How would you teach a 9 year old how to position their product?

In this episode, I walk my son through the same questions I would ask anyone setting up a landing page for a new product to help teach him about product marketing as part of his summer project.

Show Notes

This was the most challenging interview I've done so far. I take for granted so much knowledge that it's hard to look at things through the eyes of a complete beginner. Someone that's never done any marketing built a website or created a product for sale.

That's precisely the task I set myself up for when I said they'd have a summer project like this—one where they create and ultimately sell something. The summer is winding down, and we're getting closer to the launch. This conversation was taken the day we walked through setting up the first website for their creation.

Enjoy and send any feedback to [e-mail]

Full transcript and key takeaways are available here: https://kickofflabs.com/podcast/how-would-you-teach-a-9-year-old-how-to-position-their-new-product

What is KickoffLabs On Growth?

KickoffLabs On Growth is a podcast aimed to help you launch and grow your business. We’ll share our own stories and feature interviews with successful startup founders and marketing experts.