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Hello, this is The ProSource Podcast.

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I'm Kevin

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Devine, director of digital

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marketing content

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for ProSource Wholesale.

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In this series

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we’ll focus on home remodeling,

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especially kitchens and bathrooms.

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You'll hear from those in the know,

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including our corporate merchandizers

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showroom team members

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and the trade professionals

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who ultimately make it happen.

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We're glad you've joined us.

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Enjoy.

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Well, welcome

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back to The ProSource Podcast.

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Today we're joined by Laura Treiber

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from the ProSource showroom.

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Laura, thanks for joining us.

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Thank you for having me.

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So we'll start with something simple.

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Yeah. Who are you

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and what do you do for ProSource?

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So Laura Treiber,

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I am a kitchen and bath designer with ProSource.

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I've been here.

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It'll be ten years this summer.

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So I've been here for a while.

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What brought you into the kitchen

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and bath industry?

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What inspired you to do this?

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It's actually a funny story.

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So I got my degree to interior design,

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and at the time I wasn't ready to be

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done with school yet,

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so they came out with a kitchen and bath

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certificate program.

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So I was like, oh, I'll do it.

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And kind of just after I finished it

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kind of just fell into a job.

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Another local kitchen and

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bath dealer here in Saint Louis and

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kind of fell in love with it.

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So here I am. There you go.

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Yeah.

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I'm not going to ask why

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you weren't ready to leave school.

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Could be a variety of reasons there.

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So you've got a lot of people

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that get involved here

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from your perspective.

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Talk about that collaboration process

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between you,

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the homeowner

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and the trade professionals. Sure.

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So it's kind of it's really nice working

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with ProSource in the model,

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that is setup,

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because having that contractor

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involved from the beginning

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that trade pro is

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it makes my life so much easier.

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They've given me measurements.

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They told me what I can

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and cannot do a lot of times.

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So the client's coming in

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and they're prepared

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for what to expect on their projects

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and the layouts and the design.

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So what impact is the member

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or homeowners

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vision have on the project?

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Oh, a huge impact.

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So

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because everybody sees

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things differently,

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I might see a kitchen project differently

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the next designer, the homeowner.

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So definitely

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want to take the homeowners vision

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with what can be done.

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And then also my vision showing options

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to elaborate that vision,

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maybe something different

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that they didn't think about,

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or maybe position

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of something

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that would completely change

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how the whole kitchen functions for them.

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So it's definitely

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a process and it definitely evolves

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with all of our inputs and background and

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knowledge.

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So we're talking my background,

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talking about knowledge.

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How does the trade

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professionals experience impact

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some of the more intricate design

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aspects of the project?

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So I can only design a kitchen

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as well as the contractor can install it.

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So if I have an intricate design,

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I want to make sure that that trade pro

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can actually install it

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and do it

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to completion of how we all envision it.

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So if it is more intricate

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with a lot of different parts

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and pieces or customizing on site,

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we want to make sure that everybody

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is on board with that before

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we actually go through with the job.

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Definitely, one of those things.

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It's a lot of communication,

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so talk to him a lot or her.

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Make sure everyone is on board

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if there's modifications and to be made,

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then we'll do it to make things easier.

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Maybe they see something different

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that could be built easier way then great.

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So we just kind of keep

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that communication open

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between all of us.

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So the thought

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just kind of hit me

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as we talk about this,

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your kitchen and bath designer

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in-house kitchen and bath designer

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for the showroom,

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just so there's

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no confusion,

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how does that differ from the interior

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designer, for example?

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If that's the type of professional

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the homeowner is working with

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in that perspective. Sure.

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So I guess you could say

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I’m more technical.

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So they're going to come in

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and they're going to

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they have a vision

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for the project as well, the kitchen,

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the bathroom.

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So it's

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we just kind of bounce each other

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ideas off of each other.

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So, you know, they have an idea.

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And I it's my job to make that work

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what they sold the client on.

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So it is

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you know,

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we just kind of work back and forth

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and see what

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what we can do to get that

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vision for them.

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So it's it's just a collaboration.

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Do you find

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they're pretty receptive

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to using your services?

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Absolutely, yes, absolutely.

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So I think also, too,

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because a lot of times in here,

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designers, they might

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their background

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is other things than my background.

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So it's nice to sit down

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and work with them

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and show the process of me actually

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setting out,

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designing the kitchen with them

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so that way they're familiar

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with everything too.

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They know why

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I put drawer stack here

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or why I put the trash cabinet here

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because we've talked through it

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all together.

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So when they go to present

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that to the client,

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they can talk about the reasons

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why we did that for them.

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Ok, so let's take it the other way.

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We're from the pro over to the homeowner.

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We know that they have needs

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that they're looking for

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in every remodel

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that that may come along.

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How do some of the ways how did that

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how does that become a focal point

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within the design that you put together

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with any particular need

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or desire that they may have? Sure.

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So any type of need or desire they have,

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that's always number one on my list.

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We want to make sure we accomplish

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exactly what they want.

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Typically, people don't

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do these remodel projects very often,

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so if there's something that they want,

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let's make sure we get it.

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Let's make sure

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it's something

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that functions properly for them

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just because they saw it on Pinterest

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or Houzz

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or something like that doesn't mean

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it always works for them.

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But we can talk through the options

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on that and things like that.

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So it is very important to always see

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the homeowner's vision is their kitchen.

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I'm not living in it.

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So I mean, if they want something,

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then let's make sure it works

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and function.

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Do you find yourself

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See, now you just sparked another idea.

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Do you find yourself

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letting your own influence

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sort of come into their vision?

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You say it's not your kitchen,

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maybe not your bathroom, but

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how,

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how can you detach

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yourself from that sometimes?

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So, I mean, sometimes it's hard.

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Sometimes it's it is what it is.

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So everyone has their own opinions.

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When I design something,

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I always think about how

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I would use the kitchen,

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make sure everything is right

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where I would need it.

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I think also too, is it

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once you start kind of talking through

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why you did something,

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they understand why I would do that,

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why that makes sense in that location.

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Why it would be easier for them?

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So it's sometimes it's interesting,

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you know, you can only suggest so much,

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but ultimately it is their kitchen.

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So if they rather have something

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somewhere else

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then I propose then,

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then we'll do it that way.

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So yeah, I mean, you have to be open.

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Okay.

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All right.

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So you mentioned earlier

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you're a little more technical,

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so let's talk about that.

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What technology

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do you utilized for your designs?

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So we use a program

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called 2020 Kitchen & Bath.

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It is geared towards the kitchen and bath.

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So all of our cabinet

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manufacturers have

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their own catalogs uploaded.

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So all the specs, the colors, the door styles,

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everything is pre-loaded in there for us.

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So then we can kind of

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just go ahead and just use it

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and get our 3D visuals

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and our layout from there.

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So it is pretty exact.

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2020, meaning more

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from a vision perspective

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as far as the name goes, not necessarily

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the year. No, no.

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So a little a little bit behind.

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Right.

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So what sort of training

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have you had to use that? Sure.

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So I went to school.

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Got my degree

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my degree in interior design

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and then the kitchen

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and bath certificate program.

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I learned how to use that program

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in school.

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Obviously, like any schooling,

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you don't really learn anything

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until you're in the industry,

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actually using it.

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So picked it up really quickly

289
00:07:32,552 --> 00:07:34,787
and that's just kind of goes from there.

290
00:07:34,787 --> 00:07:37,223
So there's updates every year

291
00:07:37,256 --> 00:07:38,257
so that new things

292
00:07:38,257 --> 00:07:39,292
come out within the program.

293
00:07:39,292 --> 00:07:42,929
So keeping on top of that, of trends,

294
00:07:42,929 --> 00:07:44,330
different kinds of visual

295
00:07:44,330 --> 00:07:46,265
things they can do with there.

296
00:07:46,265 --> 00:07:48,234
Just kind of keep you up to date with it

297
00:07:48,234 --> 00:07:50,236
is the main thing. Okay.

298
00:07:50,236 --> 00:07:51,704
So I know we talked about this before

299
00:07:51,704 --> 00:07:53,573
and I'm going to ask the question anyway.

300
00:07:53,573 --> 00:07:54,540
How many projects do

301
00:07:54,540 --> 00:07:56,008
you think you've done? Well.

302
00:07:57,643 --> 00:07:58,110
We could take a

303
00:07:58,110 --> 00:08:00,546
pause here while you count.

304
00:08:00,546 --> 00:08:02,014
I have absolutely no idea.

305
00:08:02,014 --> 00:08:03,182
And that's a hard number.

306
00:08:03,182 --> 00:08:03,850
I mean,

307
00:08:04,350 --> 00:08:06,586
if I had to just throw a number,

308
00:08:06,919 --> 00:08:09,889
I would say maybe be a pretty big gap,

309
00:08:09,889 --> 00:08:12,959
maybe 200 to 250 a year.

310
00:08:13,259 --> 00:08:13,793
Okay.

311
00:08:14,927 --> 00:08:15,495
And I've been in.

312
00:08:15,495 --> 00:08:17,597
Not quite one a year. One a day.

313
00:08:17,930 --> 00:08:20,299
One a day. No, no, no.

314
00:08:20,299 --> 00:08:21,300
And so I've been in the industry

315
00:08:21,300 --> 00:08:23,269
doing this for about 14 years.

