Building "The Avengers of media" — with Becca Sherman of Workweek

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Becca Sherman, cofounder and COO of Workweek.

We jump straight into the good stuff, including:

• what's more important... individual personalities or brand?
• what audience growth channels are performing for Workweek right now?
• what newsletter metrics does Becca really care about?

... and much, much more.

You can find Becca on Twitter at @becsherm and Louis at @louisnicholls_

What is Send & Grow by SparkLoop?

Discover how the best media brands and solo operators are winning at newsletter growth & monetization.

Hosted by SparkLoop's cofounder Louis Nicholls and SparkLoop's newsletter nerd, Dylan Redekop—we take you behind the scenes and share the strategies, trends, and tactics you need to know to build your email audience and revenue.

Featuring exclusive interviews with the smartest media experts and operators out there today. Including from the Hustle, Morning Brew, Workweek, The Pour Over, and more.