Always Be Testing

Sydney Sloan – CMO of G2, a leading software marketplace for businesses to discover, review, and manage technology solutions. She has extensive experience in customer marketing, community building, and scaling B2B SaaS companies. Formerly at Adobe, SalesLoft, and other high-growth companies, she’s recognized as a champion of customer advocacy.

What is Always Be Testing?

Your guided tour of the world of growth, performance marketing, customer acquisition, paid media, and affiliate marketing.

We talk with industry experts and discuss experiments and their learnings in growth, marketing, and life.

Time to nerd out, check your biases at the door, and have some fun talking about data-driven growth and lessons learned!