Back on T-R-A-C-K

In this episode of Back On T-R-A-C-K, we’re joined by Jenna Nelson, Founder of HerAIgency, to talk about AI, automation, and what it really takes to scale without burning out.

Jenna works with female founders who are ready to grow — without sacrificing their time, creativity, or sanity.

We’ll explore:

• Where founders waste the most time (and how AI fixes it)
• How to build a CustomGPT that protects your brand voice
• Automation that enhances creativity instead of replacing it
• Scaling sustainably in the AI era

If you’re curious about AI but don’t want hype — you want practical strategy — this conversation is for you.

What is Back on T-R-A-C-K?

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead.

After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth.

Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.