316
00:08:23,269 --> 00:08:24,337
About 13 years.

317
00:08:24,337 --> 00:08:26,372
So, yeah, so it's a lot of projects.

318
00:08:26,372 --> 00:08:26,639
I don't

319
00:08:26,639 --> 00:08:27,940
have my calculator in front of me,

320
00:08:27,940 --> 00:08:28,441
so I'll just.

321
00:08:28,441 --> 00:08:29,609
Yeah, that's a lot.

322
00:08:29,609 --> 00:08:30,142
Yeah.

323
00:08:30,142 --> 00:08:31,911
We'll just go with that number. Okay.

324
00:08:31,911 --> 00:08:34,046
So now when you look back at all of this,

325
00:08:34,313 --> 00:08:35,615
is there one that stands out

326
00:08:35,615 --> 00:08:37,283
as being the most enjoyable,

327
00:08:37,283 --> 00:08:38,784
the most fun that you worked on,

328
00:08:38,784 --> 00:08:40,253
and if so, why?

329
00:08:40,253 --> 00:08:41,020
And in fact, I'm not even going

330
00:08:41,020 --> 00:08:41,621
to let you off the hook.

331
00:08:41,621 --> 00:08:42,989
You got to tell me one.

332
00:08:42,989 --> 00:08:44,757
So there's several of them.

333
00:08:44,757 --> 00:08:45,925
So a lot of times do.

334
00:08:45,925 --> 00:08:48,094
It's it's the clients that make it fun,

335
00:08:48,094 --> 00:08:50,863
you know, it's the one it's

336
00:08:50,863 --> 00:08:51,497
the projects

337
00:08:51,497 --> 00:08:53,900
that we're transforming their whole home.

338
00:08:54,033 --> 00:08:55,535
It's how they're there.

339
00:08:55,535 --> 00:08:56,435
I mean, how they're living

340
00:08:56,435 --> 00:08:57,436
is changing completely,

341
00:08:57,436 --> 00:08:58,004
how they're functioning,

342
00:08:58,004 --> 00:08:59,005
the kitchen of their families

343
00:08:59,005 --> 00:08:59,939
and everything.

344
00:08:59,939 --> 00:09:02,542
So any project that we are moving walls

345
00:09:02,542 --> 00:09:03,543
and moving the kitchen

346
00:09:03,543 --> 00:09:04,710
and completely changing

347
00:09:04,710 --> 00:09:06,746
it is always been my favorites.

348
00:09:06,746 --> 00:09:08,514
So many clients

349
00:09:08,514 --> 00:09:10,283
that we've done big projects on

350
00:09:10,283 --> 00:09:11,250
and it's just been fun.

351
00:09:11,250 --> 00:09:12,485
Like a lot of repeat business too.

352
00:09:12,485 --> 00:09:12,885
They'll come back

353
00:09:12,885 --> 00:09:13,786
and do their master bath,

354
00:09:13,786 --> 00:09:15,421
so it's great to always have those

355
00:09:15,421 --> 00:09:16,622
clients to work with again

356
00:09:17,857 --> 00:09:18,791
and I think also to

357
00:09:18,791 --> 00:09:20,493
working with interior designers.

358
00:09:20,493 --> 00:09:23,329
I think they also kind of

359
00:09:23,329 --> 00:09:25,264
kind of almost push me a little bit

360
00:09:25,264 --> 00:09:27,700
to do a little bit more extra, you know,

361
00:09:27,700 --> 00:09:28,501
so they have visions

362
00:09:28,501 --> 00:09:30,202
of different kinds of materials

363
00:09:30,202 --> 00:09:31,370
using, maybe I can’t spec it

364
00:09:31,370 --> 00:09:32,371
but maybe I can put it in the renderings.

365
00:09:32,371 --> 00:09:33,306
And that way gives a real

366
00:09:33,306 --> 00:09:35,241
realistic picture,

367
00:09:35,374 --> 00:09:37,143
just kind of pushing the envelope

368
00:09:37,143 --> 00:09:39,579
a little bit on customizing

369
00:09:39,579 --> 00:09:40,246
and things like that.

370
00:09:40,246 --> 00:09:42,281
So those are always my favorite projects.

371
00:09:42,281 --> 00:09:43,716
I don't have one that

372
00:09:43,716 --> 00:09:44,083
there's been

373
00:09:44,083 --> 00:09:47,553
so many there's been so many amazing ones

374
00:09:47,553 --> 00:09:49,221
that really kind of jump out at me

375
00:09:49,221 --> 00:09:50,323
besides the ones that

376
00:09:50,323 --> 00:09:52,425
we’re just really changing everything,

377
00:09:52,425 --> 00:09:53,759
which is fun,

378
00:09:53,759 --> 00:09:55,394
kind of starting from scratch.

379
00:09:55,394 --> 00:09:56,729
So you like the ones that

380
00:09:56,729 --> 00:09:58,464
are more intricate involved?

381
00:09:58,464 --> 00:10:00,399
Yeah, absolutely. Absolutely.

382
00:10:00,399 --> 00:10:00,499
Yeah.

383
00:10:00,499 --> 00:10:00,900
Do you ever get some

384
00:10:00,900 --> 00:10:02,301
that are so small, you're like, oh

385
00:10:02,301 --> 00:10:03,069
alright fine?

386
00:10:04,337 --> 00:10:04,904
All the time.

387
00:10:04,904 --> 00:10:06,005
And you know, those are good too.

388
00:10:06,005 --> 00:10:06,672
I mean, it's fun

389
00:10:06,672 --> 00:10:08,040
because you share the excitement

390
00:10:08,040 --> 00:10:08,975
with the client again,

391
00:10:08,975 --> 00:10:09,642
this isn't something

392
00:10:09,642 --> 00:10:10,643
people do all the time,

393
00:10:10,643 --> 00:10:11,410
so

394
00:10:11,677 --> 00:10:12,411
they're excited

395
00:10:12,411 --> 00:10:15,247
to have be a part of the project.

396
00:10:15,247 --> 00:10:17,183
And so you're excited for them.

397
00:10:17,183 --> 00:10:18,217
You're excited to show them

398
00:10:18,217 --> 00:10:19,552
the new trends, the

399
00:10:19,552 --> 00:10:21,220
the new things in the cabinets,

400
00:10:21,220 --> 00:10:22,588
the new organization stuff,

401
00:10:22,588 --> 00:10:23,723
because it's it's a fun

402
00:10:23,723 --> 00:10:25,124
and exciting for them.

403
00:10:25,124 --> 00:10:27,126
So it's still,

404
00:10:27,126 --> 00:10:28,194
even though they're small ones

405
00:10:28,194 --> 00:10:29,495
and simple ones, it's still nice

406
00:10:29,495 --> 00:10:30,296
to have those simple ones

407
00:10:30,296 --> 00:10:31,330
every once in a while.

408
00:10:31,330 --> 00:10:32,598
So somebody comes up with a half bath,

409
00:10:32,598 --> 00:10:33,733
you're not going to be like

410
00:10:34,700 --> 00:10:35,334
talk to somebody else.

411
00:10:35,334 --> 00:10:37,503
No, there's still a fun one.

412
00:10:37,503 --> 00:10:38,671
So yeah.

413
00:10:38,671 --> 00:10:40,006
Do you have a preference

414
00:10:40,006 --> 00:10:41,140
between

415
00:10:41,207 --> 00:10:42,274
a kitchen project versus

416
00:10:42,274 --> 00:10:43,876
a bathroom project?

417
00:10:43,876 --> 00:10:45,678
I do like the kitchen projects,

418
00:10:45,678 --> 00:10:47,179
but I like kitchens better.

419
00:10:47,179 --> 00:10:48,180
I feel like there's been a big

420
00:10:48,180 --> 00:10:50,583
wave of bathrooms lately, but

421
00:10:50,583 --> 00:10:52,051
I do like the kitchens.

422
00:10:52,051 --> 00:10:54,320
Well, just out of curiosity, why? Why?

423
00:10:54,687 --> 00:10:57,123
I think the kitchens are more space

424
00:10:57,123 --> 00:10:57,823
planning on my end,

425
00:10:57,823 --> 00:10:59,558
more design on my part.

426
00:10:59,558 --> 00:11:01,160
Bathrooms are typically just,

427
00:11:01,160 --> 00:11:01,761
you know, there's

428
00:11:01,761 --> 00:11:03,663
many things you can do with the bathroom

429
00:11:03,663 --> 00:11:05,598
besides doing like the tile portion.

430
00:11:05,598 --> 00:11:06,399
That's where you can kind of

431
00:11:06,399 --> 00:11:07,166
have a little more fun

432
00:11:07,166 --> 00:11:08,034
with is like the tile

433
00:11:08,034 --> 00:11:09,568
and the finishes of the bathroom,

434
00:11:09,568 --> 00:11:10,636
which that's more of the account

435
00:11:10,636 --> 00:11:11,804
manager side.

436
00:11:11,804 --> 00:11:13,673
So bathrooms are a little bit

437
00:11:13,673 --> 00:11:15,775
more simpler on my side,

438
00:11:15,775 --> 00:11:17,743
but I like the technical kind of space

439
00:11:17,743 --> 00:11:18,778
plan more. The kitchen.

440
00:11:18,778 --> 00:11:20,913
So let's take it the other way.

441
00:11:21,580 --> 00:11:23,282
Is there a project that jumps out to you

442
00:11:23,282 --> 00:11:26,018
that was just extremely challenging

443
00:11:26,285 --> 00:11:27,153
and, you know,

444
00:11:27,153 --> 00:11:27,887
how did you overcome

445
00:11:27,887 --> 00:11:28,421
the obstacles

446
00:11:28,421 --> 00:11:29,021
that you face there,

447
00:11:29,021 --> 00:11:30,723
or is it a type of project

448
00:11:30,723 --> 00:11:31,524
that you're like,

449
00:11:31,524 --> 00:11:32,625
okay, this one's

450
00:11:32,625 --> 00:11:34,760
going to require a lot more detail? Sure.

451
00:11:34,760 --> 00:11:37,797
So I have certain members that definitely

452
00:11:37,797 --> 00:11:38,597
have more of those

453
00:11:39,932 --> 00:11:40,633
maybe higher end

454
00:11:40,633 --> 00:11:41,600
projects

455
00:11:41,600 --> 00:11:42,935
that are a lot more detailed

456
00:11:42,935 --> 00:11:44,704
and lot more complex.

457
00:11:44,704 --> 00:11:45,805
So those are definitely ones

458
00:11:45,805 --> 00:11:49,241
that take a lot longer to set in design.

459
00:11:49,241 --> 00:11:51,243
And it just it's just timing really,

460
00:11:51,243 --> 00:11:53,079
you know, just to try to plan it all out

461
00:11:53,079 --> 00:11:54,180
and make sure

462
00:11:54,180 --> 00:11:57,683
you get all everything in there.

463
00:11:57,683 --> 00:11:59,185
But the complex ones are good.

464
00:11:59,185 --> 00:12:00,019
That's what keeps you

465
00:12:00,019 --> 00:12:01,053
kind of more

466
00:12:01,053 --> 00:12:03,222
engaged in learning as you go.

467
00:12:03,989 --> 00:12:05,124
So are there projects

468
00:12:05,124 --> 00:12:06,125
that people come to you

469
00:12:06,125 --> 00:12:07,626
and you just know immediately

470
00:12:07,626 --> 00:12:09,562
this is going to give you angst?

471
00:12:09,562 --> 00:12:10,696
You could feel the ulcers

472
00:12:10,696 --> 00:12:12,965
growing within you. All the time. Ok.

473
00:12:13,532 --> 00:12:15,000
No, I'm just kidding

474
00:12:15,000 --> 00:12:15,234
you know,

475
00:12:15,234 --> 00:12:16,068
there's some of them

476
00:12:16,068 --> 00:12:17,203
and it might be just more or less

477
00:12:17,203 --> 00:12:19,105
maybe if it was a trade pro

478
00:12:19,105 --> 00:12:20,673
that or a design or something,

479
00:12:20,673 --> 00:12:21,774
maybe the last job didn't go

480
00:12:21,774 --> 00:12:22,842
as was planned.

481
00:12:22,842 --> 00:12:23,943
Maybe there's things that happen

482
00:12:23,943 --> 00:12:25,111
and so have the next projects.

483
00:12:25,111 --> 00:12:26,912
And so you do get a little more angst.

484
00:12:26,912 --> 00:12:27,780
You want to make sure everything's

485
00:12:27,780 --> 00:12:29,348
perfect, you know, the next go around.

486
00:12:29,348 --> 00:12:31,250
So it can.

487
00:12:31,250 --> 00:12:33,285
Yeah, it varies.

488
00:12:33,285 --> 00:12:35,054
Yeah.

489
00:12:35,054 --> 00:12:36,489
That’s like the etc. that you put in.

490
00:12:36,489 --> 00:12:38,624
It varies.

491
00:12:38,624 --> 00:12:40,159
A few variations. All right so

492
00:12:41,227 --> 00:12:42,828
for some of the issues

493
00:12:42,828 --> 00:12:44,163
that whether it's on the

494
00:12:44,296 --> 00:12:45,231
trade professional side

495
00:12:45,231 --> 00:12:45,798
or the homeowner side,

496
00:12:45,798 --> 00:12:47,333
some of those issues that they run into,

497
00:12:47,333 --> 00:12:48,901
how does ProSource as a whole

498
00:12:48,901 --> 00:12:50,569
go about addressing some of those issues?

499
00:12:50,569 --> 00:12:50,870
Sure.

500
00:12:50,870 --> 00:12:53,105
So ProSource is great.

501
00:12:53,105 --> 00:12:55,241
So they're they're open.

502
00:12:55,241 --> 00:12:56,542
I mean, our main concern

503
00:12:56,542 --> 00:12:58,344
is taking care of that trade pro

504
00:12:58,344 --> 00:12:59,345
obviously and the homeowner.

505
00:12:59,345 --> 00:13:01,180
So whatever we can do on our end,

506
00:13:01,180 --> 00:13:02,882
whether it's expedited shipping

507
00:13:02,882 --> 00:13:04,884
or maybe it's to get a rep involved

508
00:13:04,884 --> 00:13:06,619
or maybe find just a replacement product

509
00:13:06,619 --> 00:13:08,387
is something that's backordered too long

510
00:13:08,387 --> 00:13:10,289
They're they're very supportive

511
00:13:10,289 --> 00:13:10,990
of whatever

512
00:13:10,990 --> 00:13:12,591
needs to be done to take care of them.

513
00:13:12,591 --> 00:13:13,192
We'll do it.

514
00:13:13,192 --> 00:13:14,560
So if it's using a vendor

515
00:13:14,560 --> 00:13:15,861
that we don't normally order from

516
00:13:15,861 --> 00:13:16,796
or at all,

517
00:13:16,796 --> 00:13:17,897
if we can get it that’s great

518
00:13:17,897 --> 00:13:18,831
let's do it. You know?

519
00:13:18,831 --> 00:13:20,199
So they're definitely

520
00:13:21,333 --> 00:13:23,302
very willing to make sure

521
00:13:23,302 --> 00:13:24,003
we can take care of

522
00:13:24,003 --> 00:13:25,104
anything that we can in our

523
00:13:25,104 --> 00:13:26,772
and make anything smoother

524
00:13:26,772 --> 00:13:29,008
for the trade pro and the homeowner.

525
00:13:29,008 --> 00:13:29,241
Okay.

526
00:13:29,241 --> 00:13:31,343
So this isn't necessarily

527
00:13:31,343 --> 00:13:33,112
in order necessarily

528
00:13:33,112 --> 00:13:34,213
from a project perspective.

529
00:13:34,213 --> 00:13:35,981
It's just an idea that popped to my head.

530
00:13:35,981 --> 00:13:36,715
Do you sort of

531
00:13:36,715 --> 00:13:38,751
have like your go to products,

532
00:13:38,751 --> 00:13:40,553
whether it be a particular brand

533
00:13:40,553 --> 00:13:41,420
and we don't have to mention

534
00:13:41,420 --> 00:13:42,154
particular brands,

535
00:13:42,154 --> 00:13:43,022
but are there particular

536
00:13:43,022 --> 00:13:44,223
brands or particular styles

537
00:13:44,223 --> 00:13:46,058
that are like your go to ones

538
00:13:46,058 --> 00:13:47,359
that you find yourself

539
00:13:47,359 --> 00:13:48,761
leaning toward more often than not?

540
00:13:48,761 --> 00:13:49,562
Absolutely.

541
00:13:49,562 --> 00:13:51,197
So there's certain cabinet lines

542
00:13:51,197 --> 00:13:52,932
that I work with a lot.

543
00:13:52,932 --> 00:13:54,166
I mean, maybe 85%.

544
00:13:54,166 --> 00:13:55,601
My business is these cabinet lines.

545
00:13:55,601 --> 00:13:57,236
So I know the specs

546
00:13:57,236 --> 00:13:58,103
like the back of my hand,

547
00:13:58,103 --> 00:13:59,238
like I know what can be done.

548
00:13:59,238 --> 00:14:00,739
It makes the things easier and quicker

549
00:14:00,739 --> 00:14:02,608
for me designing.

550
00:14:02,608 --> 00:14:04,210
So, you know,

551
00:14:04,210 --> 00:14:06,212
those are kind of like my go tos.

552
00:14:06,212 --> 00:14:07,379
I know what to expect with it.

553
00:14:07,379 --> 00:14:08,714
So it's the same thing

554
00:14:08,714 --> 00:14:09,949
with like plumbing fixtures,

555
00:14:09,949 --> 00:14:10,816
anything like that.

556
00:14:10,816 --> 00:14:11,884
You have your go to brand,

557
00:14:11,884 --> 00:14:13,519
so you just know things work.

558
00:14:13,519 --> 00:14:14,253
So you just kind of keep

559
00:14:14,253 --> 00:14:15,554
selling the same things

560
00:14:15,554 --> 00:14:17,590
on those basic things.

561
00:14:17,590 --> 00:14:17,923
I guess

562
00:14:17,923 --> 00:14:19,792
you just kind of get in your groove.

563
00:14:19,792 --> 00:14:20,626
Okay, Yeah.

564
00:14:20,626 --> 00:14:21,694
That's fine.

565
00:14:21,694 --> 00:14:24,263
So how important from your perspective

566
00:14:24,263 --> 00:14:24,964
is it to understand

567
00:14:24,964 --> 00:14:26,632
all the ins and outs that go on

568
00:14:26,632 --> 00:14:28,567
with not just product?

