Google IO recap - First look at AI Mode

In this emergency episode, Louis is joined by Medico Digital’s SEO lead Ben Lawrence to unpack the major updates from Google’s recent I/O conference. From the introduction of AI Mode in search, to the expansion of ads within AI Overviews, to the experimental future of agentic search, this is a must-listen for healthcare marketers trying to make sense of what’s next in search.

What is The Medico Digital Podcast?

The Medico Digital Podcast is your go-to resource for all things healthcare marketing. Hosted by industry experts, we explore the strategies, insights, and innovations shaping the future of healthcare brands. From digital advertising and SEO to patient engagement and brand positioning, we break down what works (and what doesn’t) in an industry where trust, compliance, and competition are everything.

Whether you’re a healthcare marketer, clinic owner, or agency professional, expect candid conversations, actionable advice, and deep dives into the tactics that drive results. Tune in to stay ahead in the fast-evolving world of healthcare marketing.