Host Lisa Bloom introduces a new show on the Mirasee FM podcast network — Behind the Launch, hosted by Cynthia Lamb. In this bonus episode, we take a ride from the elation of a million-dollar launch to disappointment when the next launch falls short.
Welcome to Behind the Launch! This 8-episode podcast pulls back the curtain on the ups and downs of launching a product or service.
Cynthia Lamb is director of podcasts at Mirasee FM, where she produces or supervises the production of 11 podcasts (and counting). She got her start at the venerable University of Missouri-Columbia’s School of Journalism, where she was trained in broadcast journalism, served as the program director of KCOU radio, and worked as a television reporter for the NBC affiliate. For the NPR affiliate, she produced and wrote long-form radio documentaries – what we would call “podcasts” today. After her move to San Francisco, Cynthia worked as a producer on several documentary films before making her way to publishing.
For the 15 years prior to joining Mirasee, she worked as a ghostwriter for prominent and start-up business coaches. She was also the managing editor for Six-Figure Newsletters, which is now under the Mirasee umbrella.
Cynthia has ghostwritten more than 750 articles and 9 books of nonfiction. She is the author of two novels, the acclaimed Brigid’s Charge and the forthcoming The Sister I Never Forgot. She has a Bachelor of Journalism (BJ) from the University of Missouri-Columbia and a Master of Fine Arts (MFA) in English/Creative Writing from Mills College.
Music and SFX credits: Track Title: Say That I Am Artist: Adrian Dominic Walther Writer: Adrian Dominic Walther Publisher: A SOUNDSTRIPE PRODUCTION
Track Title: Castles Artist: Daniele Musto Writer: Daniele Musto Publisher: A SOUNDSTRIPE PRODUCTION
Episode transcript: Presenting Behind the Launch Coming soon.
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Creators and Guests
Producer
Cynthia Lamb
What is Once Upon a Business?
Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we all are exposed to regardless of our culture.
In each episode of Once Upon a Business, Lisa reads a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.