569
00:14:28,567 --> 00:14:29,768
We'll talk about it from two fronts.

570
00:14:29,768 --> 00:14:30,202
Okay.

571
00:14:30,436 --> 00:14:32,171
With what's going on with the products,

572
00:14:32,171 --> 00:14:33,272
but also what's going on

573
00:14:33,272 --> 00:14:35,374
with the trends in the industry,

574
00:14:35,374 --> 00:14:36,442
especially knowing

575
00:14:36,442 --> 00:14:37,443
how often that can change.

576
00:14:37,443 --> 00:14:39,511
Sure, yeah. Trends change quickly.

577
00:14:40,379 --> 00:14:42,314
So it's definitely

578
00:14:42,314 --> 00:14:43,582
we have to keep up on it.

579
00:14:43,582 --> 00:14:44,783
And unfortunately being with Missouri

580
00:14:44,783 --> 00:14:45,918
we're a little bit slower on the trend

581
00:14:45,918 --> 00:14:47,620
side here, but that's okay.

582
00:14:48,621 --> 00:14:49,855
So we try to, you

583
00:14:49,855 --> 00:14:51,624
know, change our stuff in our showroom

584
00:14:51,624 --> 00:14:53,659
and make sure have current doors styles,

585
00:14:53,659 --> 00:14:54,793
make sure that we

586
00:14:54,793 --> 00:14:56,528
we just have those things to show

587
00:14:56,528 --> 00:14:58,097
because what people are seeing online

588
00:14:58,097 --> 00:14:58,664
and, you know,

589
00:14:58,664 --> 00:15:01,333
all those different kinds of platforms,

590
00:15:01,533 --> 00:15:02,701
they're seeing all those trends.

591
00:15:02,701 --> 00:15:03,969
So they want to come in

592
00:15:03,969 --> 00:15:05,137
and they want to see that stuff

593
00:15:05,137 --> 00:15:05,971
because they might want that

594
00:15:05,971 --> 00:15:07,072
for their project.

595
00:15:07,072 --> 00:15:08,340
So we always try to make sure

596
00:15:08,340 --> 00:15:09,842
we have all those samples in our showroom

597
00:15:09,842 --> 00:15:11,010
to show them

598
00:15:11,176 --> 00:15:11,977
as well as that

599
00:15:11,977 --> 00:15:14,146
we do change out our vignettes very.

600
00:15:15,114 --> 00:15:16,015
I mean, every few years

601
00:15:16,015 --> 00:15:17,850
we're changing up because things change.

602
00:15:17,850 --> 00:15:19,418
So but also to

603
00:15:19,418 --> 00:15:20,519
some trends don't always work

604
00:15:20,519 --> 00:15:21,487
in everyone's house too.

605
00:15:21,487 --> 00:15:24,123
So not every trend is for everybody.

606
00:15:24,823 --> 00:15:25,057
You know,

607
00:15:25,057 --> 00:15:25,824
I was actually talking

608
00:15:25,824 --> 00:15:26,725
to a couple suppliers

609
00:15:26,725 --> 00:15:28,494
about this the other day about how,

610
00:15:28,494 --> 00:15:30,596
you know, the trends start in Europe.

611
00:15:30,596 --> 00:15:31,230
Amazingly,

612
00:15:31,230 --> 00:15:32,531
we think we're in the leading edge.

613
00:15:32,531 --> 00:15:33,632
No, they start in Europe,

614
00:15:33,632 --> 00:15:34,500
then they work to the east

615
00:15:34,500 --> 00:15:35,100
and the West Coast.

616
00:15:35,100 --> 00:15:36,368
But it takes maybe about four

617
00:15:36,368 --> 00:15:37,469
or five years to get there,

618
00:15:37,469 --> 00:15:38,270
then about four or five years

619
00:15:38,270 --> 00:15:39,305
to get to us here in the Midwest.

620
00:15:39,305 --> 00:15:40,039
So we’re already a decade

621
00:15:40,039 --> 00:15:42,074
behind in that regard.

622
00:15:42,074 --> 00:15:44,009
So the question becomes,

623
00:15:44,009 --> 00:15:45,110
especially here in the Midwest,

624
00:15:45,110 --> 00:15:46,345
do you find that

625
00:15:46,345 --> 00:15:48,047
when it comes to trends, are people

626
00:15:49,248 --> 00:15:50,249
trying to

627
00:15:50,249 --> 00:15:51,383
adapt to trends

628
00:15:51,383 --> 00:15:52,718
that they're hearing about or seeing,

629
00:15:52,718 --> 00:15:54,553
or do they sort of create

630
00:15:54,553 --> 00:15:55,854
their own trends in that regard?

631
00:15:55,854 --> 00:15:57,189
Are we creating our own trend

632
00:15:57,189 --> 00:15:58,724
just by what's popular in this area?

633
00:15:58,724 --> 00:16:00,526
Sure, I think a little bit of both.

634
00:16:00,526 --> 00:16:03,495
So kind of a common thing is a, you know,

635
00:16:04,029 --> 00:16:06,632
trends right now, a lot of color,

636
00:16:06,632 --> 00:16:07,132
things like that.

637
00:16:07,132 --> 00:16:10,002
So people will be kind of like shy like

638
00:16:10,002 --> 00:16:10,836
kind of stay away from,

639
00:16:10,836 --> 00:16:11,570
but they want something.

640
00:16:11,570 --> 00:16:12,237
They want something different.

641
00:16:12,237 --> 00:16:13,272
They want something different.

642
00:16:13,272 --> 00:16:14,673
So let's say that they do

643
00:16:14,673 --> 00:16:15,541
an island in blue

644
00:16:15,541 --> 00:16:17,042
well their comments always like,

645
00:16:17,042 --> 00:16:18,344
well, we can always paint that later

646
00:16:18,344 --> 00:16:20,012
if we change our mind.

647
00:16:20,012 --> 00:16:21,313
So there you have it in their heads

648
00:16:21,313 --> 00:16:22,348
that they

649
00:16:22,348 --> 00:16:23,449
you know, it's safe for them

650
00:16:23,449 --> 00:16:24,183
because it's something they

651
00:16:24,183 --> 00:16:25,384
could change later easily.

652
00:16:26,352 --> 00:16:27,553
So it is kind of hard.

653
00:16:27,553 --> 00:16:28,620
I would say that

654
00:16:28,620 --> 00:16:29,722
trying to get a lot of people on board

655
00:16:29,722 --> 00:16:30,556
with certain trends,

656
00:16:30,556 --> 00:16:32,391
but I feel like they're open to it.

657
00:16:32,391 --> 00:16:33,192
If it's something that

658
00:16:33,192 --> 00:16:34,293
they could change in ten years

659
00:16:34,293 --> 00:16:36,662
when the trend might change.

660
00:16:37,129 --> 00:16:38,831
So just hit on that

661
00:16:38,831 --> 00:16:40,799
and say what trends specifically

662
00:16:40,799 --> 00:16:41,633
are you seeing both

663
00:16:41,633 --> 00:16:42,735
with kitchens and bathrooms?

664
00:16:42,735 --> 00:16:44,970
Yeah, so a lot of color,

665
00:16:44,970 --> 00:16:47,106
a lot of color, blues, greens,

666
00:16:47,106 --> 00:16:48,474
just a lot of color,

667
00:16:48,474 --> 00:16:50,175
a lot of natural woods,

668
00:16:50,175 --> 00:16:52,344
a lot more lighter woods, natural looking

669
00:16:53,178 --> 00:16:53,479
even.

670
00:16:53,479 --> 00:16:54,713
We have some faucet lines are coming.

671
00:16:54,713 --> 00:16:57,082
Not with natural wood faucets right now.

672
00:16:57,082 --> 00:16:58,317
But there is some faucets out there

673
00:16:58,317 --> 00:16:58,851
coming with wood

674
00:16:58,851 --> 00:17:00,686
details on them.

675
00:17:00,686 --> 00:17:03,822
With crystal details, acrylic details,

676
00:17:04,156 --> 00:17:06,125
and then also to just the finishes,

677
00:17:06,125 --> 00:17:07,126
mixing finishes.

678
00:17:07,126 --> 00:17:07,326
You know,

679
00:17:07,326 --> 00:17:09,294
faucet might have gold and black on it

680
00:17:09,294 --> 00:17:11,764
or chrome and black, you know so

681
00:17:11,764 --> 00:17:13,399
the mixing metals

682
00:17:13,399 --> 00:17:16,568
also to you know, there's a faucet line

683
00:17:16,568 --> 00:17:17,403
out there it's coming with

684
00:17:18,537 --> 00:17:19,004
you know these

685
00:17:19,004 --> 00:17:20,072
hoses that are

686
00:17:20,072 --> 00:17:22,241
that are a pink and purple and orange.

687
00:17:22,241 --> 00:17:24,043
I mean, there's all kinds of crazy

688
00:17:24,043 --> 00:17:25,077
things that are coming.

689
00:17:25,077 --> 00:17:25,878
So regarding the color

690
00:17:25,878 --> 00:17:26,645
that's actually hidden.

691
00:17:26,645 --> 00:17:27,713
And then you see it. Yeah.

692
00:17:27,713 --> 00:17:29,615
So a lot of colors coming still.

