My friend Joe Pulizzi sent me the ideas driving his 2 podcasts and his book,
Burn the Playbook. He asked if he was thinking about premise development correctly. Naturally, I had to record my take for you to hear too.
BUILD A BETTER IDEA: Enroll in the Idea Lab now
Get on the interest list for the new program I'm piloting in November, helpig you find, name, and validate your 1 ownable idea, which you can use to fuel your speaking, messaging, content, and overall platform.
Get on the waitlist now.***
ABOUT ME, JAY ACUNZO
I'm a public speaking and storytelling advisor trusted by bestselling authors, professional speakers, seven-figure coaches, and brands like Disney and Salesforce.
Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot.
I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books.
Today, I teach business leaders how to communicate with greater resonance, and I advise paid speakers on how to grow their businesses and their impact.
***
IF YOU ENJOY THE SHOW:
What is Why They Resonate?
Speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing.