Architecture Social | Matthew Jackson, Architect & Digitisation Geek from BIMobject

Stephen Drew speaks with Matthew Jackson about moving from mainstream architecture into BIMobject, digital construction, project management, business development, startup growth, Sweden, sustainability and the future of architecture technology.

Show Notes

Architecture skills do not only belong in traditional practice. They can also sit inside digital construction, product platforms, business development and technology-led teams.

The conversation covers:

How Matthew Jackson moved from architecture into BIMobject
What digital construction roles can involve
Why BIM objects, data and product information matter
How sustainability connects with better digital workflows
How architecture experience can translate into technology-led roles

Read the episode on Architecture Social: Matthew Jackson on BIMobject and Digital Construction

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Chapters

00:00 Introduction to Matthew Jackson and BIMobject
05:00 Moving away from mainstream architecture
12:00 Project management, business development and digital construction
20:00 Life in Sweden and startup growth
30:00 Why construction needs to digitalise
40:00 BIM objects, data and product information
50:00 Sustainability and digital workflows
60:00 Future opportunities for architecture skills
70:00 Advice for people considering digital roles
77:00 Final thoughts on architecture and technology

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Creators and Guests

Host

Stephen Drew

Hello! I’m Stephen Drew, Founder of the Architecture Social—an online community and resource hub dedicated to helping professionals in Architecture, Design, Development, and Real Estate advance their careers. I’m here to connect you with insights, tools, and opportunities that lead to meaningful growth, whether you’re just starting out or ready to take that next big step.

What is Architecture Social?

It is hard to get a job in architecture. We exist to help you get there. Hosted by Stephen Drew, Architecture Social is the unfiltered guide to the UK Built Environment. We decode the realities of the industry, provide actionable cheat codes for your career, and bridge the communication gap between the drafting board and the boardroom.

Whether you are a Part I assistant trying to survive your first role, a Part III architect managing complex procurement, or a Practice Director fighting tight margins and adapting to the Building Safety Act, this podcast is your central node of intelligence. We strip away the aesthetic gatekeeping and toxic positivity to talk about the actual mechanics of the business.

Expect honest conversations about salary realities, portfolio strategies, hiring economics, and the true experiences of the people actively shaping the profession.

No fluff, just the reality of practice.