693
00:17:29,615 --> 00:17:30,883
So which is nice to see.

694
00:17:30,883 --> 00:17:31,717
It's something different

695
00:17:31,717 --> 00:17:33,585
than just your standard brushed

696
00:17:33,585 --> 00:17:36,055
nickel finishes and white cabinetry.

697
00:17:36,055 --> 00:17:37,689
How much in your designs

698
00:17:37,689 --> 00:17:39,691
are you seeing technology fit into this,

699
00:17:39,691 --> 00:17:41,160
especially in bathrooms,

700
00:17:41,160 --> 00:17:42,594
the Bluetooth capabilities

701
00:17:42,594 --> 00:17:43,228
that are out there now

702
00:17:43,228 --> 00:17:44,596
you can just tell your shower to turn on

703
00:17:44,596 --> 00:17:45,130
what temperature

704
00:17:45,130 --> 00:17:45,631
to turn to,

705
00:17:45,631 --> 00:17:47,366
which by the way, isn't in my home,

706
00:17:47,366 --> 00:17:49,201
but I'd love to have that.

707
00:17:49,201 --> 00:17:50,202
Are you seeing that a lot

708
00:17:50,202 --> 00:17:51,537
and how do you incorporate that in

709
00:17:51,537 --> 00:17:51,937
your design?

710
00:17:51,937 --> 00:17:53,705
So yes, yeah,

711
00:17:53,705 --> 00:17:54,573
we're definitely seeing that,

712
00:17:54,573 --> 00:17:57,443
especially faucets, you know, Alexa,

713
00:17:57,609 --> 00:17:59,311
everything within Alexa.

714
00:17:59,311 --> 00:18:01,113
I mean, even

715
00:18:01,113 --> 00:18:02,614
a client actually had a train me on it.

716
00:18:02,614 --> 00:18:04,083
It was an exhaust fan

717
00:18:04,083 --> 00:18:05,350
that was Bluetooth.

718
00:18:05,350 --> 00:18:06,785
You know, and that they can.

719
00:18:06,785 --> 00:18:07,586
Okay so,

720
00:18:07,586 --> 00:18:08,654
you know, and I'm like, Oh, okay.

721
00:18:08,654 --> 00:18:09,455
So I looked up and sure

722
00:18:09,455 --> 00:18:10,189
enough, like,

723
00:18:10,189 --> 00:18:10,689
you know, there's

724
00:18:10,689 --> 00:18:12,324
just so many things, technology, ways

725
00:18:12,324 --> 00:18:13,392
that are coming, things

726
00:18:13,392 --> 00:18:16,395
you don't think of that, that, you know,

727
00:18:16,562 --> 00:18:18,530
they might, you know, know before us.

728
00:18:18,530 --> 00:18:19,531
So it

729
00:18:19,531 --> 00:18:20,032
but definitely

730
00:18:20,032 --> 00:18:21,800
a lot more technology and stuff.

731
00:18:21,800 --> 00:18:22,534
I feel like we're getting

732
00:18:22,534 --> 00:18:23,402
pretty pampered here.

733
00:18:23,402 --> 00:18:24,269
Are we going to do anything

734
00:18:24,269 --> 00:18:25,537
for ourselves? Or is Alexa just

735
00:18:25,537 --> 00:18:26,905
going to do it all? Seriously?

736
00:18:26,905 --> 00:18:27,406
Yeah.

737
00:18:27,406 --> 00:18:28,440
So, okay,

738
00:18:28,440 --> 00:18:31,110
so what sort of evolution overall?

739
00:18:31,310 --> 00:18:32,478
I mean, we've touched on this,

740
00:18:32,478 --> 00:18:33,545
but what sort of evolution

741
00:18:33,545 --> 00:18:35,547
have you seen in the realm of kitchen

742
00:18:35,547 --> 00:18:38,150
and bathroom products? Sure, a lot more.

743
00:18:38,383 --> 00:18:40,085
I would say simple

744
00:18:40,085 --> 00:18:41,887
simplicity in the designs

745
00:18:41,887 --> 00:18:43,489
with cabinet door styles

746
00:18:43,489 --> 00:18:45,457
with just the overall looks

747
00:18:45,457 --> 00:18:48,093
very clean lines, definitely

748
00:18:48,093 --> 00:18:51,230
kind of just going a lot more simple,

749
00:18:51,530 --> 00:18:52,097
a lot more wood

750
00:18:52,097 --> 00:18:55,234
tones, mixing finishes, mixing metals.

751
00:18:55,234 --> 00:18:56,135
So it kind of like it's

752
00:18:56,135 --> 00:18:57,936
almost like anything goes these days.

753
00:18:57,936 --> 00:18:59,538
It's kind of personal preference.

754
00:18:59,538 --> 00:19:00,739
Okay, so which is kind of nice

755
00:19:00,739 --> 00:19:02,841
because you don't have to match,

756
00:19:02,841 --> 00:19:03,342
you know, brush

757
00:19:03,342 --> 00:19:04,910
nickel to your stainless, your,

758
00:19:04,910 --> 00:19:05,277
you know,

759
00:19:05,277 --> 00:19:06,512
everything has to match

760
00:19:06,512 --> 00:19:07,212
it just kind of like

761
00:19:07,212 --> 00:19:08,413
everything is what it is

762
00:19:08,413 --> 00:19:09,581
and it's just kind of stands out

763
00:19:09,581 --> 00:19:10,282
a little differently.

764
00:19:10,282 --> 00:19:10,649
It's become

765
00:19:10,649 --> 00:19:12,251
almost sort of an eclectic approach.

766
00:19:12,251 --> 00:19:12,751
A little bit.

767
00:19:12,751 --> 00:19:13,719
Yeah, absolutely.

768
00:19:13,719 --> 00:19:14,953
Yeah.

769
00:19:14,953 --> 00:19:15,487
Like in there's

770
00:19:15,487 --> 00:19:16,822
no there's no right or wrong.

771
00:19:16,822 --> 00:19:17,356
So, I mean,

772
00:19:17,356 --> 00:19:19,024
if it's if it all coordinates,

773
00:19:19,024 --> 00:19:19,691
that's our job.

774
00:19:19,691 --> 00:19:20,659
Make sure it all coordinates.

775
00:19:20,659 --> 00:19:21,493
It looks good.

776
00:19:22,761 --> 00:19:24,096
But yeah, it's so, it's

777
00:19:24,096 --> 00:19:25,831
a little bit funner these days. Okay.

778
00:19:25,831 --> 00:19:26,632
So simple.

779
00:19:26,632 --> 00:19:28,200
But with a touch of Alexa. Yeah.

780
00:19:28,200 --> 00:19:30,636
Yeah, exactly. Gotcha.

781
00:19:30,636 --> 00:19:30,969
All right,

782
00:19:30,969 --> 00:19:33,005
so we talked, touched on this

783
00:19:33,005 --> 00:19:33,672
a little bit earlier

784
00:19:33,672 --> 00:19:35,407
to so let’s circle back to it.

785
00:19:35,407 --> 00:19:36,909
How do you work in cooperation

786
00:19:36,909 --> 00:19:38,243
with the account manager?

787
00:19:38,243 --> 00:19:40,379
Are there specific lines drawn or is it

788
00:19:40,679 --> 00:19:42,281
is it a true team effort?

789
00:19:42,281 --> 00:19:43,982
They just collaborate together?

790
00:19:43,982 --> 00:19:44,216
Sure.

791
00:19:44,216 --> 00:19:45,450
It's definitely a team effort.

792
00:19:45,450 --> 00:19:46,885
Absolutely.

793
00:19:46,885 --> 00:19:48,187
So, you know,

794
00:19:48,187 --> 00:19:49,555
they all have the first initial meeting

795
00:19:49,555 --> 00:19:51,523
with the homeowner or the trade pro.

796
00:19:51,523 --> 00:19:52,291
They will grab

797
00:19:52,291 --> 00:19:53,692
they will gather all those informations.

798
00:19:53,692 --> 00:19:54,793
They will start doing selections

799
00:19:54,793 --> 00:19:55,194
with them.

800
00:19:55,194 --> 00:19:57,729
So they're definitely the first one

801
00:19:57,729 --> 00:19:59,331
up to do a lot of that leg work

802
00:19:59,331 --> 00:20:01,500
that makes it easier on my end.

803
00:20:01,500 --> 00:20:02,434
But then also to is

804
00:20:02,434 --> 00:20:03,368
if sometimes they might pick

805
00:20:03,368 --> 00:20:04,870
something out that I'm like

806
00:20:04,870 --> 00:20:06,438
that might not be on budget

807
00:20:06,438 --> 00:20:07,306
or you know

808
00:20:07,306 --> 00:20:08,540
or this line actually is something

809
00:20:08,540 --> 00:20:09,808
that might be better for them.

810
00:20:09,808 --> 00:20:10,776
So those are all things

811
00:20:10,776 --> 00:20:11,443
that, you know,

812
00:20:11,443 --> 00:20:12,644
I can go back and talk to them

813
00:20:12,644 --> 00:20:13,412
or we just discuss

814
00:20:13,412 --> 00:20:14,713
in our next meeting with the client.

815
00:20:14,713 --> 00:20:16,982
So I do rely a lot on them

816
00:20:18,217 --> 00:20:19,184
to get all that

817
00:20:19,184 --> 00:20:20,953
information, to give me a good start

818
00:20:20,953 --> 00:20:22,788
before I go back to the client with it.

