EmployeeEngagement #BusinessPodcast #FounderJourney

What is Untold?

Welcome to the Untold podcast!
Here, we're speaking with local businesses that are the best kept secrets of Utah.
Find out their journey, their business challenges and tips, and hidden advice brought to light to help you with your own journey!

We hope you enjoy! Please like, subscribe, and rate to never miss an episode!

Jon