Rogue Creators | How to Make Your LinkedIn Profile Pop

In this episode of Rogue Creators, Bryan Fittin and Loren Lewis discuss creating a LinkedIn profile that stands out from the rest. They walk through each element of a profile, giving examples of how you can utilize each effectively. But wait – there’s more! Do you know what kind of content succeeds on LinkedIn? How do you get in front of your target audience? Don’t worry; Bryan and Loren also discuss that! This episode is chock-full of helpful tips, so you don’t want to miss it!

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Show Notes

Shownotes

(1:44) What are you obsessed with?

(5:40) What makes a LinkedIn profile pop?

(7:14) Your headshot matters

(10:47) What does your headline say about you?

(13:35) Crafting your professional summary

(14:31) Recommendations and endorsements

(16:02) With LinkedIn, commenting is content!

(19:07) What content works on LinkedIn?

(24:52) Rapid Fire

Links

Quotes

“One thing that you do need to have is a professional headshot. That is one of those that you kind of stick out like a sore thumb in a very bad way if your headshot does not look good on LinkedIn.” (7:47)

“It’s just like any other social media platform – it’s a search engine. So, if you are trying to target specific people to connect with or potential clients, make sure that you are addressing their problem in your headline. That’s just another place to take advantage of that.” (12:29)

“Your professional summary is a place to kind of brag on yourself. Like, if you’ve worked really hard to get something, you should be able to showcase that. Don’t be embarrassed about that. Don’t shy away from it. And again, it establishes some clout for you and your position.” (14:18)

“Especially on LinkedIn, if you are just commenting on stuff – holy moly. It will show ‘Bryan commented on this, Bryan liked this, shared this,’ whatever it is. It is crazy to me how you can get in front of people who are following you.” (16:53)

“I will literally be on LinkedIn and I will just watch a three-minute video, which I would never do on Facebook or Instagram. It is a weird thing to actually get engaged with that type of content, but most of the time, I’m going [to LinkedIn] to learn. I’m going there to connect with other professionals. So it’s not just me going to be entertained or escape or something like that.” (19:21)

What is Rogue Creators?

Stop wasting your time and learn marketing strategies that work. Gain valuable tools and resources, so that you do not get left behind in your industry. We discuss about building authority online, marketing tips and tricks, content marketing, social media strategies, how to get more traffic, search engine optimization, productivity tips, how to brand your company, podcasting, live streaming for Facebook, YouTube, LinkedIn, and Instagram, graphic design, content creation, repurposing content, Facebook and LinkedIn ads, YouTube channel building, video marketing, creating a quality audio, studio set up, and how to be the go to name in your industry.