819
00:20:22,788 --> 00:20:24,823
So is definitely a team effort.

820
00:20:24,856 --> 00:20:26,191
Absolutely.

821
00:20:26,191 --> 00:20:28,727
And so this was a question

822
00:20:28,727 --> 00:20:30,429
we had asked Mark,

823
00:20:30,429 --> 00:20:31,496
which is

824
00:20:31,496 --> 00:20:33,198
do you find that the account managers

825
00:20:33,198 --> 00:20:34,533
helping them pick the flooring first

826
00:20:34,533 --> 00:20:35,701
before we get into the kitchen and

827
00:20:35,701 --> 00:20:36,435
bath products,

828
00:20:36,435 --> 00:20:37,402
is it more we're picking

829
00:20:37,402 --> 00:20:38,437
everything all at once

830
00:20:38,437 --> 00:20:38,971
and then

831
00:20:39,204 --> 00:20:39,972
I guess you could take it

832
00:20:39,972 --> 00:20:41,540
on the flooring side

833
00:20:41,540 --> 00:20:42,507
because it seems like you're saying

834
00:20:42,507 --> 00:20:43,642
you don't get involved

835
00:20:43,642 --> 00:20:45,010
as much as the flooring selection,

836
00:20:45,010 --> 00:20:46,211
so it's more to the account manager.

837
00:20:46,211 --> 00:20:48,313
So how did those products to get chosen

838
00:20:48,313 --> 00:20:49,248
impact your design

839
00:20:49,248 --> 00:20:50,949
or your product recommendations? Sure.

840
00:20:50,949 --> 00:20:52,951
So luckily, our account

841
00:20:52,951 --> 00:20:54,353
managers are very well trained

842
00:20:54,353 --> 00:20:55,854
so they know our product selection

843
00:20:55,854 --> 00:20:59,291
very well so that it's easier for them

844
00:20:59,291 --> 00:21:00,993
to kind of

845
00:21:00,993 --> 00:21:01,693
know our cabinet lines

846
00:21:01,693 --> 00:21:02,894
to put them in as their line.

847
00:21:02,894 --> 00:21:03,962
So typically the account

848
00:21:03,962 --> 00:21:05,130
manager will start with something.

849
00:21:05,130 --> 00:21:06,098
They'll pick something first

850
00:21:06,098 --> 00:21:07,866
and kind of just evolve after that.

851
00:21:07,866 --> 00:21:09,868
It's not it's not like the account

852
00:21:09,868 --> 00:21:11,470
manager just takes it to point

853
00:21:11,470 --> 00:21:13,438
hands it off to you and walks away. Right

854
00:21:13,438 --> 00:21:14,806
no. There's still an involvement there.

855
00:21:14,806 --> 00:21:15,874
Absolutely. Absolutely.

856
00:21:15,874 --> 00:21:17,342
They always are involved

857
00:21:17,342 --> 00:21:19,177
because after after I did the design,

858
00:21:19,177 --> 00:21:20,646
they needed to take a look at the design

859
00:21:20,646 --> 00:21:22,147
and say, okay, for like a kitchen,

860
00:21:22,147 --> 00:21:23,115
a backsplash.

861
00:21:23,115 --> 00:21:24,683
Okay, so you want to take your backsplash

862
00:21:24,683 --> 00:21:26,251
up again, up all around your hood.

863
00:21:26,251 --> 00:21:27,352
It's your ceiling,

864
00:21:27,352 --> 00:21:28,053
you know, stuff like that.

865
00:21:28,053 --> 00:21:29,788
So they're still involved in that design

866
00:21:30,756 --> 00:21:31,290
part of it,

867
00:21:31,290 --> 00:21:32,024
too, because they

868
00:21:32,024 --> 00:21:33,091
need to know for their end

869
00:21:33,091 --> 00:21:35,127
as well for material.

870
00:21:35,127 --> 00:21:36,161
So a lot of times, you know,

871
00:21:36,161 --> 00:21:38,430
we kind of go tag team appointments.

872
00:21:38,430 --> 00:21:40,332
So, you know, the initial meeting

873
00:21:40,332 --> 00:21:41,133
that they might do

874
00:21:41,133 --> 00:21:41,833
the selections

875
00:21:41,833 --> 00:21:42,668
and then if there's time,

876
00:21:42,668 --> 00:21:43,735
then I might sit down with them

877
00:21:43,735 --> 00:21:45,537
and start doing some preliminary design

878
00:21:45,537 --> 00:21:46,471
and then they go back out

879
00:21:46,471 --> 00:21:48,240
with the account manager and start

880
00:21:48,240 --> 00:21:49,975
looking at more specific on materials.

881
00:21:49,975 --> 00:21:52,077
So we kind of work it.

882
00:21:52,077 --> 00:21:52,411
However,

883
00:21:52,411 --> 00:21:54,746
the client needs to work it as too,

884
00:21:54,746 --> 00:21:56,915
but we definitely are a team

885
00:21:56,915 --> 00:21:59,117
and it's both of us in that project.

886
00:21:59,117 --> 00:22:01,653
So you think about the realm of products

887
00:22:01,820 --> 00:22:02,521
that we offer,

888
00:22:02,521 --> 00:22:03,422
and I've really just been

889
00:22:03,422 --> 00:22:04,289
looking for the opportunity

890
00:22:04,289 --> 00:22:05,123
to use the word realm,

891
00:22:06,325 --> 00:22:09,361
but flooring, you've got

892
00:22:09,361 --> 00:22:11,530
maybe carpet doesn't impact your designs

893
00:22:11,530 --> 00:22:12,297
quite as much for

894
00:22:12,297 --> 00:22:12,764
for a kitchen

895
00:22:12,764 --> 00:22:13,231
or bathroom,

896
00:22:13,231 --> 00:22:14,566
but you've got luxury

897
00:22:14,566 --> 00:22:16,802
vinyl, tile, hardwood,

898
00:22:16,802 --> 00:22:18,837
laminate on the kitchen side

899
00:22:19,304 --> 00:22:21,340
cabinets, countertops, hardware

900
00:22:21,340 --> 00:22:22,941
faucets and sinks in the bathrooms.

901
00:22:22,941 --> 00:22:24,009
I'm not telling anything you don't know.

902
00:22:24,009 --> 00:22:24,509
I'm saying

903
00:22:24,509 --> 00:22:25,243
really, for everybody

904
00:22:25,243 --> 00:22:26,144
that's watching and listening.

905
00:22:26,144 --> 00:22:28,113
But bathtubs, showers,

906
00:22:28,113 --> 00:22:29,948
vanities, faucets, sinks,

907
00:22:29,948 --> 00:22:31,817
you've got it all covered.

908
00:22:31,817 --> 00:22:33,585
Do you feel it's fair to say ProSource

909
00:22:33,585 --> 00:22:35,620
is, in fact, a one stop shop? Absolutely.

910
00:22:35,821 --> 00:22:36,355
Absolutely.

911
00:22:36,355 --> 00:22:37,189
And clients

912
00:22:37,189 --> 00:22:38,490
love that because they come in

913
00:22:38,490 --> 00:22:40,392
and they don't know they don't know

914
00:22:40,392 --> 00:22:41,026
that they need

915
00:22:41,026 --> 00:22:43,095
all of these different parts and pieces.

916
00:22:43,095 --> 00:22:44,996
Their project, they have no idea.

917
00:22:44,996 --> 00:22:45,931
And they come in and they're like,

918
00:22:45,931 --> 00:22:47,132
Oh, we can do everything here.

919
00:22:47,132 --> 00:22:47,899
Like, absolutely.

920
00:22:47,899 --> 00:22:49,201
And that helps us more too,

921
00:22:49,201 --> 00:22:50,702
because we want to make sure

922
00:22:50,702 --> 00:22:52,671
that like what we're picking out,

923
00:22:52,671 --> 00:22:53,638
you know, if they go somewhere

924
00:22:53,638 --> 00:22:54,673
else, like our floor and the

925
00:22:54,673 --> 00:22:55,640
but the cabinetry here

926
00:22:55,640 --> 00:22:57,008
doesn't match or the countertops

927
00:22:57,008 --> 00:22:58,043
and we don't want that

928
00:22:58,043 --> 00:22:59,010
to happen to a client.

929
00:22:59,010 --> 00:23:01,079
We want to make sure they can see it all.

930
00:23:01,079 --> 00:23:03,014
And everything works together too.

931
00:23:03,014 --> 00:23:05,016
So it makes it makes everything

932
00:23:05,016 --> 00:23:06,051
much easier.

933
00:23:06,051 --> 00:23:07,219
I think on everyone's end

934
00:23:07,219 --> 00:23:08,887
that they can do it all together.

935
00:23:08,887 --> 00:23:09,588
Do you feel

936
00:23:09,588 --> 00:23:11,056
too, that it could be confusing

937
00:23:11,056 --> 00:23:11,857
if they go out

938
00:23:11,857 --> 00:23:13,024
and they're looking at products

939
00:23:13,024 --> 00:23:13,959
elsewhere in the coming back

940
00:23:13,959 --> 00:23:15,594
and they're trying to cross compare

941
00:23:15,594 --> 00:23:16,428
to what you've got,

942
00:23:16,428 --> 00:23:17,963
especially in the kitchen and bath realm

943
00:23:19,464 --> 00:23:20,732
cabinets and countertops are

944
00:23:20,732 --> 00:23:22,334
often custom to that kitchen.

945
00:23:22,334 --> 00:23:24,202
Atleast sizing wise and shape wise.

946
00:23:24,202 --> 00:23:27,205
So is it even how challenging can that be

947
00:23:27,205 --> 00:23:27,773
when they've come in

948
00:23:27,773 --> 00:23:28,874
and the shop somewhere else

949
00:23:28,874 --> 00:23:29,508
and they're trying to make

950
00:23:29,508 --> 00:23:31,009
you compare to that? Right.

951
00:23:31,009 --> 00:23:32,277
It is challenging.

952
00:23:32,277 --> 00:23:32,611
You know, it's

953
00:23:32,611 --> 00:23:34,613
one of those things that everybody

954
00:23:34,613 --> 00:23:35,614
wants to shop around

955
00:23:35,614 --> 00:23:36,915
and see different stuff.

956
00:23:36,915 --> 00:23:37,983
They want to go to other places

957
00:23:37,983 --> 00:23:39,184
and they want to see what else is out

958
00:23:39,184 --> 00:23:40,352
there what’s on display

959
00:23:40,352 --> 00:23:43,088
different combinations. So I understand.

960
00:23:43,088 --> 00:23:44,823
But as long as they're coming back,

961
00:23:44,823 --> 00:23:45,724
then we're going to hopefully

962
00:23:45,724 --> 00:23:47,492
we'll be able to match them,

963
00:23:47,492 --> 00:23:49,561
that they found something else different.

964
00:23:49,561 --> 00:23:50,729
Hopefully we could cross over.

965
00:23:50,729 --> 00:23:51,930
That is something that we offer

966
00:23:51,930 --> 00:23:52,731
and get them still that

967
00:23:52,731 --> 00:23:54,366
look that they're settled on.

968
00:23:54,366 --> 00:23:55,801
So luckily,

969
00:23:55,801 --> 00:23:57,569
ProSource offers a lot of different vendors

970
00:23:57,569 --> 00:23:58,370
and manufacturers

971
00:23:58,370 --> 00:23:59,538
that we have access to a lot.

972
00:23:59,538 --> 00:24:00,605
So a lot of times

973
00:24:00,605 --> 00:24:01,473
trying to find something

974
00:24:01,473 --> 00:24:02,474
that crosses over, something

975
00:24:02,474 --> 00:24:03,508
they found somewhere else

976
00:24:03,508 --> 00:24:04,776
isn't a big deal.

977
00:24:04,776 --> 00:24:06,745
So bringing them back in

978
00:24:06,745 --> 00:24:08,380
beyond the product,

979
00:24:08,380 --> 00:24:08,880
what do you feel

980
00:24:08,880 --> 00:24:10,682
are some of the ProSource advantages

981
00:24:10,682 --> 00:24:12,217
of if you're trying to say, look,

982
00:24:12,217 --> 00:24:13,185
here's why ultimately

983
00:24:13,185 --> 00:24:13,785
you want to go to us?

984
00:24:13,785 --> 00:24:15,520
It's not just the product, it's

985
00:24:15,520 --> 00:24:17,889
everything else. Right? Exactly.

986
00:24:17,889 --> 00:24:19,891
So it's kind of like they instead of

987
00:24:20,425 --> 00:24:22,260
they have a whole team working for them.

988
00:24:22,260 --> 00:24:23,628
So they have that myself.

989
00:24:23,628 --> 00:24:24,930
They have an account manager.

990
00:24:24,930 --> 00:24:26,131
If they're doing windows and doors,

991
00:24:26,131 --> 00:24:27,132
they got that specialist.

992
00:24:27,132 --> 00:24:28,733
So they have all these people

993
00:24:28,733 --> 00:24:30,135
that are specialists

994
00:24:30,135 --> 00:24:32,070
in their individual departments

995
00:24:32,070 --> 00:24:33,104
that are working for them.

996
00:24:33,104 --> 00:24:34,139
They're part of their project.

997
00:24:34,139 --> 00:24:35,440
It's not just

998
00:24:35,540 --> 00:24:38,009
one person that may know a little bit

999
00:24:38,009 --> 00:24:39,211
about this, a little bit about their

1000
00:24:39,211 --> 00:24:40,512
that's trying to pull it all together.

1001
00:24:40,512 --> 00:24:42,714
It's we all have our our specialty.

1002
00:24:42,714 --> 00:24:43,748
So I think they understand

1003
00:24:43,748 --> 00:24:45,083
and appreciate that that

1004
00:24:46,184 --> 00:24:47,652
that they have a team working for them.

1005
00:24:47,652 --> 00:24:49,921
So and also to like if

1006
00:24:49,921 --> 00:24:51,990
if they have a question about something

1007
00:24:52,357 --> 00:24:53,959
they can call that account manager

1008
00:24:53,959 --> 00:24:55,260
and or they can call me,

1009
00:24:55,260 --> 00:24:56,094
there's always somebody

1010
00:24:56,094 --> 00:24:57,395
going to be available for them to

1011
00:24:57,395 --> 00:24:58,263
to help.

1012
00:24:58,563 --> 00:24:59,164
Also, too,

1013
00:24:59,164 --> 00:25:00,565
is that usually by time

1014
00:25:00,565 --> 00:25:02,267
they get to us that

1015
00:25:02,267 --> 00:25:03,468
the the trade pro

1016
00:25:03,468 --> 00:25:04,970
has a relationship with us.

1017
00:25:04,970 --> 00:25:06,705
So they're they kind of already know

1018
00:25:06,705 --> 00:25:08,073
what to expect.

1019
00:25:08,073 --> 00:25:08,373
The trade

1020
00:25:08,373 --> 00:25:09,241
pro knows what to expect

1021
00:25:09,241 --> 00:25:09,941
from us and stuff

1022
00:25:09,941 --> 00:25:10,509
so it does make

1023
00:25:10,509 --> 00:25:13,345
a very seamless project.

1024
00:25:13,345 --> 00:25:14,412
So we talked a little bit

1025
00:25:14,412 --> 00:25:15,313
looking elsewhere

1026
00:25:15,313 --> 00:25:16,982
and we talked about the breadth of

1027
00:25:16,982 --> 00:25:17,849
products that we offer.

1028
00:25:17,849 --> 00:25:20,118
See I broke away from realm and used breadth there.

1029
00:25:20,118 --> 00:25:21,353
Were talking about it.

1030
00:25:21,353 --> 00:25:23,355
How do you keep a consumer

1031
00:25:23,355 --> 00:25:24,523
a trade professional

1032
00:25:24,523 --> 00:25:25,757
sort of get used to this,

1033
00:25:25,757 --> 00:25:26,725
but how do you keep a consumer from

1034
00:25:26,725 --> 00:25:27,792
just being overwhelmed

1035
00:25:27,792 --> 00:25:28,960
and looking at all of

1036
00:25:28,960 --> 00:25:31,196
this and saying, whoa, right.

1037
00:25:32,197 --> 00:25:32,564
Right.

1038
00:25:32,564 --> 00:25:34,199
So usually

1039
00:25:34,199 --> 00:25:34,766
we just try

1040
00:25:34,766 --> 00:25:37,235
to like narrow things down for them.

1041
00:25:37,502 --> 00:25:39,871
So, you know, if they're looking for

1042
00:25:39,871 --> 00:25:40,772
a specific tile,

1043
00:25:40,772 --> 00:25:42,274
then maybe that account manager goes

1044
00:25:42,274 --> 00:25:42,741
and pulls out

1045
00:25:42,741 --> 00:25:43,441
two different tiles

1046
00:25:43,441 --> 00:25:44,142
of what they're looking for

1047
00:25:44,142 --> 00:25:45,544
so they don't have to wander the aisles

1048
00:25:45,544 --> 00:25:47,112
of looking through everything themselves

1049
00:25:47,112 --> 00:25:48,213
and feeling overwhelmed.

1050
00:25:48,213 --> 00:25:50,282
So it's our job to kind of guide them

1051
00:25:50,282 --> 00:25:51,950
to what they're looking for,

1052
00:25:51,950 --> 00:25:53,385
not just kind of just be like,

1053
00:25:53,385 --> 00:25:55,420
pick something or here's a catalog.

1054
00:25:55,420 --> 00:25:57,122
Like it's our job to guide them

1055
00:25:57,122 --> 00:25:58,423
to what they're looking for

1056
00:25:58,423 --> 00:26:00,025
and to know our products.

1057
00:26:00,025 --> 00:26:00,592
So hopefully

1058
00:26:00,592 --> 00:26:01,993
that makes it easier for them

1059
00:26:01,993 --> 00:26:04,095
to kind of branch off from that.

1060
00:26:04,362 --> 00:26:05,030
Okay.

1061
00:26:05,063 --> 00:26:06,598
So when we talk about products,

1062
00:26:06,598 --> 00:26:07,499
where do you

1063
00:26:07,499 --> 00:26:08,567
what sort of the future

1064
00:26:08,567 --> 00:26:09,334
where do you see products

1065
00:26:09,334 --> 00:26:10,635
going from here

1066
00:26:10,635 --> 00:26:12,304
in both the kitchen and bathroom?

1067
00:26:12,304 --> 00:26:13,605
I think color.

1068
00:26:13,605 --> 00:26:15,540
Going back to the color again.

1069
00:26:15,540 --> 00:26:16,708
Dipping from that same well.

1070
00:26:17,876 --> 00:26:18,910
It's definitely color.

1071
00:26:18,910 --> 00:26:20,312
I mean, I think we talked a lot about it.

1072
00:26:20,312 --> 00:26:22,681
So bluetooth, Alexa,

1073
00:26:22,681 --> 00:26:24,349
I mean, all of that technology,

1074
00:26:24,349 --> 00:26:27,152
I feel like a lot of stuff is going to that.

1075
00:26:27,152 --> 00:26:28,620
And then also just creative

1076
00:26:28,620 --> 00:26:29,421
storage things

1077
00:26:29,421 --> 00:26:30,121
and cabinetry

1078
00:26:30,121 --> 00:26:32,490
to see all kinds of different things

1079
00:26:32,490 --> 00:26:34,025
coming out with that,

1080
00:26:34,025 --> 00:26:35,327
things that are in motion to

1081
00:26:35,327 --> 00:26:36,795
for your trash cabinets open.

1082
00:26:36,795 --> 00:26:37,495
If you kick your foot

1083
00:26:37,495 --> 00:26:38,597
underneath the toe kick,

1084
00:26:38,597 --> 00:26:39,998
you know, all that kind of stuff.

1085
00:26:39,998 --> 00:26:41,099
Again, that everything is just going

1086
00:26:41,099 --> 00:26:42,300
be working for itself.

1087
00:26:42,300 --> 00:26:43,735
You're not to touch anything anymore.

1088
00:26:43,735 --> 00:26:44,269
All right.

1089
00:26:44,703 --> 00:26:46,471
So it's the technology.

1090
00:26:46,471 --> 00:26:48,306
It's it's the trends, it's the colors.

1091
00:26:48,306 --> 00:26:49,941
It's it's everything.

1092
00:26:49,941 --> 00:26:50,976
Everything keeps changing.

1093
00:26:50,976 --> 00:26:52,877
New stuff keeps coming out all the time.

1094
00:26:52,877 --> 00:26:53,511
So actually,

1095
00:26:53,511 --> 00:26:54,846
because you brought up the storage,

1096
00:26:54,846 --> 00:26:56,114
I've often had that thought,

1097
00:26:57,082 --> 00:26:57,782
well, say

1098
00:26:57,782 --> 00:26:58,817
that the consumer doesn't know

1099
00:26:58,817 --> 00:27:00,151
what they don't know

1100
00:27:00,151 --> 00:27:02,053
how how is it that you can

1101
00:27:02,053 --> 00:27:04,055
they may not know what storage needs

1102
00:27:04,055 --> 00:27:05,757
that are even available to them

1103
00:27:05,757 --> 00:27:06,291
for what they have?

1104
00:27:06,291 --> 00:27:08,059
Or do you have like probing questions

1105
00:27:08,059 --> 00:27:09,628
that you get to them to say,

1106
00:27:09,628 --> 00:27:11,162
look, we have like 9,000

1107
00:27:11,162 --> 00:27:12,797
different storage options here.

1108
00:27:12,797 --> 00:27:14,199
What are your challenges

1109
00:27:14,199 --> 00:27:15,700
you facing so you could find them?

1110
00:27:15,700 --> 00:27:16,701
What would work for them?

1111
00:27:16,701 --> 00:27:17,502
Right? Absolutely.

1112
00:27:17,502 --> 00:27:18,203
So a lot of times

1113
00:27:18,203 --> 00:27:19,904
I always ask like, what?

1114
00:27:19,904 --> 00:27:21,172
What storage you need?

1115
00:27:21,172 --> 00:27:21,706
What do you have

1116
00:27:21,706 --> 00:27:22,807
that does not work in your kitchen?

1117
00:27:22,807 --> 00:27:24,442
Now, how can we solve that?

1118
00:27:24,442 --> 00:27:26,277
Is it your Tupperware drawers

1119
00:27:26,277 --> 00:27:27,545
does that drive you crazy every time?

1120
00:27:27,545 --> 00:27:27,846
Like,

1121
00:27:27,879 --> 00:27:29,247
you know, all kinds of things like that.

1122
00:27:29,247 --> 00:27:30,482
Just asking those questions

1123
00:27:30,482 --> 00:27:32,217
about how they live their life

1124
00:27:32,217 --> 00:27:33,418
and function in their kitchen,

1125
00:27:33,418 --> 00:27:35,420
it kind of helps you like, oh,

1126
00:27:35,420 --> 00:27:35,720
you know,

1127
00:27:35,720 --> 00:27:36,721
we have this great thing,

1128
00:27:36,721 --> 00:27:38,723
you know, it holds all your K-Cups

1129
00:27:38,723 --> 00:27:39,290
for you, right?

1130
00:27:39,290 --> 00:27:40,592
Your new beverage area,

1131
00:27:40,592 --> 00:27:42,060
you know, all that kind of stuff.

1132
00:27:42,060 --> 00:27:43,261
So all those little things is

1133
00:27:43,261 --> 00:27:44,929
what clients get excited about

1134
00:27:44,929 --> 00:27:45,630
because that does

1135
00:27:45,630 --> 00:27:47,065
help them in their day to day life

1136
00:27:47,065 --> 00:27:48,933
when things are new, organized and

1137
00:27:48,933 --> 00:27:50,335
in a certain spot. So

1138
00:27:51,403 --> 00:27:52,337
it's just one of those it's

1139
00:27:52,337 --> 00:27:53,638
just talking to them a lot,

1140
00:27:53,638 --> 00:27:54,739
just asking them

1141
00:27:54,739 --> 00:27:55,740
if they have pictures,

1142
00:27:55,740 --> 00:27:57,042
if they've seen inspiration, things

1143
00:27:57,042 --> 00:27:58,143
that they like.

1144
00:27:58,209 --> 00:27:59,044
Usually they're not

1145
00:27:59,044 --> 00:27:59,811
they're not shy

1146
00:27:59,811 --> 00:28:01,112
about telling you what they've seen

1147
00:28:01,112 --> 00:28:02,313
and what they like.

1148
00:28:02,313 --> 00:28:03,214
Okay. Yeah.

1149
00:28:03,214 --> 00:28:05,684
So what motivates you?

1150
00:28:05,684 --> 00:28:07,218
You've been at this now,

1151
00:28:07,218 --> 00:28:08,186
well, for 14 years,

1152
00:28:08,186 --> 00:28:10,221
but here at ProSource for for ten, Yeah.

1153
00:28:10,321 --> 00:28:11,790
What motivates you to keep coming in

1154
00:28:11,790 --> 00:28:12,991
and keep doing this each day?

1155
00:28:12,991 --> 00:28:13,925
Every day is different.

1156
00:28:13,925 --> 00:28:14,959
Every client's different,

1157
00:28:14,959 --> 00:28:16,261
every project is different.

1158
00:28:16,261 --> 00:28:18,129
Everything's different every single day.

1159
00:28:18,129 --> 00:28:18,997
So which

1160
00:28:18,997 --> 00:28:20,598
I think that's what

1161
00:28:20,598 --> 00:28:23,001
that's what excites me, is just that

1162
00:28:23,001 --> 00:28:24,235
every homeowner's different.

1163
00:28:24,235 --> 00:28:24,569
So if

1164
00:28:24,569 --> 00:28:25,470
I'm doing it, yes, I'm

1165
00:28:25,470 --> 00:28:26,471
doing the same thing every day,

1166
00:28:26,471 --> 00:28:28,873
but I'm doing it differently every day.

1167
00:28:28,873 --> 00:28:30,208
So I think that's

1168
00:28:30,208 --> 00:28:31,543
that's the fun part about it.

1169
00:28:31,543 --> 00:28:32,944
It's is the challenge

1170
00:28:32,944 --> 00:28:35,880
is it's just different every day.

1171
00:28:36,815 --> 00:28:40,051
Sometimes good, sometimes bad.

1172
00:28:40,051 --> 00:28:40,452
All right.

1173
00:28:40,452 --> 00:28:42,721
So we just call it challenging.

1174
00:28:42,721 --> 00:28:45,290
Gee, that's great.

1175
00:28:45,290 --> 00:28:46,925
Well, I appreciate you joining us today

1176
00:28:46,925 --> 00:28:48,460
and talking to us, Laura Treiber

1177
00:28:48,460 --> 00:28:51,763
everyone. Thanks for being here.

1178
00:28:52,464 --> 00:28:53,398
We appreciate you

1179
00:28:53,398 --> 00:28:55,600
joining us on The ProSource Podcast.

1180
00:28:55,600 --> 00:28:56,234
Please

1181
00:28:56,234 --> 00:28:57,702
like and subscribe to us

1182
00:28:57,702 --> 00:28:59,370
wherever you get your podcasts.

1183
00:28:59,370 --> 00:29:01,406
Plus follow us on social media.

1184
00:29:01,706 --> 00:29:02,607
Visit our website

1185
00:29:02,607 --> 00:29:04,642


1186
00:29:04,642 --> 00:29:06,644
and visit your local ProSource

1187
00:29:06,644 --> 00:29:07,645
Wholesale showroom

1188
00:29:07,645 --> 00:29:10,415
for all your home remodeling needs.